Security seals on sales page?
TrustGuard recommends putting the seals on your order page (duh!) but they also recommend placing at least one on the top left corner of each page, or at least your usual landing page.
So I was thinking of putting the Security seal at the top left of my sales page near the headline. But then I started thinking...
Could this have a negative effect? As in an immediate tip-off that this is a commercial site?
I often wonder about this. I figure most people can recognize a sales page just from the format and style but I could be wrong. The intent of a good sales page is to capture the visitor in your story before being obvious about selling something. Will a security seal at the start ruin the "illusion"?
I know, I know... I should test it. But right now I'm running two other tests and it takes time. So I'd like to hear your impressions on this.
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