Can we help Bing grow?

Consumers want content that reads like a human wrote it. SEO-optimized content just isn't very useful to them.

For this reason, imo, all search engines will promote such content more and more. It's in their best interest to do so. Google is just leading the pack.

Have you heard about Knowledge Vault? Google is taking a step back from the backlink in favor of a system that can assess the factual accuracy of a given page.

I have no doubt that within a few years they will be able to judge a page by its grammar and readability, too.

I see Bing having a lot of issues that it often gets frustrating. I love the service but it doesn't compare to Google. I'm surprised that they have not gotten a hold of some of these simple issues that they can fix right away.

Just today I'm having issues with Bing ads, I know it's not the same as search, but still, these issues don't exist with Google.

Anyways, I do hope it blossoms, but I'm not holding my breath.

My point is, their algorithms are still years behind Google's. Content isn't really SEO, that's sales.

I'm talking backlinks. Easy EMD rankings. Old school keyword stuffing and shuffling 5-10 of your own sites on the first page lol -- you can get away with trash on Bing. You can still see the glaring differences between G and Bing in terms of traffic numbers.

You would have to put in 5x the work, in terms of actual number of pages ranking, to make the same money as you do with a few lack luster rankings in Google.

I think I just miss rank and bank paydays. I'm curious if, or when, it will happen on Bing.

I think the push of Windows 10, then followup tech is going to increase their share substantially.

They launched Bing hard, got quiet for a while, fixed Windows (from what I can tell in my limited scope of Windows 10) and prepared it to be a cash cow.

They're trying to become relevant again -- IMO -- and it makes me wonder if it's not going to be another opportunity to seize soon.

We know your content has to be human consumable, but being first to the table, and all that.

Figuring out exactly what it is Bing wants, and how to work their algorithms until they get their act together.

Being prepared for them to have more market share and knowing where their algorithms are weak to exploit it to the fullest.

I think I edited my post after you read it.

With Google moving away from a popularity-based ranking system, I don't see its competitors leaping to take up the mantle of what they will likely view as an out-dated system. Search engines will always do what's best for their users because that happens to align with their goal of making money.

Always remember, your website is a means to their end.

Their product is data organized in such a way that users can find the information they're looking for quickly. They will use whatever means they can to provide that data. They care about your website to the extent it helps them achieve that goal.

Right. They'll provide the best content, but even Google is years away from doing away with backlinks as a major factor. Google is a well-matured search algorithm, with years (and arguably billions of dollars worth of code) into it. Bing has a long way to go before they'll even scratch Google's level of relevancy.

It's not so much an outdated system, it's just that Bing doesn't have the hard knocks Google has taken over the years. They're starting with what they know (Yahoo, MSN), going with what they know Google does (through patents) and tries to hire people who have worked at Google to help them figure out the rest.

That last part is the issue, though. Without having every programmer who has worked on Google's algorithms, available to work on Bing and remember every single piece of code they touched, Bing will never be Google. They'll always be second best.

I think their market share is about to grow, though. And that we're going to be able to take advantage of their "novice level" (for lack of better words -- lol) code, comparing it to Google's algorithms. Google has spent years and billions trying to figure out social, while Bing still has yet to get their own SERPs to be completely relevant.

They're even further away from removing backlinks as a ranking factor than Google, at this point. Unless some major, ground breaking technology comes along, changing the way the internet connects its self, and sites talk to each other, backlinks are always going to be the major factor.

Ghoster, Just read your edit. Yeah, the Knowledge Vault is exactly what made me think about this. I saw a Bing commercial tonight talking about a little girl never needing to know her password. Or carry around a credit card. And being able to ask questions like "will I need an umbrella tomorrow".

They're trying to follow in Google's footsteps, but they're still years behind. Google's already got millions (billions?) into figuring out how to get away from backlinks, and the Knowledge Graph / Vault is the way that it's going to happen. They will keep inside secrets though, which will always help them retain the lion's share of the market, but I think Bing's is about to grow. They're looking at kids, and the future.

http://searchengineland.com/google-l...e-graph-121585

http://www.windowscentral.com/first-...make-you-smile

But I wonder...with Google focusing more on unique, quality content, if search engine users aren't getting "spoiled?" That's the thing, I think, that might hamper your ambitions here .

If Bing becomes a Google from say , 5 years ago, promoting Ehow-esque content, who will use it?

Yeah, the users aren't part of the equation though. It's a given that we have to satisfy them. Those days are gone. I 100% agree with you there. Using that type of content as your link building base, though. It makes links 10x cheaper, which makes rank and bank spamming on Bing a lot more viable, if their traffic levels increased.

Being able to use 100 word posts of spun content to build backlinks that will rank your solid content. I'm wondering if old school PBNs wouldn't still work. The ones with 1,000 pages of spun gibberish, with a link dead center in each.

If Bing is far enough along to not pick up the second instance of an anchored link on the page. Or if they know how to figure out where a link is actually located on the page, whether in the footer, sidebar, or a contextual. Those types of things.

How advanced is Bing, in terms of algorithms -- how could I figure that out? Short of specifically testing a ton of different sites and strategies. Has anyone done case studies testing it that you know about?

I think if their algorithms fall behind their marketing, there is money to be made. The growing pains that Google went through, that got exploited so heavily. It would be easy to "out content" each other, like what's already being done on Google, if we had outdated ranking technologies to work with. It would be easy to stay ahead of their spam curve in terms of offsite SEO.

Can someone explain where is this tripe of a thread that we can make money? the main forum is for discussion on what works and how to do it ! not some crap debate on bung and google

Only Bing can help Bing grow. (OP, thumbs up to your post, though.)

Think of it like this. Rockstar release GTA 6 in the future. Fans appealing to fans won't affect it's popularity; only Rockstar can impact the popularity of GTA 6.

- Tom

I love Bing and its one of my main traffic sources. Frankly google is so bad when you know how to do ppc correctly and set up your campaigns accordingly. Same with facebook and all the ppc platforms.

They work around the same way

Thing about Facebook is its a social network so it takes a lot more lead to generate a sale with while somebody like Bing or Google stats are much better.

Regional, if you can't take what's been said and figure out how to make money with it -- the problem lies with you. Not some "tripe" discussion about Google and Bing. Have you seen the majority of what makes up this entire forum? Move along, sir.

shetalheti, it's not just a bot. I can't begin to imagine the amount of code Google has running, coupled with the sheer processing power they utilize to execute it. Bing is light years away from that.

PBN sites do still exist and will work well until Google can re-invent the wheel and do away with backlinks, but if you load up a 1,000 page spun autoblog and start injecting links into it, the site's going to get deindexed from Google within a few days.

Tom, that does make sense. I think it started trying to figure out how to fast-track Bing so we can start spamming their algorithms and receive better rewards for helping their coders find faults. ^_^ If Rock Star released GTA 6, and a couple big YouTubers decided they wanted it to be big, though. They could definitely influence how quickly it happened.

Bing is great source of traffic. You can get cheaper traffic than Adwords and it's targeted. I'm currently profiting everyday with Bing Ads.

Yup, I think you probably are.

If Bing wants to grow, then it can deliver a better user experience than Google. Or it can stop being a secret Yahoo clone. But they chose their own path in their branding and it's largely failed.