What to do when Google Site Search goes buy buy!
Didja know?
http://www.wordstream.com/blog/ws/20...rch-retirement
In a nutshell:
==================
If you're one of the thousands of sites using Google Site Search (GSS), you may have heard that Google is retiring the product later this year, and you're likely wondering what's happening to your in-site search tool.
Short answer: it's being replaced with Custom Search Engine (CSE), and you're being opted into the new tool come April 1, 2018. This change has sparked the attention of the SEO and SEM communities alike, and there are definite pros and cons to this change for both sites and advertisers.
==================
Isn't that lovely?
ie:
==================
In the future, sites will no longer have the freedom to pay $100 per month for ad-free site search powered by Google. If they wish to continue using the Google solution, they will have an "ad-powered" in-site tool, that is branded by Google.
The search partner network will now represent a mixture of ecommerce and content oriented sites. Picking specific placements is still not available in AdWords (in Bing you've always been able to bid up, or exclude placements).
This is a pretty big deal - site owners are going to have to choose between a search experience that could drive users off their site via ads, or migrating to a new site search solution. There are pros and cons to both options, and advertisers need to pay attention so they know how to engage with Search Partner Network.
==================
I do like their suggestion:
Keep CSE and set up an AdSense account
You can learn more about Adsense over at:
https://www.siteground.com/tutorials/adsense/
https://pradeepsingh.com/monetize-yo...ideos-adsense/
http://www.2createablog.com/2016/05/...e-AdSense.html
I used to clear 10K/month via Adsense, ah... those glory days when I broke the 2004 Google code and could rank at the top for any keyword I wanted.
Good times, good times!
Enjoy!
http://www.wordstream.com/blog/ws/20...rch-retirement
In a nutshell:
==================
If you're one of the thousands of sites using Google Site Search (GSS), you may have heard that Google is retiring the product later this year, and you're likely wondering what's happening to your in-site search tool.
Short answer: it's being replaced with Custom Search Engine (CSE), and you're being opted into the new tool come April 1, 2018. This change has sparked the attention of the SEO and SEM communities alike, and there are definite pros and cons to this change for both sites and advertisers.
==================
Isn't that lovely?
ie:
==================
In the future, sites will no longer have the freedom to pay $100 per month for ad-free site search powered by Google. If they wish to continue using the Google solution, they will have an "ad-powered" in-site tool, that is branded by Google.
The search partner network will now represent a mixture of ecommerce and content oriented sites. Picking specific placements is still not available in AdWords (in Bing you've always been able to bid up, or exclude placements).
This is a pretty big deal - site owners are going to have to choose between a search experience that could drive users off their site via ads, or migrating to a new site search solution. There are pros and cons to both options, and advertisers need to pay attention so they know how to engage with Search Partner Network.
==================
I do like their suggestion:
Keep CSE and set up an AdSense account
You can learn more about Adsense over at:
https://www.siteground.com/tutorials/adsense/
https://pradeepsingh.com/monetize-yo...ideos-adsense/
http://www.2createablog.com/2016/05/...e-AdSense.html
I used to clear 10K/month via Adsense, ah... those glory days when I broke the 2004 Google code and could rank at the top for any keyword I wanted.
Good times, good times!
Enjoy!
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