campaign for 100000 visitors

onlineexpo · 09-13-2008, 10:01 AM

hi everyone,

i am currently working for a company that is about to start targeting Finnish market with a new product (online exhibitions) and the first exhibition is on Travel. so, the question popped up if it's possible to acquire 100000 unique visitors in 2 weeks using Google AdWords with respect to content networks (for PPC campaign is too expensive). Now, the question is, is this a good choice of campaign? is it realistic to receive this kind of response from the market? what kind of funds should we expect to allocate for this kind of task at hand?

any word of advice is welcome, thanks a million!

Ralf Skirr · 09-13-2008, 10:28 AM

The response you get depends on your keywords and on how many searches are done for these keywords in 2 weeks. To get 100 000 clicks you need a huge list of high traffic keywords.

Now keep in mind that it is not profitable to bid for keywords that are not close to your offer.

The most important thing to go for is not a huge number of visitors. You can easily have 100 000 visitors from various sources and make no money at all, while at the same time 1000 targeted visitors fill your pockets with cash.

Ralf

jackmrk · 09-13-2008, 11:06 AM

Start with keyword research both for "exhibitions" and those related to the specific Travel one.

Daniel Molano · 09-13-2008, 11:12 AM

A campaign of that volume can be easily outsourced far cheaper than by using Adwords, with much better results. Here are a few ideas, but first take a look at how much you are willing to invest for this purpose (If you were thinking of using Adwords for that volume, I assume you have a decent budget).

1. Contact marketers or companies that have huge lists (within that niche of course) and make a monetary offer. I would suggest paying 50% AFTER seeing the results.

2. Hire a team of ghostwriters or article marketers to go on an article and press release writing spree, but please make sure they are all well aware of the SEO involved (It's not just about good writing).

3. Hire a team of video marketers and do the same as in option 2 but with video.

Those are the 3 options that can come to mind right now, I'm pretty sure there are Warriors that can recommend people/companies that offer such legit services.

Since we are talking of 100,000 visitors your teams should be of approximately 10-20 people so that they can put up with the workload in such a small timespan.

I have a friend who is in charge of the marketing for a medium size publicity agency and they have used the 3 methods above effectively.

Josh Fulfer · 09-13-2008, 11:26 AM

Just out of curiosity, what is your budget for this project?

onlineexpo · 09-13-2008, 01:26 PM

well, 1000 visitors is kinda bad statistics in our case, even if all of them convert. ideal situation would be something close to 100000 local finnish visitors

onlineexpo · 09-13-2008, 01:29 PM

well, a local company offered to bring about 50000 visitors for a staggering EUR 20 000. sounds like a rip-off to me

Daniel Molano · 09-13-2008, 01:35 PM

Quote:

Originally Posted by onlineexpo

well, a local company offered to bring about 50000 visitors for a staggering EUR 20 000. sounds like a rip-off to me

I bet they can bring 50,000 visitors, but not only is that an insane price but also 'just' visitors doesn't count, it has to be targeted traffic for you to really profit from it.

09-13-2008, 10:01 AM	#1
onlineexpo Warrior Member Join Date: Aug 2008 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	campaign for 100000 visitors hi everyone, i am currently working for a company that is about to start targeting Finnish market with a new product (online exhibitions) and the first exhibition is on Travel. so, the question popped up if it's possible to acquire 100000 unique visitors in 2 weeks using Google AdWords with respect to content networks (for PPC campaign is too expensive). Now, the question is, is this a good choice of campaign? is it realistic to receive this kind of response from the market? what kind of funds should we expect to allocate for this kind of task at hand? any word of advice is welcome, thanks a million!

09-13-2008, 10:28 AM	#2
Ralf Skirr Senior Warrior Member War Room Member Join Date: Aug 2006 Location: Germany & Thailand Posts: 1,269 Thanks: 78 Thanked 138 Times in 104 Posts Social Networking	Re: campaign for 100000 visitors The response you get depends on your keywords and on how many searches are done for these keywords in 2 weeks. To get 100 000 clicks you need a huge list of high traffic keywords. Now keep in mind that it is not profitable to bid for keywords that are not close to your offer. The most important thing to go for is not a huge number of visitors. You can easily have 100 000 visitors from various sources and make no money at all, while at the same time 1000 targeted visitors fill your pockets with cash. Ralf

09-13-2008, 11:06 AM	#3
jackmrk Computer Guru 25+ years War Room Member Join Date: Jul 2008 Location: , , Israel. Posts: 78 Blog Entries: 1 Thanks: 4 Thanked 32 Times in 9 Posts Social Networking	Re: campaign for 100000 visitors Start with keyword research both for "exhibitions" and those related to the specific Travel one.
	Holistic Marketing \| Relationship Marketing - How to Become your Customer's Most Trusted Adviser And Partner's Best Friend Virus Free, Fast Computer FOREVER - Tips by a Computer Guru with 30 years of experience

09-13-2008, 11:12 AM	#4
Daniel Molano Authority Maniac War Room Member Join Date: Jun 2008 Location: Mexico City Posts: 1,265 Blog Entries: 3 Thanks: 81 Thanked 591 Times in 101 Posts	Re: campaign for 100000 visitors A campaign of that volume can be easily outsourced far cheaper than by using Adwords, with much better results. Here are a few ideas, but first take a look at how much you are willing to invest for this purpose (If you were thinking of using Adwords for that volume, I assume you have a decent budget). 1. Contact marketers or companies that have huge lists (within that niche of course) and make a monetary offer. I would suggest paying 50% AFTER seeing the results. 2. Hire a team of ghostwriters or article marketers to go on an article and press release writing spree, but please make sure they are all well aware of the SEO involved (It's not just about good writing). 3. Hire a team of video marketers and do the same as in option 2 but with video. Those are the 3 options that can come to mind right now, I'm pretty sure there are Warriors that can recommend people/companies that offer such legit services. Since we are talking of 100,000 visitors your teams should be of approximately 10-20 people so that they can put up with the workload in such a small timespan. I have a friend who is in charge of the marketing for a medium size publicity agency and they have used the 3 methods above effectively.
	Increase Visibility - Chosen as The #1 Online Marketing Firm by TopTenReviews.com Inc. 5000's #855 Fastest Growing Company in America Some of what I used to do in the old days: Work From Home My Site/Blog Hybrid: DanielMolano.com

09-13-2008, 11:26 AM	#5
Josh Fulfer Active Warrior War Room Member Join Date: Aug 2008 Location: Huntington Beach CA. USA Posts: 78 Thanks: 7 Thanked 18 Times in 9 Posts Social Networking	Re: campaign for 100000 visitors Just out of curiosity, what is your budget for this project?

09-13-2008, 01:26 PM	#6
onlineexpo Warrior Member Join Date: Aug 2008 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	Re: campaign for 100000 visitors well, 1000 visitors is kinda bad statistics in our case, even if all of them convert. ideal situation would be something close to 100000 local finnish visitors

09-13-2008, 01:29 PM	#7
onlineexpo Warrior Member Join Date: Aug 2008 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	Re: campaign for 100000 visitors well, a local company offered to bring about 50000 visitors for a staggering EUR 20 000. sounds like a rip-off to me