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How to track leads?

by miridian45
10 replies
I'm creating a lead system for my local area by taking in people's email. As these leads are worth large amounts, I would prefer to take a percentage of the sale rather than a flat fee. How would I go about tracking these leads to see if they turn into conversions?
#leads #track
  • Profile picture of the author affilorama-portal
    Set-up redirects for your checkout page. You may also track these redirects using Google Analytics (here's how: https://www.orbitmedia.com/blog/goog...s-url-builder/)
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  • Profile picture of the author jobdollarr
    Some people use prosper202

    I do not know how settingnya
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  • Profile picture of the author TomWest
    Some marketers figure out how to track sales by using different landing pages for each keyword they target. Once on that landing page, they can choose a specific link that the visitor can click-through to purchase their product. That link could contain a piece of information that is logged in software to determine if the user ended up purchasing through that link.

    Sometimes you can also use optiimization software that takes the keyword from the search engine query and passes it through in a cookie to the purchase page. This is another way to know how to track leads with your PPC campaigns.
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  • Profile picture of the author jamescanz
    Improvely works well.

    Track them on the first click and put a pixel on the thank you pages so you can get your numbers.
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  • Profile picture of the author ChrisBa
    If you use a tracker like prosper202, cpvlab, voluum, you should be able to track with a pixel.
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    • Profile picture of the author miridian45
      Originally Posted by TomWest View Post

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      Originally Posted by pregyrick View Post

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      Originally Posted by jamescanz View Post

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      Originally Posted by jobdollarr View Post

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      Originally Posted by ChrisBa View Post

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      Some great answers! But the problem is, I give the email and phone number to the business because these sales are custom to an individual thus price isn't a constant due to house size etc. Then you obviously have some people that won't convert into buyers, how would you go about tracking these types of conversions?
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  • Profile picture of the author Dan Grossman
    Seems to me the only way you'll know if an e-mail and phone number you hand over to a business converted is by asking -- the business and/or the lead -- whether that happened. No software is going to know how a phone conversation you're not privy to went, unfortunately.
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    Improvely: Built to track, test and optimize your marketing.

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  • Profile picture of the author aleangui
    Originally Posted by miridian45 View Post

    I'm creating a lead system for my local area by taking in people's email. As these leads are worth large amounts, I would prefer to take a percentage of the sale rather than a flat fee. How would I go about tracking these leads to see if they turn into conversions?
    https://venturi-web-design.com/calcu...nversion-rate/ found something that has helped me, thought it would be of use to you.
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    "With just 5-10 hours per week, I earned more than my fulltime salary as a corporate executive!"
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  • Profile picture of the author Rory Singh
    I use Aweber for my email list and a 'personalized' lead capture page. All I do to track my leads is to add ?t=XXX at the end of my URL. You would have to replace the XXX with the name of your ad or source of traffic.

    Another way I track leads is by using a paid tracker called Extremetracking.com, a redirect page hosted on the same domain as my lead capture page and Gmail.

    Once I find out where the lead came in from (by extreme tracker), I then add a label in Gmail.

    This way I have a record of all leads that came in.

    This is not an automated process but it works great for me.
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  • Profile picture of the author cmm2333
    All of those things mentioned are great, but using link tracking is by far the best way.
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    An Advertiser or Affiliate Marketer Who Doesn't Know Where Their Clicks are Being Generated is Throwing Away Money! Isn't It Time to Find Out Which Ads Work? Try This For Free!
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