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Old 08-14-2009, 10:29 AM   #1
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Default Fake it till you make it taken to a whole new level. Niche this!

Hi All,

Here is a new niche.

I just saw a report on TV about renting things. Everyone knows about renting a luxury car to play rich man for the weekend but this takes it to another level.

The report told of how people rent $500 designer sunglasses, designer luggage and expensive jewelry so that when they visit friends and family they can appear better off than they really are.

The $500 dollar glasses rented for $45 a day. LOL.

There has to be an IM product to cater to this niche.

George Wright, P.S. If you break the glasses you've bought them.
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Old 08-14-2009, 10:33 AM   #2
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Default Re: Fake it till you make it taken to a whole new level. Niche this!

If I were to get into this I would:

1. Find lateral JV partners to drive traffic to my offers and share in the profits (there are a TON of products and services that would compliment this niche).

2. Get my sexy butt on a massive free publicity tour via radio and press releases to make more people aware on how they can "rent" things for a variety of reasons (examples: impressing friends, bosses, women, men, great for high school and college reunions, job interviews, etc.).

RoD "The-French-Roast-Kicked-In" CorteZ

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Old 08-14-2009, 11:11 AM   #3
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Default Re: Fake it till you make it taken to a whole new level. Niche this!

$45 a day? lol that is almost equivalent to a week day car rental price in my country.
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Old 08-14-2009, 11:58 AM   #4
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Default Re: Fake it till you make it taken to a whole new level. Niche this!

Rent Handbags, Bags, Accessories, Sunglasses, Watches from BagBorroworSteal.com has been doing this for a few years. They started with luxury purses, and have expanded to Watches, Jewelry, Luggage, Glasses and more.

The "Steal It" part is really smart, because you rent it, then if you want to keep it, you just pay a buyout price and it's yours.

It's like Netflix for fashion accessories.

Dennis
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Old 08-14-2009, 12:12 PM   #5
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Default Re: Fake it till you make it taken to a whole new level. Niche this!

I can understand renting a porsche so that the Ferrari dealer will let you test drive but just to impress friends? who needs friends like that.

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Old 08-14-2009, 02:03 PM   #6
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Default Re: Fake it till you make it taken to a whole new level. Niche this!

LOL Andy,

That really accidentally happened to me. When I was in my 20s I was in an accident in my, even at that time, old VW Van. It was entirely the other parties fault and her insurance provided a rental car.

When I got to the rental car agency they were out of the cars that I would have normally been given under the Insurance Policy so they upgraded me to a very expensive luxury car.

While out shopping for a replacement car for my very old VW, but, driving up in that $50k (really expensive for the 1970s) auto I was treated like royalty. I never knew Car dealers serve food and drinks. At least they never did when I previously drove up in a battered VW Van.

George Wright

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I can understand renting a porsche so that the Ferrari dealer will let you test drive but just to impress friends? who needs friends like that.
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