Offline marketers - speak at conventions!

I just got back from Dragoncon, a huge science fiction/fantasy etc. convention in Atlanta. I gave a talk on Twitter marketing there. Ten minute talk (because there were 3 other speakers on the panel) - netted me several new clients.

And I am sure I would have gotten a lot more clients if I had remembered to bring my business cards, and had brochures printed up to leave on the dozens of merchant's tables around the convention hotels.

All I had to do was contact the convention organizers, tell them my credentials, and I was in.

So who else could speak at a convention? Well, just for starts, people with an expertise on:

1.)SEO
2.) Optimizing websites
3.) Marketing products and services online
4.) Blogging for profit
5) Establishing brand identity online.

One of the other talks at Dragoncon was on Spam, Spim, and Splogs. No, I don't know what the latter two are.

So a great way to get new offline customers is to contact the convention bureaus in the large cities in your state, find out what conventions are coming up, contact the organizers of the conventions that you are interested in, and offer to give a presentation on your area of expertise. Do it for free. The convention organizers are more likely to say yes and the exposure and clientele and also the credibility that you will gain are more than worth it.