So I have some opinions on what, as an affilate, I need from the vendors I represent.
Unfortunately, with many of the affiliate management programs that are popular at the moment, my 'needs' are often overlooked.
Here is my ideal wish list. It should be noted that I don't know of anyone running an affiliate program that manages all 10!
#1. Email notification of sales made.
#2. A comprehensive stats panel that gives:
* number of clicks in real time
* number of sales/signups in real time
* the ability to stay 'logged in' for more than 5 minutes
#3. The name and/or email address of the customer (for some reason, many merchants seem to hate giving that information, when after all, the customer is my prospect to start with. All I want is to know who on my list is responsive!
#4. A clear and unambiguous declaration of when payments will be made.
#5. Easy access to review material. I understand that this needs to tempered with common sense, but don't penny-pinch where big affiliates are concerned. If I want to review a product, I don't want to be sent a 'trial' version that is barely more than an ad in itself.
#6. A working email address that I can use to quickly reach the vendor in case of difficulties. Don't make me jump through hoops with so-called support systems. And don't expect me to act as your support staff.
#7. Clarity on whether the system is first cookie or last - and how long said cookies remain active.
#8. Clarity on what the commission levels are, whether they apply to upsells and future purchases.
#9. Occasional emails from the vendor to acknowledge my efforts and perhaps to suggest special offers that can be provided for my list.
#10. Where a squeeze page is used, a regular list of who bought and who didn't would be really useful so I could do a personalized follow up.
I'm sure there are more things I'd like, but I'll stop at 10!
Who wants to add more wishes, or comment on mine?
By the way, what I really DON'T want are pre-written emails. The sooner they disappear the better!