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| | #1 |
| Karl Thomas War Room Member Join Date: Dec 2008 Location: Toronto
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Which style of page do you find is better, gets better click through and converts to more sales, giving a review of a product or telling a story about your success with the product in the pre sell page?
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| | #2 |
| Moderately Successful Join Date: Jul 2009
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story does a good job at selling if you're OK with lying.
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| | #4 |
| Moderately Successful Join Date: Jul 2009
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Well if you're an affiliate marketer trying to sell different products with true stories, stories would be something like "Hi, I saw this product and wanted to sell it to you for its commissions" |
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| | #5 |
| Karl Thomas War Room Member Join Date: Dec 2008 Location: Toronto
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Approx how many words are your stories for pre sell pages?
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| | #6 |
| Active Warrior War Room Member Join Date: Aug 2009
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What kind of visitors are you trying to lead to the sales page? If you're targeting people who are already aware of the problem and are contemplating on choosing among many solutions, then a review-type approach will be perfect in intercepting their decision. If you're targeting people who don't even know that they need what you're offering, then telling a story will work wonders in winning - and keeping - their attention. |
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| | #7 | |
| Entrepreneur War Room Member Join Date: May 2009 Location: Singapore
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If you are promoting something new: You have to use a story page. If you promoting several things, or a general niche with several products, review page would do better and serve you well. Jeff | |
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| | #8 | |
| HyperActive Warrior War Room Member Join Date: Dec 2005 Location: Seattle, WA
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Going to be the FTC's new Review blog required statement and it must be the largest headline on the page in bright red.Per topic: I use stories when I have actually used a product and it worked with a comparison of another product that didn't work. For the rest I just do a 3 product review comparison of features and benefits with the cheapest product recommended(this is a big benefit). | |
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| | #9 |
| Jani G War Room Member Join Date: Feb 2008 Location: , , United Kingdom.
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A Story tends to convert better... thats why most sales letters use a story, because it connects with the person more. But its all a matter of testing... |
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| | #10 |
| SEO, BLOG, CONTENT WRITER Join Date: Mar 2011 Location: Sacramento, California
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A story is a powerful tool that can build a relationship between the consumer and the product whereas a product review may only provide details of the product. Consumers are more likely to buy a product that they can relate to.
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| | #11 |
| Loving The Philippines War Room Member Join Date: Apr 2008 Location: Pampanga, Philippines
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I'm having a real mental problem with your question. Isn't telling a story of how you had success with a product inherently a review? It may be a different format of reviewing the product, but you are still reviewing the product. |
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| Tags |
| page, pre, review, sell, story |
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