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Old 08-28-2009, 10:02 AM   #1
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Default Question regarding javascript scripts and keyword usage

Hi I came across a website digitaldirect.co.uk which has some strong seo work done to it. I was looking through there categories and came across something which I thought was run of java script - I could be wrong.

I was wondering if someone could have a look at this for me and advise how I could implement something similar on another site.

It is being used on the blu ray category page

digitaldirect.co.uk/dvd/blu-ray-players

the top sentence reads

Blu Ray has created the new standard for a high definition video source with superb picture quality at 1080P.

then there is a read more button. This is what I am refering to.

Also the keyword usage for blu ray player seems to be used alot. Im just wondering if you could call this keyword spamming - if it is then how comes they are not getting penalized? They are on page 2 for blu ray players out of like 56 mill or so

I would love to hear your ideas about this and recommendations of how to implement a similar script

cheers

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Old 08-28-2009, 02:56 PM   #2
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Default Re: Question regarding javascript scripts and keyword usage

The site uses a combination of CSS and javascript to do this. The hidden text is revealed by changing the style of the text concerned.

A simple way to achieve this is to put your hidden text in a <div> with an id of say 'hidden'. Then give 'hidden' a style that includes 'display:none;'. Then use javascript along the following lines to display the hidden text when a link/button is clicked:

h = document.getElementById('hidden');
h.style.display="block";

The javascript code really needs to be more complicated than this to deal with all browsers, but I hope this points you in the right direction.
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Old 08-31-2009, 08:18 AM   #3
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Default Re: Question regarding javascript scripts and keyword usage

Thanks alot for the reply clive.

What do you think about the keyword usage? If you feel they are keyword stuffing then how comes they are not getting penalized

cheers

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Old 09-03-2009, 03:21 AM   #4
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Default Re: Question regarding javascript scripts and keyword usage

There are certainly a good number of keywords in the "hidden" portion of the page, but I do not think that a human reader would conclude that it is "keyword stuffing".

I've no idea how Google regards text hidden using CSS. The code to hide it is usually contained in a stylesheet so it would be a two stage process to identify it. Whether they do or not, I don't know, but I would assume that if they don't they will in due course.
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