To All Micro Niche Finder Users : Exact Phrase Count vs. SOC

Profile picture of the author robson9776 by
Dear Warriors,

which one is the most important part in order doing keyword research using Micro Niche Finder software? is it Exact Phrase Count or SOC?

let's say I have search result :

1. Exact Phrase Count : 558,000; SOC : 24 (GREEN LIGHT)
2. Exact Phrase COunt : 202,000; SOC : 10 (GREEN LIGHT)
3. Exact Phrase COunt : 34,600; SOC : 63 (YELLOW LIGHT)
4. Exact Phrase COunt : 2,030; SOC : 3 (GREEN LIGHT)
5. Exact Phrase COunt : 55,400; SOC : 0 (GREEN LIGHT)

which keywords you choose based on that data?
#internet marketing #count #exact #finder #micro #niche #phrase #soc #users

  • Profile picture of the author Ben Roy
    Should be SOC. That is measuring more the difficulty of ranking for the term vs how many other people happen to show up for it. The exact phrase count was always just a shot in the dark in terms of ranking difficulty using the assumption that more competing pages = more competition. This isn't always true, of course, as there might be lots of pages that have it but no one optimising for it. The SOC is attempting to measure optimisation of those pages, which is what really matters.

    From another perspective, exact phrase count would be more useful if you just wanted to ran 'near the top', rather than 'at the top' which is what we generally want.
  • Profile picture of the author Mark-Dickenson
    Originally Posted by robson9776 View Post

    Dear Warriors,

    which one is the most important part in order doing keyword research using Micro Niche Finder software? is it Exact Phrase Count or SOC?

    let's say I have search result :

    1. Exact Phrase Count : 558,000; SOC : 24 (GREEN LIGHT)
    2. Exact Phrase COunt : 202,000; SOC : 10 (GREEN LIGHT)
    3. Exact Phrase COunt : 34,600; SOC : 63 (YELLOW LIGHT)
    4. Exact Phrase COunt : 2,030; SOC : 3 (GREEN LIGHT)
    5. Exact Phrase COunt : 55,400; SOC : 0 (GREEN LIGHT)

    which keywords you choose based on that data?
    Depends...what is your skill level?

    The green light means that you should be able to rank without a ton of work so what I would look for is a decent search volume that indicates a buyer is behind the search (ie product name, product name review, how to make my ex stop calling me etc)

    Ok...the last one was a bit of a joke...but a how to search is profitable although I have done better with product names etc

    The best advice I can give you is to just pick a good keyword and get going without too much analyzing.

    This will give you a FEEL for things that the keyword tools won't give you and soon you can glance at page 1 and see if you can rank for your keyword or not...and that comes with exp...although a lot less than you would think

    Case in point, just about all of my sites are ranking for keywords that MNF told me to avoid like the plague

    -Mark
  • Profile picture of the author Intrepreneur
    Neither.. Check the front page of Google.
  • Profile picture of the author Marty S
    Well I would want to know 2 other things, mainly the search count because MNF has a lot of green lights for search volumes that are simply not worth the chase.

    Also, (and this is where Market Samurai surpasses MNF) are the on and off page SEO factors of your competition.
  • Profile picture of the author robson9776
    Originally Posted by Intrepreneur View Post

    Neither.. Check the front page of Google.
    Check for what?
  • Profile picture of the author Intrepreneur
    Originally Posted by robson9776 View Post

    Check for what?
    Competition!
  • Profile picture of the author robson9776
    Originally Posted by Intrepreneur View Post

    Competition!
    You mean, checking who's 'sitting' there? is there any official site or big names such as Wikipedia, EzineArticles, etc? is that what you mean?
  • Profile picture of the author Marty S
    I think he means what I was saying above. You have to check on and off page factors for the final analysis of going after a keyword. In MNF you may find a lot of yellow-amber-yield signs that represent caution based on just one criteria.

