...lead generation business. i have opt-in questions.
lead gen is a pretty simple concept. build a site, convert traffic and business will buy the lead. in this specific industry lead would equal name, phone number, email and state they live in...
my question is about the site build. in terms of conversion, what would you think converts better:
1. a small squeeze page with power full offer/great copy/call to actions/headlines/perfectly placed opt in box and no need to scroll down?
2. a mini site that promotes authority on a given subject, multiple pages, lots and lots of content
3. a small one page site with all content on one page, continuous scroll with pics videos testimony...
i just want to convert traffic into providing me information. i dont have a product to sell. i dont have emails loaded ready to fire. i am not an affiliate.
"Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison