Client is offering investment in company instead of payment? Is this normal

27 replies
I have had a bit of a weird discussion today.

I have a client that is building a new app, I am writing his content strategy and helping him with his digital marketing plan.. all fair standard stuff.

He has asked for quite a bit of work and always talks about the 'arrangements' his has with some of his contractors.

I have provided a quote ahead of starting anything, which he accepts and then I start the work.

Today he asked if I would consider taking part payment of the project in the form of interest in the company, a percentage of it is what he mentioned.

Now, I am fairly new to this game, but my gut instinct was no. I am not a fan of blurring the lines with client relationships and I also have no idea how successful his business will be so why would I accept interest in the company rather than cold hard cash.

Is this a common offer? I personally haven't come across it.

Would you be interested in this sort of thing?

I worry that when we speak next and I tell him no that he won't be keen to pay for the project and move onto someone else (which is fine)... just interested in your thoughts as I found this a bit of a weird suggestion.
#client #company #investment #normal #offering #payment
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    • Profile picture of the author CabaMate
      Originally Posted by VidasVegas View Post

      Listen to your gut.
      My gut says no.. I just haven't come across this.

      The fact that it's a start up (although he is a bit of an entrepreneur so he has experience) makes my brain scream no.

      I'm a little stumped though, as it seems like a few of the other people involved in this project must have agreed to it.

      Bizarre.
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  • Profile picture of the author RefuseToLose
    If this is a real company with people working on this project and not some guy in his basement creating a farting app, then it might be worth considering...

    But it all depends on your financial situation...

    If this is a big project worth thousands of dollars that you need to survive... well take the money. But if this is a small project and you're willing to take a shot (if the guy is running a real company) then I think it's worth looking into.
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    • Profile picture of the author TonyAndTanya
      Whilst I fully agree with your comments, NEVER underestimate the selling power of a farting app!
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    • Profile picture of the author CabaMate
      Originally Posted by RefuseToLose View Post

      If this is a real company with people working on this project and not some guy in his basement creating a farting app, then it might be worth considering...

      But it all depends on your financial situation...

      If this is a big project worth thousands of dollars that you need to survive... well take the money. But if this is a small project and you're willing to take a shot (if the guy is running a real company) then I think it's worth looking into.
      Yeah, I don't know though, if it WAS such a lucrative possibility why would he be offering it out to people, wouldn't he want to keep his cards close to his chest.

      I do need the money, as I am trying to grow my business and save and I'm just not in a position to accept part payment as equity, I mainly just wondered if this is the 'done' thing.

      I am sure there are plenty of legal things to consider. I just haven't come across it.

      I have made a decision that if I was interested in his business, I would buy into it and not work with him just to ensure that if something goes pear shaped there is not bad blood.

      I know this guy is a bit of an entreprenuer and he drives around in flashy cars and looks to live the high life but I also know nothing is always as it seems.. and for all I know he could be doing that on credit card.
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  • Profile picture of the author Gambino
    I've partnered with people who we're freelancers before after we both saw the value of the project and working together. To me, it would be very strange to give someone a percentage of the business that is providing the content and a marketing plan as a one time type of project.

    To me, this means that your client is probably low on funds. I would worry about how many other freelancers he is coming to this agreement with or offering it to them. With every freelancer that he gives a percentage. The pie is only so big.

    That, plus the given success rate of apps, I would say no thanks unless you really believe in this client and the app. It's too hard to do business with people you don't really know.
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    • Profile picture of the author CabaMate
      Originally Posted by Gambino View Post

      I've partnered with people who we're freelancers before after we both saw the value of the project and working together. To me, it would be very strange to give someone a percentage of the business that is providing the content and a marketing plan as a one time type of project.

      To me, this means that your client is probably low on funds. I would worry about how many other freelancers he is coming to this agreement with or offering it to them. With every freelancer that he gives a percentage. The pie is only so big.

      That, plus the given success rate of apps, I would say no thanks unless you really believe in this client and the app. It's too hard to do business with people you don't really know.
      Yeah, this was my immediate thought too - why would you want to give parts of your possibly lucrative business away... weird.

      I know the roll out phase is going to be expensive for him, there is a lot to set up and it involves training people and a whole lot more than a standard app (I wish I could share what he is doing but it is still protected by NDA)

      As far as giving pieces away in the early stages, it just seems to me like something could go wrong. How would I really know how the business is being managed anyway if I am not an equal partner. It's all just alot of what if's really. I won't be doing it, and I will steer clear of working with him further if this is a deal breaker for him.

      Just a really bizarre request I thought.
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  • Profile picture of the author jeffmiller2
    I would have to say this sounds seedy. It looks like he is trying to get something free out of you. And it is very easy to just offer you an "investment" in a garbage company to get free labor/goods.

    This isn't silicon valley. this is the real world, people expect to be paid for their services.

