Still think Twitter is a waste?

15 years ago

First, congrats on the book launch. Looks like it's going to be big!

Second, I absolutely agree with your thoughts about Twitter. Those who are using it just to push affiliate links every second Tweet (mixed with Zig Ziglar quotes) are missing the REAL power of Twitter.

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Anna Johnson

15 years ago

Well done Dr Mani! I know of many marketers who swear by Twitter and have achieved tremendous traffic and viral marketing effects by participating on it. Even so, it's horses for courses. We all have limited time and the fact is that some people are just better off spending their time on activities apart from Twitter. Sure, Twitter doesn't have to be time-consuming at all... but it can be a huge time-suck as well. So, again, it's a question of: is this (or any other thing) the best way to spend your limited amount of time... or could you be doing something else that delivers a greater ROI?

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Ruddy

15 years ago

Originally Posted by drmani

As part of my book launch, I've been networking all over like crazy.

And as Twitter is a MAJOR arena of my online schmoozing, I've exchanged
messages with dozens of people every day.

One of them said yesterday:

"p.s. member list is ~700k! Will promo Twitter widget next wk"

Get that?

700,000 prospects may get to hear about my book launch - thanks to a
contact on Twitter. (What would you pay for that?)

I've had guest blog posts featured on Problogger and been interviewed
on InspireMeToday.com because of connections on Twitter.

If you're looking at Twitter entirely as a 'direct response' medium,
it might appear to be a 'waste of time'.

But not if you tap into its many dimensions - all centered around one
important, universal and powerfully effective concept...

CONNECTIONS and INTERACTION

Hope this helps you re-think Twitter, if you've already given up on it.

All success
Dr.Mani

Where's the book? What you said about Twitter is true. I just hate how noobs consider Twitter as spamming area and when they end up making no sales, they accuse Twitter as the problem source.

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spin_doc 15 years ago

Congrats on your book launch!
So are you going to be a millionaire tonight then.
I'd like to get to know you more ;P

Keep us posted on your twitter success.
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Andyhenry

15 years ago

Amen to that. I was also pleased to see you on Twitter

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Richard Tunnah

15 years ago

Great stuff Dr Mani. I think twitter is still very effective for networking exactly as it was designed for and how you suggest you're using it. I've trimmed many of my accounts to leave the core players and people truly interested in the niche.

Rich

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spin_doc

15 years ago

Originally Posted by Richard Tunnah

Great stuff Dr Mani. I think twitter is still very effective for networking exactly as it was designed for and how you suggest you're using it. I've trimmed many of my accounts to leave the core players and people truly interested in the niche.

Rich

Did you had to go through the individual profile to check if people were within your niche when you edited to the core players?

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Richard Tunnah 15 years ago

Originally Posted by spin_doc

Did you had to go through the individual profile to check if people were within your niche when you edited to the core players?

I do a keyword search in twitter relevant to your niche. Then you can quickly see who the twitter players are in your niche. They usually post relevant tweets and have a website linked in their profile. Then I look at followers.

Rich
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SMP

15 years ago

Congrats on the book launch - it looks like it's going to be a monster.

Thanks for posting this as a reminder to those of us (like me), who are considering dedicating time to Twitter, as to how it should be used. It would have been very easy to wade into Twitter and waste alot of time trying to promote my products directly.

A great help. Thanks.

Steve.

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Ross Bowring 15 years ago

Congrats on the book launch. Twitter is only going to get bigger for the foreseeable future.
Anyone with. A Brain. Will get good. At writing. In very. Short. Sentences.
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- mikeyman120 15 years ago
  
  Twitter seems to be gold to me. I see a lot of potential for making money with it. Ways that don't involve sending out a single affiliate link in a tweet.
  
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jbsmith

15 years ago

Yes - twitter is very powerful, only one thing I don't understand about your post though. You say you network and twitter with dozens of people each day, yet you only follow 41 while 3000 people follow you. Doesn't sound like networking to me...unless you mean you are really only networking with 40 people and the rest are meant to be broadcasts to bring in sales.

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TyBrown

15 years ago

Originally Posted by jbsmith

Yes - twitter is very powerful, only one thing I don't understand about your post though. You say you network and twitter with dozens of people each day, yet you only follow 41 while 3000 people follow you. Doesn't sound like networking to me...unless you mean you are really only networking with 40 people and the rest are meant to be broadcasts to bring in sales.

Good point. In the Twitter world, to have so many followers and to be following so few, is considered bad etiquette.

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drmani

15 years ago

Originally Posted by jbsmith

Yes - twitter is very powerful, only one thing I don't understand about your post though. You say you network and twitter with dozens of people each day, yet you only follow 41 while 3000 people follow you. Doesn't sound like networking to me...unless you mean you are really only networking with 40 people and the rest are meant to be broadcasts to bring in sales.

GREAT question/comment.

I have a "Twitter Rule of FORTY" that I've followed ever since I realized (6 months into
using Twitter - I started around May/June 2007, btw) that following too many people
meant the INTENSITY of following their tweets has to decline - unless you intend
spending all day on Twitter.

So I limit my 'following' figure to 40. It rarely exceeds that number, often drops below it.

For each person I'm following, I take time almost daily to:

* read what they tweet
* follow links that they share
* interact with them on interesting tweets
* retweet their posts to others on my list often

In other words, build RELATIONSHIPS.

That matters - in a strange, convoluted way - in getting Twitter results.

And the nice thing about Twitter is the "@" function. If you "@drmani" me a message,
I will get to see it EVEN IF I'm not following you!

That's big - because now I can CHOOSE to engage in a mini-conversation with you,
even without having to follow your every tweet.

If, in the course of a mini-conversation, I find something interesting or intriguing about
you, I will follow you - and continue to do so (or stop) for a variety of reasons that
keep changing, and that I've blogged about often. The 40 people I follow are by no
means constant, and reflect my current interests.

Twitter is about PERMISSION. Your permission. You give it to someone willingly when
you click the FOLLOW button. You withdraw it by stopping the follow - but choose to
still have access through "@" conversations.

Of course, my "Twitter Rule of FORTY" is my PERSONAL rule. For everyone else, I only
suggest one "rule"...

"There are NO RULES on the way you should use Twitter"

Your style and taste may differ. Your mileage may vary. Your way is the 'right' way.

Go for it!

All success
Dr.Mani

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JWB

15 years ago

Originally Posted by drmani

As part of my book launch, I've been networking all over like crazy.

And as Twitter is a MAJOR arena of my online schmoozing, I've exchanged
messages with dozens of people every day.

One of them said yesterday:

"p.s. member list is ~700k! Will promo Twitter widget next wk"

Get that?

700,000 prospects may get to hear about my book launch - thanks to a
contact on Twitter. (What would you pay for that?)

I've had guest blog posts featured on Problogger and been interviewed
on InspireMeToday.com because of connections on Twitter.

If you're looking at Twitter entirely as a 'direct response' medium,
it might appear to be a 'waste of time'.

But not if you tap into its many dimensions - all centered around one
important, universal and powerfully effective concept...

CONNECTIONS and INTERACTION

Hope this helps you re-think Twitter, if you've already given up on it.

All success
Dr.Mani

Havent really used Twitter a lot yet.....but if it got 700,000
prospects to see your message on your new book that quick
and easy...then I better get my act together and use this
medium to my full advantage.....

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Wintermute

15 years ago

I signed up for Twitter last week. Currently the only three people I get twitter updates for on my phone are Frank Kern (very funny posts, especially yesterday about blowing up the engine on his VW bus!!!), John Reese and Coach Sarkisian (Washington Huskies, CFB).

I don't plan to use it much right now, but I have already seen how powerful it can be even in my very brief interaction with it.

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twitterguru

15 years ago

Twitter is actually fast becoming the only area of IM where real business is dominating IMers. Very curious.

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SurviveUnemployment

15 years ago

It's good advice to have "interactions and connections" on any social network, not just Twitter. Twitter is especially potent these days thanks to its popularity, though.

Good luck with your book! Keep us posted (or maybe I'll just follow you on Twitter).

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morry

15 years ago

Nice post Dr Mani. I've never used twitter, but reading your posts makes me rethink it all. Most of the twittering I've seen is a complete waste of time, but when you use it to build relationships, not just to blast out useless messages, I can see how you'll do well.

I'm tempted to use it, but not quite enough to go and signup right now. Goodluck with the launch.

Sean

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ewayne

15 years ago

Congrats Dr. Mani! Twitter is a great source if you are simply running a business and need the quickest way possible to update your followers.

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NetworxNZ

15 years ago

Thanks for an interesting insight into twitter - thinking about your rule of 40 above - now makes a lot more sense to me in terms of how to actually apply it in a daily sense - because lord knows there are enough distractions for us IMer's throughout the day anyways..... as such, I will rethink how I'm doing twitter today and look to dedicate time each and everyday to following those whom are of INTEREST and VALUE to me....

