Easily Double Your Profits

Ok, the title is a big call, but I think this is an awesome trick, so check it out...

It is about email marketing. Most autoresponders have this function, and if yours doesn't, you might want to think about changing. What you can do is send an email, wait a couple of days, then send the same email again, with a different subject, but only to the people that didn't open the first email.

Think about this for a second. Why would someone not open your email... there are lots of reasons... perhaps it didn't make it through the first time for some reason, perhaps they were really busy that day, and didn't have time for none personal stuff that they otherwise would have opened... perhaps the subject line just didn't interest them? The point is, they didn't open it, so you are not going to get on thier bad side by sending it again... they didn't see it the first time.

You wouldn't believe the results I have had with this. I've see no significant increase in attrition (ie. no one seems annoyed at it), but not only that, the second email will usually get very close to the same click through rate as the first one! And there is no reason you can't do a third.

This little trick can literally double your profits with no real downside. Give it a try.