    At the end of the day, listen to your gut. But realize that if you accept "investment" as payment, there is a high risk that it may never materialize.
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  • Profile picture of the author princetotem
    I would say no for a number of reasons.
    In business, it's good to follow your gut instinct. You weren't out looking to sell part of your business off, so don't go for it.
    The success rate of apps is very low. Everyone thinks they're making the next Uber or Instagram.

    You don't know this guy very well - you don't wish to blur lines in your business relationship, that's fair.

    If you are to consider it, get as much information on the project and this guy as you can, i'm talking real numbers and metrics before even considering it. Whatever you agree to - have it all in writing.
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  • Profile picture of the author Kay King
    The fact that it's a start up
    Would concern me.

    I'm unclear on the timeline...have you done some work already?

    You mention

    I am writing his content strategy and helping him with his digital marketing plan.. all fair standard stuff.
    which makes me think you've been actively working on the project.

    He has asked for quite a bit of work and always talks about the 'arrangements' his has with some of his contractors.

    I have provided a quote ahead of starting anything, which he accepts and then I start the work.
    Was your quote on the entire amt of work?

    When do you stipulate getting paid - % upfront - milestones - at the end?

    I would worry that 'startup' and 'entrepreneur' equal - low on funds. Happens a lot.

    Whether you take a company share is up to you - can you afford (or do you want) to work for free? That's likely what you'll be doing - especially if "others" are taking his deal. If he were developing some big new system that required massive effort over time - I can understand offering a special freelancer a share of the profits. I don't see that as the case here.

    Personally, I'd say "no thanks" to the "investment" - then I would requote based on specific pieces of work - with each part to be paid for before the next part is started or with a timeline for work AND payment. ...milestones are good for jobs like this.
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    • Profile picture of the author CabaMate
      Originally Posted by Kay King View Post


      Personally, I'd say "no thanks" to the "investment" - then I would requote based on specific pieces of work - with each part to be paid for before the next part is started or with a timeline for work AND payment. ...milestones are good for jobs like this.
      Hi Kay,

      Yes I have been working on things for him for about 6 weeks, he has paid one invoice already and agreed to the next month worth of work.

      He just keeps mentioning he would like to come to an arrangement in the future that could be mutually beneficial.

      It totally sounds like a dodgy sales pitch to me.

      I rely on the physical income, not the possibly income which could happen, all going well - there are just too many unknowns and Im not really keen to risk anything like that when I am not in control.

      The quote is for each month with tasks outlined for the marketing and strategy development for the app. He does pay, but thats the other thing he pays with a credit card (which isnt big deal) but sometimes I worry that if youre paying on credit do you have access to funds silly probably.

      He hasnt raised it again this week, but I have spoken to my partner and its going to be a flat no. He will get invoices from me and I wont accept a cut in the business. While its at this stage there are just too many unknowns.

      I genuinely havent had someone request this below, sure Ive done contra before with people in the industry which works well but not with clients and not like this.

      It just stumped me.
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  • Profile picture of the author Brent Stangel
    Today he asked if I would consider taking part payment of the project in the form of interest in the company, a percentage of it is what he mentioned.
    Classic sign of someone who has no money. Cut your losses and move on.
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    • Profile picture of the author CabaMate
      Agreed - and I will work with him again however he will need to pay me for all the work I do.
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  • Profile picture of the author ppcmaestro
    Cabamate,

    If you have the money, take the risk. But again you should be clear on how long you gonna continue with this? Any work agreements which defines boundaries.
    Else, dont think about it. It becomes big, its your plan in life not to be that big and if it goes bust its your plan in life to not to go bust.

    So best thing according to your gut - I will not invest.

    And also as others said, if you think he is not gonna pay to you, leave it move on.
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  • Profile picture of the author PPG19
    The graffiti artist that made a graffiti in the first facebook office wall was reluctant at the beginining like you are. Mark offered him a share of the company instead of paying him for his work, worthed probably 1000$. He was undecided on what to do but at the end he decided to go for the company shares. His graffiti would have been probably worthed 1000 $. Now his net worth his 110 millions i think.


    You never know...
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    • Profile picture of the author princetotem
      Originally Posted by PPG19 View Post

      The graffiti artist that made a graffiti in the first facebook office wall was reluctant at the beginining like you are. Mark offered him a share of the company instead of paying him for his work, worthed probably 1000$. He was undecided on what to do but at the end he decided to go for the company shares. His graffiti would have been probably worthed 1000 $. Now his net worth his 110 millions i think.


      You never know...
      Actually, you do know, because the ability is there to weigh up decisions based on current data and success of said random entrepreneur/investor.
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  • Profile picture of the author yukon
    Banned
    Originally Posted by CabaMate View Post

    I have had a bit of a weird discussion today.

    I have a client that is building a new app, I am writing his content strategy and helping him with his digital marketing plan.. all fair standard stuff.

    He has asked for quite a bit of work and always talks about the 'arrangements' his has with some of his contractors.

