Examples of page design with a high conversion rate

[kcdc]

Hi. I'm a total newbie, but do know how to do webdesign. Is the single column long-form copy style of page the best way to go when selling a product I have created via Clickbank. Can you give me some examples of ones that would be considered good examples?
Also, I see that on some of the pitch pages that some of the text is rendered as graphics as opposed to being text with a style associated with it. Is this for SEO purposes?

Thanks

[JamesFrancisIM]

Well the old style one-column sales letters were originally created to mimic direct mail through the post, hence having a very high conversion rate at the time.

But as time has flown by, more graphics are used and this has helped re-bump the conversion rates a bit.

However, I've tested this in various niches and it all varies i'm afraid. Some plain designs with just a white background, video and opt-in form sometimes work better than a fully graphical page.

Same applies with sales letters.

Create the standard one-column sales letter, then you've just gotta test, tweak, test, tweak, test!

- James.