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Will paying more for a high-priced Kindle ghostwriter lead to better sales?

by zarrylopez
3 replies
I keep running into the saying, "If you pay peanuts, you will only attract monkeys." I agree wholeheartedly. You have to pay people what their worth is worth. With that said, is it really a guarantee that if you pay somebody a lot of money that you will get the results that you're looking for?

Let's get real here. I'm a Kindle publisher and I make money based on the books I sell. That’s the bottom line. So my question is, if I pay more dollars for somebody to ghostwrite a book for me does this eventually lead to better sales or increase substantially the probability that I would get better sales?

I don’t mean to sound like jerk, but a lot of the stuff that sell well on Kindle don’t read like they were written by expert or high-quality ghostwriters, still they manage to sell. I'm asking this question because I'm sure a lot of my fellow Kindle publishers out there are just stumped as myself regarding the issue of book quality and sales. Anyone care to enlighten me on this issue?
#ghostwriter #highpriced #kindle #lead #paying #sales
  • Profile picture of the author katrim
    Marketing sells good books. Marketing also sells bad books.
    However, in the long run, you will need a good book to keep on selling because, as you may already know, reviews are IMPORTANT.

    Now it also depends a lot on the niche and especially if you're talking about fiction or non-fiction. It also depends on how much you're involved in creating the skeleton of the book and how in depth you're willing to go with your notes and instructions for the book. A decent writer can fill in chapters and sub-chapters fairly well and you shouldn't pay exorbitant amounts.

    If on the other hand you find a great ghostwriter who's able to deliver great content without you managing every subchapter of the book, that could be worth it because of two main reasons (in my opinion):

    1. High quality will get you better reviews (the opposite stands too, of course)
    2. You can focus on marketing the books, building a brand, building a list and so on.
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  • Profile picture of the author writeaway
    Let's put it this way... if you hire a low quality writer, your brand will suffer.

    Marketing aside, you can't build a solid brand without decent quality.

    With that said, it appears you're looking for guarantees. While the writer can guarantee quality materials, that's just part of the Kindle success equation. You also have to do proper niche research and marketing both on and off Amazon Kindle.
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  • Profile picture of the author danieldesai
    Originally Posted by zarrylopez View Post

    With that said, is it really a guarantee that if you pay somebody a lot of money that you will get the results that you're looking for?
    No, you can still end up hiring a crappy writer. However, you usually find better writers at the higher price points. Also, results in terms of sales is something no contractor can guarantee.

    To make your life easier, just avoid the cheap writers (you'll be right about that choice most of the time).


    Originally Posted by zarrylopez View Post

    I don't mean to sound like jerk, but a lot of the stuff that sell well on Kindle don't read like they were written by expert or high-quality ghostwriters, still they manage to sell. I'm asking this question because I'm sure a lot of my fellow Kindle publishers out there are just stumped as myself regarding the issue of book quality and sales. Anyone care to enlighten me on this issue?
    Do you know that these low quality books sell well?

    In any case, it is possible for a lower quality product to outsell a higher quality one if there's better marketing.

    But all other things being equal, your product (a book) will do better if it's high quality as opposed to low quality.

    You can have both a good book and good marketing.

    It pays off much more for the long-term profitability of your business.

    Regards,
    Daniel
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