I am however looking to create a self defense/martial arts based internet product. Clearly there is room for a membership site model, a possible ebook, audio, or video model. Maybe all of them.
I was wondering if anyone here promoted any such products as an affiliate, or do you create products similar to the one I am describing?
My problem is, I am young, but I genuinely have a lot of experience. I have been into karate since I was 6 years old. I was a black belt by the time I was 9, and a second dan black belt when I was 12. Ever since I have competed and trained in several styles of martial arts, including:
2. Kapap/Krav maga (Israeli)
3. Jiu Jitsu
6. Some limited grappling classes.
I have done a class of wing chun Kung Fu, but I hated it.
My instructors have included ex-police instructors, ex-Navy and doormen as well.
I have been working for over three years in door work and security, and have a lot of practical experience (unfortunately). I think all of the above serves me well in being able to provide a guide to self defense for beginners. I also want to teach people how to use it very responsibly.
My problem is, in forums etc and the like, the martial arts market is very opinionated for the most part. Dominated by testosterone-full males, all looking to prove their martial art or style as the best. All looking to prove themselves as the best fighter. I have no interest in this. I am keen to explore as many styles as possible in my life time, and I am open to intelligent considered thought on matters of technique, provided it is backed up in part by some experience.
My question is, if you do any martial arts marketing, do you market to new comers, with little idea about what to do, or do you try to market to the opinionated and occasionally bigoted crowd of martial artists?
I appreciate some people in this market may not wish to help a new competitor, and I am also aware some people may not know a lot about the market at all. But any guidance would be useful, from any marketer really.
If you don't have an answer, or don't want to, then thats cool. Feel free to ignore me. I'll be okay in the end after some therapy and a warm cup of tea.
Thanks for reading, and thanks in advance for any help any of you can offer.