    Those require more in-depth investigation IMHO. Keyword elite and Market Samurai both have this feature where on a grid you can rather much see if you should enter a market or not. (Competitive analysis.)
  • Profile picture of the author Intrepreneur
    Originally Posted by robson9776 View Post

    You mean, checking who's 'sitting' there? is there any official site or big names such as Wikipedia, EzineArticles, etc? is that what you mean?
    Indeed also there's a bit more to it, well a lot more

    Originally Posted by Marty S View Post


    Those require more in-depth investigation IMHO. Keyword elite and Market Samurai both have this feature where on a grid you can rather much see if you should enter a market or not. (Competitive analysis.)
    I like how these softwares are good at analysing but there's nothing like checking out the front page!
  • Profile picture of the author Marty S
    Originally Posted by Intrepreneur View Post

    I like how these softwares are good at analysing but there's nothing like checking out the front page!
    Uuuhmmm... Its actually the front page that they ARE analyzing! And no its not enough to look at the front page of a google search, you need to know how and why they got there.
  • Profile picture of the author Intrepreneur
    Originally Posted by Philly View Post

    What should we check for?
    It would take a long time to explain this as it's a difficult topic.

    Although if you can call me on Skype I'm more than willing to explain.

    Mark
  • Profile picture of the author Marty S
    Originally Posted by Philly View Post

    What should we check for?

    Caroline explains it here in about 6 minutes. Just download a free trial of MS and try this out.
  • Profile picture of the author Steven Downward
    Hey Guys
    Just wanted to say thanks for all of this. I have actually really learned a lot from this post. I have not done lots of SEO work, just keyord picking, so this has been helpful as I am wanting to do more of it.
  • Profile picture of the author vagabondette
    Originally Posted by Marty S View Post

    Caroline explains it here in about 6 minutes. Just download a free trial of MS and try this out.
    Thanks for posting this. I just got MS and am trying to find out how to use it. I'll take a look at her other vids on this as well.
  • Profile picture of the author keekn
    anyone knows a guide "how to use the adavantage of both apps?"

    sometimes i find a nice keyword in MNF but the seo competition in Market Samurai tells another story.

    i don't think that a low SOC MNF numer is no 100% bet that you will make money with that page or? )of course with serious white hat backlinking and unique article writing)
  • Profile picture of the author RichardHK
    +1 on keekn's comments above. I have MNF and MS and find MS to be a very deep and useful tool. MNF seems to be too shallow in my 'feeling' and still not sure it is worth the time. Bought both thinking different views would help analysis but it seems to cause more confusion and wasted time.

    Opposite to keekn, I have a very clear MNF RED warning for one keyword that is not so in MS and Google AdWords. There is no really convincing explanation of the MNF indicators and I feel giving up on the REDs is throwing away a good niche sometimes.

    Maybe MNF is for those who want a quick decision. But my short experience (several weeks) has taught me that keyword research should not be rushed. Anyone agree?
  • Profile picture of the author Lbcode
    All you have to do to get past the google block is remove the individual cookie from google, then you can proceed with your searches, I have done this many times and it always works.
  • Profile picture of the author Patchworks
    Does anyone know the price of MS? I can't seem to find it on the webiste!!

Next Topics on Trending Feed

  • 0 {{ upvoteCount | shortNum }} 5

    Our site gets a ton of good Indian traffic. The traffic is very engaging in our site with a bounce rate of 10% as an average. We have Google Adsense and Media.net accounts but as everybody know no matter how engaging and good traffic you get they only pays well for high tier countries. So, I am looking for any ad network or advertiser solely looking for Indian traffic.

  • 0 {{ upvoteCount | shortNum }} 5

    Just a reminder of what can happen if you pair HARD WORK, focus, and a dedication to constant audience development: The Credit Card Obsessives Who Game the System Of course, educating people isnít the only motive: Thereís plenty of money involved too. Peterson says that some credit card bloggers pull in more than $500,000 a yearóand thatís not including all the free travel they earn from their own accrued points. Credit card blogs today donít just have display ads and sponsored posts, bloggers also work with credit card companies to promote certain cards, and in return make a profit through affiliate links. Some credit card blogs have even been acquired; The Points Guy was sold to financial services company Bankrate in 2012 and the Frugal Travel Guy blog was bought by Internet Brands that same year. Not only can you fly for free, you can earn half a million blogging about what you love