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How Much to Charge Offline Business for Online Marketing?

by Arlolo
12 replies
I have a friend running an offline business. He is in need of online marketing, including social media, website, classifieds, forums etc. for his market. What kind of pricing is reasonable?
#business #charge #marketing #offline #online
  • Profile picture of the author discrat
    Originally Posted by Arlolo View Post

    I have a friend running an offline business. He is in need of online marketing, including social media, website, classifieds, forums etc. for his market. What kind of pricing is reasonable?
    Need more info. What kind of business ? His goals and desires with this? Budget ? etc..
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    • Profile picture of the author Arlolo
      Originally Posted by discrat View Post

      Need more info. What kind of business ? His goals and desires with this? Budget ? etc..
      It is a local tour business. To get more business/leads. Not sure what his budget is.
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  • Profile picture of the author Steve B
    Originally Posted by Arlolo View Post

    What kind of pricing is reasonable?

    What kind of quality and expertise is being offered?

    You can get all of these services done by freelancers around the globe, some of them charging very little for their time.

    The only way you can determine what is reasonable is to judge the quality, amount, and expertise of the work done. You haven't said anything about that yet.

    Steve
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    • Profile picture of the author Arlolo
      Originally Posted by Steve B View Post

      What kind of quality and expertise is being offered?

      You can get all of these services done by freelancers around the globe, some of them charging very little for their time.

      The only way you can determine what is reasonable is to judge the quality, amount, and expertise of the work done. You haven't said anything about that yet.

      Steve
      High quality. Pretty expert. Not sure how to describe? Anywhere I can check out what kind of services and pricing are available?
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  • Profile picture of the author Arlolo
    Anybody knows?
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  • Profile picture of the author Randall Magwood
    If he's going to be YOUR client, charge him $3,000 (which is cheap) for creating a campaign and consulting support. When's the last time you made $3,000 in one day?
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  • Profile picture of the author Claire Koch
    nah 200 - thousands per month. try posting this in the offline catagory
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  • Profile picture of the author socialsite
    I have seen webinars where they say an average is from $500 to $1,000 on average per month. Plus if you get only 5 customers at $1,000 per month that's not too bad.
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  • Profile picture of the author Tmill
    This is a question you have to answer yourself. What is your time and efforts worth to you? What do you feel is a fair price for what you are offering?
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    • Profile picture of the author mwallat
      Originally Posted by Tmill View Post

      This is a question you have to answer yourself. What is your time and efforts worth to you? What do you feel is a fair price for what you are offering?
      Yes exactly how valuable do you feel this product is and how much it's worth to take the time to do it.
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  • Profile picture of the author flipperhacks
    Don't underprice yourself and don't do things for too cheap.

    If you offer cheap prices, people will think your value is high.

    If you offer high prices people will often thing what you're delivering is of high value.

    I always price high and over-deliver - can't lost with that strategy!
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  • Profile picture of the author katrim
    The real question I think it is how much new business can you bring to your client? Either new clients, returning clients or brand recognition?

    If your work has the real potential to bring him money, don't sell yourself cheap, as someone on this thread already mentioned. It's one thing to outsource small tasks to various people around the globe and a different one to have someone congruently dealing with his online marketing.

    So think of how much your work is worth to him, and take it from there.
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