How best to run a competition for customers to post a video for likes to win?
Looking for thoughts on how best to structure / execute a video competition to drive awareness & engagement of our brand on facebook.
We run public speaking classes for kids (aged 6 -12) and thought it would be great to get kids who are enrolled in our program to post a short 30 second persuasive speech on video as to why public speaking classes are so valuable - then their parents can upload video maybe to parents facebook page or to our business facebook page for chance to win. Top 3 videos will win a prize - maybe combination of most likes and best video.
Objective is to increase brand awareness & engagement on facebook (turning cold leads into warm leads). Eventually hoping then to turn warm leads into enrolments in time.
Limited knowledge on how best to execute within facebook to deliver best results (shares, likes etc).
Any ideas & feedback on how best to execute in a simple and effective way would be greatly appreciated.
We run public speaking classes for kids (aged 6 -12) and thought it would be great to get kids who are enrolled in our program to post a short 30 second persuasive speech on video as to why public speaking classes are so valuable - then their parents can upload video maybe to parents facebook page or to our business facebook page for chance to win. Top 3 videos will win a prize - maybe combination of most likes and best video.
Objective is to increase brand awareness & engagement on facebook (turning cold leads into warm leads). Eventually hoping then to turn warm leads into enrolments in time.
Limited knowledge on how best to execute within facebook to deliver best results (shares, likes etc).
Any ideas & feedback on how best to execute in a simple and effective way would be greatly appreciated.