Best type of blog content to increase sales to ecommerce store?

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Hello fellow warriors, I hope you are well today.

I have an ecommerce store in the health and fitness niche, strength and conditioning to be more precise. I'm thinking of attaching a blog to the store to help the overall perceived authority to increase product sales.

As each product obviously has a page already dedicated to it on the store, what is the best type of blog content to increase sales. Do you know of any good content writers who can help add authority and increase product sales in this way? For example, I initially thought it would be good to post about the correct way to do pull ups if selling pull up bars. Or is that too unoriginal and boring. What do you think? The goal of each post would be to get the visitor from the blog to a specific product page of the store to buy. Any best practice for this?

Thanks, you're too kind.
#blog #content #ecommerce #increase #sales #store #type

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