Go Back   WarriorForum - Internet Marketing Forums > The Warrior Forum > Main Internet Marketing Discussion Forum
Register Blogs FAQ Social Groups CalendarHelp Desk

Reply
 
LinkBack Thread Tools
Old 08-15-2009, 10:30 PM   #1
Karl Thomas
War Room Member
 
Vanquish's Avatar
 
Join Date: Dec 2008
Location: Toronto
Posts: 754
Thanks: 169
Thanked 69 Times in 54 Posts
Contact Info
Send a message via MSN to Vanquish Send a message via Skype™ to Vanquish
Default Review vs Story pre sell page

Which style of page do you find is better, gets better click through and converts to more sales, giving a review of a product or telling a story about your success with the product in the pre sell page?
Vanquish is offline   Reply With Quote
Old 08-15-2009, 10:35 PM   #2
Moderately Successful
 
Talinn's Avatar
 
Join Date: Jul 2009
Posts: 254
Thanks: 15
Thanked 160 Times in 35 Posts
Default Re: Review vs Story pre sell page

story does a good job at selling if you're OK with lying.
Talinn is offline   Reply With Quote
Old 08-15-2009, 10:37 PM   #3
You R GREAT if you are A
War Room Member
 
George Wright's Avatar
 
Join Date: Jul 2002
Location: Shakey/Sunny CA, USA.
Posts: 6,842
Blog Entries: 31
Thanks: 3,033
Thanked 1,931 Times in 778 Posts
Default Re: Review vs Story pre sell page

Go for the story every time in my book. Without lying. Whats wrong with a TRUE story?

George Wright

Quote:
Originally Posted by Talinn View Post
story does a good job at selling if you're OK with lying.

Keep Looking
George Wright is online now   Reply With Quote
Old 08-15-2009, 10:56 PM   #4
Moderately Successful
 
Talinn's Avatar
 
Join Date: Jul 2009
Posts: 254
Thanks: 15
Thanked 160 Times in 35 Posts
Default Re: Review vs Story pre sell page

Well if you're an affiliate marketer trying to sell different products with true stories, stories would be something like "Hi, I saw this product and wanted to sell it to you for its commissions"
Talinn is offline   Reply With Quote
Old 08-16-2009, 09:05 AM   #5
Karl Thomas
War Room Member
 
Vanquish's Avatar
 
Join Date: Dec 2008
Location: Toronto
Posts: 754
Thanks: 169
Thanked 69 Times in 54 Posts
Contact Info
Send a message via MSN to Vanquish Send a message via Skype™ to Vanquish
Default Re: Review vs Story pre sell page

Approx how many words are your stories for pre sell pages?
Vanquish is offline   Reply With Quote
Old 08-16-2009, 09:10 AM   #6
Active Warrior
War Room Member
 
Join Date: Aug 2009
Posts: 70
Thanks: 128
Thanked 13 Times in 12 Posts
Default Re: Review vs Story pre sell page

What kind of visitors are you trying to lead to the sales page?

If you're targeting people who are already aware of the problem and are contemplating on choosing among many solutions, then a review-type approach will be perfect in intercepting their decision.

If you're targeting people who don't even know that they need what you're offering, then telling a story will work wonders in winning - and keeping - their attention.
Coleen.Young is offline   Reply With Quote
Old 08-16-2009, 09:31 AM   #7
Entrepreneur
War Room Member
 
JeffLam's Avatar
 
Join Date: May 2009
Location: Singapore
Posts: 572
Thanks: 128
Thanked 53 Times in 44 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile  View Member's YouTube Profile
Contact Info
Send a message via Skype™ to JeffLam
Default Re: Review vs Story pre sell page

Quote:
Originally Posted by Coleen.Young View Post
What kind of visitors are you trying to lead to the sales page?

If you're targeting people who are already aware of the problem and are contemplating on choosing among many solutions, then a review-type approach will be perfect in intercepting their decision.

If you're targeting people who don't even know that they need what you're offering, then telling a story will work wonders in winning - and keeping - their attention.
This is a very good point! I agree with Coleen wholeheartedly: It depends strongly on your market.

If you are promoting something new: You have to use a story page.
If you promoting several things, or a general niche with several products, review page would do better and serve you well.

Jeff

*********************
Secret Technique Effortlessly CATAPULTS YOUR Opt-In Rates By: 100%..200%..Even 400% Higher!
>> Interested? Click to find out more.. <<
*********************
JeffLam is offline   Reply With Quote
Old 08-16-2009, 01:53 PM   #8
HyperActive Warrior
War Room Member
 
Seattle Mike's Avatar
 
Join Date: Dec 2005
Location: Seattle, WA
Posts: 243
Blog Entries: 3
Thanks: 104
Thanked 41 Times in 38 Posts
Default Re: Review vs Story pre sell page

Quote:
Originally Posted by Talinn View Post
"Hi, I saw this product and wanted to sell it to you for its commissions"
Now that is funny.

Going to be the FTC's new Review blog required statement and it must be the largest headline on the page in bright red.

Per topic:

I use stories when I have actually used a product and it worked with a comparison of another product that didn't work. For the rest I just do a 3 product review comparison of features and benefits with the cheapest product recommended(this is a big benefit).

~Michael Johnson

It Is Really Easy To Put Off Til Tomorrow What You Could Get Done In An Hour... Do Something Today.
Grab 7 FREE Internet Marketing Guides
Internet Marketing Tips
Seattle Mike is offline   Reply With Quote
Old 08-16-2009, 02:14 PM   #9
Jani G
War Room Member
 
JaniG's Avatar
 
Join Date: Feb 2008
Location: , , United Kingdom.
Posts: 481
Thanks: 14
Thanked 92 Times in 35 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile  View Member's YouTube Profile
Contact Info
Send a message via AIM to JaniG Send a message via Skype™ to JaniG
Default Re: Review vs Story pre sell page

A Story tends to convert better...

thats why most sales letters use a story, because it connects with the
person more.

But its all a matter of testing...

JaniG is offline   Reply With Quote
Old 03-22-2011, 08:50 AM   #10
SEO, BLOG, CONTENT WRITER
 
Join Date: Mar 2011
Location: Sacramento, California
Posts: 6
Thanks: 0
Thanked 0 Times in 0 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Contact Info
Send a message via MSN to DavenEllis
Default Re: Review vs Story pre sell page

A story is a powerful tool that can build a relationship between the consumer and the product whereas a product review may only provide details of the product. Consumers are more likely to buy a product that they can relate to.
DavenEllis is offline   Reply With Quote
Old 03-22-2011, 09:17 AM   #11
Loving The Philippines
War Room Member
 
Barry Unruh's Avatar
 
Join Date: Apr 2008
Location: Pampanga, Philippines
Posts: 1,737
Blog Entries: 1
Thanks: 478
Thanked 669 Times in 476 Posts
Contact Info
Send a message via Skype™ to Barry Unruh
Default Re: Review vs Story pre sell page

I'm having a real mental problem with your question.

Isn't telling a story of how you had success with a product inherently a review?

It may be a different format of reviewing the product, but you are still reviewing the product.

Barry Unruh is offline   Reply With Quote
Reply

  WarriorForum - Internet Marketing Forums > The Warrior Forum > Main Internet Marketing Discussion Forum

Tags
page, pre, review, sell, story

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off



All times are GMT -6. The time now is 03:06 PM.