Destroying stereotypes in your marketing
Did you hear?
How to get heard?
3 Simple Ways to Bust Stereotypes and Craft a Remarkable Message
Some really great suggestions regarding destroying what your customers MIGHT be thinking BEFORE they learn what you have to offer, including:
2. Share your reality
3. Shatter your stereotypes
(love that one: If you're a graphic designer, post an infographic showing how often you meet or exceed your clients' deadlines.
If you own an engineering firm, post photos of the cool hobbies your employees spend time on outside of work.
If you're a web developer, host a pool party and invite your best clients, then post a video on your website.
If you're a writer, write an article about how you make money with your keyboard and smart business sense.
If you're an accountant, post your music playlist on your favorite social media profile.)
etc.etc.etc.
Are you taking advantage of that?
How to get heard?
3 Simple Ways to Bust Stereotypes and Craft a Remarkable Message
Some really great suggestions regarding destroying what your customers MIGHT be thinking BEFORE they learn what you have to offer, including:
2. Share your reality
3. Shatter your stereotypes
(love that one: If you're a graphic designer, post an infographic showing how often you meet or exceed your clients' deadlines.
If you own an engineering firm, post photos of the cool hobbies your employees spend time on outside of work.
If you're a web developer, host a pool party and invite your best clients, then post a video on your website.
If you're a writer, write an article about how you make money with your keyboard and smart business sense.
If you're an accountant, post your music playlist on your favorite social media profile.)
etc.etc.etc.
Are you taking advantage of that?