Moreover finding the conversations that I want to be particpating within!

Cheers again

Darren

PS: Good luck with the book launch - I'll look you up on twitter to see how it goes!

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SageSound

15 years ago

Good luck with the book launch, Dr. Mani!

It's be great to hear how that promo to 700k list goes, too.

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1 reply

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BrashImpact 15 years ago

Dr.Mani,
i totally agree with your plan, started in febuary with the concept
of only creating high power offline realtionships from twitter.
Needless to say, the contacts and people i have met via twitter
are priceless, and i have met some amazing people.

Congrats on the new book and taking action.
Regards,
Robert Nelson
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Matt Gannon

15 years ago

Could become viral on twitter too if people re-tweet and some might even write about it on there blogs after seeing it if they like the book. twitter is definitely not a waste of time!

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MichaelHiles

15 years ago

dumping the static noise has definately improved my twittering... tweeting... tweepling... whatever it's called these days...

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David Mcalorum

15 years ago

twitter truly is an amazing tool. Just hope the blackhat e-whoring doesn't get TOO out of control. kind of annoying seeing those followers trying to get you to register to see their 'pics' lol. Ohhh, what levels people WON'T stoop to for money.

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acedalright

15 years ago

I hope your book launch brings down the house and brings you much success.

I never doubt the almighty power of twitter

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Christopher Grant

15 years ago

Well it all depends on how you use it. Twitter is a very big help to everyone that's why it's one of the most powerful Social Site nowadays.

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tellafriend

15 years ago

Congrats for the book launch..I absolutely agree that main objective of twitter or for that matter, any social media is interaction and connection. You talk to people and get geniune feedbacks. Trust and credibilty are an absolutely must without which any marketing can go haywire. Cheers and way to go!

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drmani

15 years ago

Originally Posted by tellafriend

Congrats for the book launch..I absolutely agree that main objective of twitter or for that matter, any social media is interaction and connection. You talk to people and get geniune feedbacks. Trust and credibilty are an absolutely must without which any marketing can go haywire. Cheers and way to go!

You can say that again!

Chris Brogan, author of "TRUST AGENTS", is lending a hand with the
book promotion on Twitter - and already the book has cracked the
1,000 barrier on Amazon.com, is at rank #913

Just 140 characters, for sure - but they can make a HUGE impact,
and make a pot of money too...

http://twitter.com/chrisbrogan/status/3537935219

All success
Dr.Mani

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actionplanbiz

15 years ago

Twitter is Fun. it works for me =D

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robvegas626

15 years ago

The main reason I started using Twitter was that I heard your "Tweets" could help with search engine rankings. I also heard that Google indexes every "Tweet" as its own page. Does anyone know whether Twitter has any value as far as search engine rankings, or how to harness that power?

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dsmpublishing

15 years ago

I totally agree i have been on twitter since xmas and the amount of good contacts i make out of twitter is amazing. Most of the time when i release something via twitter i have a list of people waiting to buy it before its made through chatting about what i am creating over a period of time.

kind regards

sam
X

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DavidO

15 years ago

Yes, I still think Twitter is a waste... for me. I agree with Anna Johnson that it depends on your business model and what tools are right for you. Twitter would be useless for me because I don't work well with that type of social marketing.

But I have other concerns too. I could see myself sweating buckets of blood to cultivate Twitter only to see it go to waste, either because of the natural habit of people to move on to the next "big thing" or because inept IMers wreck it for the rest through crass promotion and spamming.

Having said that, I admire those with the skills and patience to actually harness a resource like Twitter in a successful and responsible way.

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spin_doc 15 years ago

I think you've got the point David but I think people generally figure out quickly who is simply spamming and real twitter who are actually contributing and giving values. In the last two days of signing up I've received so many direct messages and there are some genuine people out there.
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livewellfinancial

15 years ago

Twitter is the best bookmarking..This is good press to your site...

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markshields

15 years ago

For sure twitter is all about relationship building, tweeting photos, videos etc and occasionally links that are relevant and people will warm to you much more that way

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GFox

15 years ago

Maybe I am in the very small minority of IMers, but I don't see myself using Twitter anytime soon. There are only so many hours of productive time available in the day, and I just can't see myself using any of it to report every so often on what I'd doing, or to actively engage in silly-chat. Maybe I'm really missing the big deal with Twitter, but my personality just doesn't lend itself to that model of business building.

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Still think Twitter is a waste?

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