Would this increase clickthroughs of banner ads?

I'm using banner ads that link to affiliate products. Just wondering if there is a better way of doing banner ads other than using the banner ads that they give you. I mean, they do look like ads - it is very obvious that they're ads. And I just thought that people might be more likely to ignore them because of that. They say people get ad blindness, or whatever, where they stop paying attention to ads all together.

Has anybody done any experimenting and found a better way that gets higher clickthroughs. I wonder if you'd get better results if they didn't look like ads at all, but instead looked like a post pic - like the other pics you use on your post. If you click through to the sales video, you can get some ideas of what kind of picture and text you could use to motivate them to click the pic.

The way my site is set up, I have category pages which only shows a small snippet of the articles in the category along with pics. And you can click a pic to go to a full article. So they get use to clicking pics anyway. So why not have the banner ads on the side of the page looking like you post pics? Then people might assume they're clicking on an article instead of an ad and be more likely to click on a banner ad.

Yes, it's kind of deceiving, but then again, at least your ads won't look exactly the same as what others people in your niche are using and it could help with the ad blindness problem. Your banner ads will be unique and I would think that could also help increase clickthroughs.

Anybody tested this idea?