Is it wise to submit 2 press releases for the same service?

[bjornbrands]

Hi warriors,

My website is going online anytime soon and I found a great writer, Jane Smith, who is going to write my press release. She also submits the press release online. Because she submits online, I found a great service who is going to submit offline and also online.

Is it wise to write two press releases, one for off- and one for on-line?

Thank you
Bjorn

[Rob Ferrall]

What do you mean by "offline" submission of the press release? Do you mean that it'll be submitted to journalists and such directly where they may or may not pickup the story and publish it in a local newspaper or other print media?

If this is the case - I don't see any problems. Online submissions are vastly different than submissions to journalists - online press release submissions go out "as is" and are submitted to a variety of resources just the way the press release was written.

PRs that are submitted to journalists, if picked up, will largely be used as reference pieces for a news story where the writer will put his or her own spin on your event.