    I have provided a quote ahead of starting anything, which he accepts and then I start the work.

    Today he asked if I would consider taking part payment of the project in the form of interest in the company, a percentage of it is what he mentioned.

    Now, I am fairly new to this game, but my gut instinct was no. I am not a fan of blurring the lines with client relationships and I also have no idea how successful his business will be so why would I accept interest in the company rather than cold hard cash.

    Is this a common offer? I personally haven't come across it.

    Would you be interested in this sort of thing?

    I worry that when we speak next and I tell him no that he won't be keen to pay for the project and move onto someone else (which is fine)... just interested in your thoughts as I found this a bit of a weird suggestion.



    Tell him to pay his damn bills or GTFO.
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    • Profile picture of the author PPG19
      Originally Posted by yukon View Post

      Tell him to pay his damn bills or GTFO.
      But having said that i agree on this case. Make him pay what he owns you.
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      • Profile picture of the author CabaMate
        Originally Posted by PPG19 View Post

        But having said that i agree on this case. Make him pay what he owns you.
        Absolutely - he will pay for any work I've done, I just think he was keen 'moving forward' to work out an arrangement which meant he wouldn't have to put his hand in his pocket for the work I am doing.

        I do know he has struck up a little arrangement for social media management with someone and possibly someone to do the graphic design, but both are pretty successful individuals and I think they are willing to wear the risk a little, more than me I guess.

        There isn't any worry that he will pay his bill, he has paid the last one (albeit a few days late).
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  • Profile picture of the author ukpropinvest
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  • Profile picture of the author DavidKellog
    Accepting his offer would turn into a sort of partner in that business...and you might end up with him involving you even more into that business, without paying you...because that's what partners usually do.
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  • Profile picture of the author vic1
    Trading interest in a company for provided services is perfectly acceptable and very normal.
    There are too many examples to list and I certainly would research it elsewhere; no offense Warrior Forum.

    If I'm dealing with this person face to face, I'm familiar with his product, I know it can actually work, I think it's a great idea, I think it can be successful, I'm mostly providing services; in other words labor, I would take the deal in a heartbeat.

    You're the one with the leverage, not him, negotiate your best deal and give it a shot.
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  • Profile picture of the author Woomeister
    I have made deals like this before and they've worked out well.

    I own 10% of a renewable energy company as the company had no money for a website and seo work. I new they didn't have the cash flow so i actually suggested an equity share. I get a cheque for 500 per month or more every month now.

    Judge every potential deal on it's merits.
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    • Profile picture of the author CabaMate
      Originally Posted by Woomeister View Post

      I have made deals like this before and they've worked out well.

      I own 10% of a renewable energy company as the company had no money for a website and seo work. I new they didn't have the cash flow so i actually suggested an equity share. I get a cheque for 500 per month or more every month now.

      Judge every potential deal on it's merits.
      Good to know this worked for you, seems like a good arrangement. You arrangement would certainly pay off the work you did so in this instance it's a good call.

      I think that for the app, while it's a brilliant idea, the set up costs are huge and there is a part of me that worries he won't be able to cover it all, which means it could be a flop.

      While the concept is a winner (I would definately use it and know plenty of people that would too) it's whether it will get off the ground that worries me and I am not in a position to outlay hours and hours of my time for that.

      Like someone on here said as well, when you become a partner it seems like there is a whole lot of extra time that is spent planning and working things out as well as the marketing I would be doing, and right now I am just not able to forgo the other hours I should be giving to other projects.

      I hope to be able to do this in the future, but I think I would want more control from the start and not be brought in half way when there has already been so much done.
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  • Profile picture of the author KosenIvra
    I wouldnt accept this deal either, the apps market is over flooded with a lot of people that think their apps will be a success, and only one out twenty of them have some kind of success.

    As others have said, if he offered you this, maybe its because they dont have enough cash to pay for your services, or maybe because they want you to be really comited to the project, in any case, I wouldnt accept it.
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  • Profile picture of the author neshaword
    There are quite a few comments here, so I have to apologize if someone has already suggested something similar, lol. Instead of thinking whether or not this is a good or a bad news, normal more or less, you should focus your attention that your interests are fully protected. How? You should consider an investment or a partnership agreement. Otherwise, I'm not quite this story of yours is going to have a business happy end. Good luck!
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    • Profile picture of the author yukon
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      Originally Posted by neshaword View Post

      You should consider an investment or a partnership agreement.


      I don't know where you're from but where I'm at the electric bill will get payed or they shut you down.

      Businesses, pfff.
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  • Profile picture of the author IanAdnium
    If it's a new startup he probably doesn't turn in enough of a profit to pay you in actual funds.

    This isn't unusual as many startups offer 'quid pro quo' arrangements to people they outsource or hire. That being said, if you don't feel like you're getting enough value back for your services, I suggest you don't take it or, re-work the payment options with him.
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