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Old 09-04-2009, 01:10 PM   #1
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Default Passionate Market vs Hungry Market?

Hello Warriors,
I'm trying to do some research on different ways to know if your market is hungry or passionate, how do you know that the market you are in fills these requirements? Any tips or advice would be great! Thankyou!
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Old 09-04-2009, 01:39 PM   #2
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Default Re: Passionate Market vs Hungry Market?

One of the simplest ways is to go to the Google Keyword Tool and type in key words or phrases that relate your niche. If they have a high number of searches then they are probably a popular aka passionate niche.

After you have found some of the most searched terms, go to Google and type the keywords in and see if others are buying Adwords ads for those keywords. If the page is full of ads then it is probably a hungry market and others are probably making money in the niche.

Last edited by Woody C; 09-04-2009 at 01:45 PM. Reason: There are no Adwords "adds". Natural typing mistake.
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Old 09-04-2009, 01:42 PM   #3
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Default Re: Passionate Market vs Hungry Market?

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Originally Posted by rgrimes View Post
Hello Warriors,
I'm trying to do some research on different ways to know if your market is hungry or passionate, how do you know that the market you are in fills these requirements? Any tips or advice would be great! Thankyou!
I would say use the law of supply and demand. Usually, a product of high demand but very low supply would result to a hungry market. When they are hungry, they are willing to pay even a high amount for your product.
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Old 09-04-2009, 01:43 PM   #4
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Default Re: Passionate Market vs Hungry Market?

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Originally Posted by Woody Crenshaw View Post
One of the simplest ways is to go to the Google Keyword Tool and type in key words or phrases that relate your niche. If they have a high number of searches then they are probably a popular aka passionate niche.

After you have found some of the most searched terms, go to Google and type the keywords in and see if others are buying Adwords adds for those keywords. If the page is full of adds then it is probably a hungry market and others are probably making money in the niche.

Great answer! That's an important distinction (that is not obvious) that new marketers should understand. Another gold nugget from this forum.

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Old 09-04-2009, 01:43 PM   #5
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Default Re: Passionate Market vs Hungry Market?

Here's what took me a long time to learn.

and it's not what most folks teach...but has helped
me make a really good living.

http://www.bummarketingmethod.com/nf.pdf

Travis

Be A Bum Marketer! Free eCourse
http://www.BumMarketingMethod.com
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Old 09-04-2009, 11:56 PM   #6
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Default Re: Passionate Market vs Hungry Market?

Wow this is by far some of the best information I have ever read online! Thank You for that great resource!

so powerful that you focus on instead of having a market that occasionally needs your help focus on one that absolutely needs your help because there problem is that severe!

Anyone else have any ideas?
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Old 09-05-2009, 12:06 AM   #7
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Default Re: Passionate Market vs Hungry Market?

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Originally Posted by rgrimes View Post
Hello Warriors,
I'm trying to do some research on different ways to know if your market is hungry or passionate, how do you know that the market you are in fills these requirements? Any tips or advice would be great! Thankyou!
Just to add another angle to the discussion -- don't forget the desperate market. Personally between hungry, passionate and desperate, I like to go after the desperate as they're, well, more desperate!

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Old 09-05-2009, 12:27 AM   #8
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Default Re: Passionate Market vs Hungry Market?

If you arte flooded with enquiries but orders are low, the market you targets is just passionate. If you are getting too more orders but less enquiries, the market is hungry.

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Old 09-05-2009, 12:34 AM   #9
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Default Re: Passionate Market vs Hungry Market?

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Originally Posted by kelvin yeo View Post
Just to add another angle to the discussion -- don't forget the desperate market. Personally between hungry, passionate and desperate, I like to go after the desperate as they're, well, more desperate!
There is a lot of truth in this.
Having a supply of otherwise sold out popular video games is Very Valuable.
That is also the one time when Ebay comes in handy

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Old 09-05-2009, 12:55 AM   #10
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Default Re: Passionate Market vs Hungry Market?

Yes Kevin desperate is defiantly the way to go look for a niche where people are in some sort of pain be it physical or mental and you have a money market

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Old 09-05-2009, 01:11 AM   #11
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Default Re: Passionate Market vs Hungry Market?

Desperate and passionate are both viable.

Just remember that the folks in the "desperate" category are more likely to be a one off transaction. Passionate people may buy several pretty similiar items on the topic that trips their trigger. I'm not saying either one is more right or wrong. Just keep that in mind when developing your business strategy.


Anyway, back to the question...

See if there is an established print magazine for your market. Also, see how many print books there are in your local book store or on Amazon.

"You can have everything in life that you want if you
just give enough other people what they want."
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Old 09-05-2009, 01:40 AM   #12
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Default Re: Passionate Market vs Hungry Market?

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Originally Posted by threatlevelorange View Post
Which would a political blog be? Passionate, I think. Is there anything that political junkies are "hungry" for?
Definitely passionate. I would think they're hungry for info and viewpoints but not sure how you would monetize these.

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