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Google keyword tool numbers

by timpears
3 replies
In the lists of numbers, one states local search, and another one states global monthly search. I have always assumed that if you are targeting something that can be sold world wide, then the total of these two numbers is your search volume.

Am I understanding this right? Will the various sites that Google has around the world distort the possible volume of search that I might attract? Or should I just concentrate on the one column of numbers?
#google #keyword #numbers #tool
  • Profile picture of the author FrontLineMentor
    Originally Posted by timpears View Post

    In the lists of numbers, one states local search, and another one states global monthly search. I have always assumed that if you are targeting something that can be sold world wide, then the total of these two numbers is your search volume.

    Am I understanding this right? Will the various sites that Google has around the world distort the possible volume of search that I might attract? Or should I just concentrate on the one column of numbers?
    I normally focus on the local search
    volume of the current month. But
    never ignore the global monthly
    search volume which is the average
    search volume per month over
    certain period of time.

    You can display the search
    volume trends to see whether
    the trend is increasing or increasing
    or consistent over time..
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  • Profile picture of the author MikeGriffith
    I use the global search. I think it gives you a better overall picture.
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  • Profile picture of the author pikachu
    Personally I like to focus on the local. I think its better to focus on a smaller piece of the pie first that you know better IMHO. It especially depends on simple things like petrol vs gas cards - this would be more important with regards to local stats. I would also just throw out that the stats are definitely far from perfect. Use them to get a general idea and then TEST TEST TEST
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