Lucrative yet highly competitive niches?

16 replies
Hi! I would love some feedback from our community. I was looking at more profitable affiliate programs and was considering doing debt relief but in doing a little research I see they are highly competitive and it doesn't seem likely that I would get my site ranked. With that being said, for this niche or any other that falls into this category (lucrative yet highly competitive), does it make sense to stay away all together or would a better alternative be to go with it but use paid traffic? Thanks for the feedback.
#competitive #highly #lucrative #niches
  • Profile picture of the author Risktaker89
    The reason that the niches are competitive is because they are profitable. More of the reason for you to go into these niches if you are well verse in it.
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    • Profile picture of the author simplyrosha
      Thank you for responding. I was just wanting to hear some feedback as I've heard some coaches advise against going into the highly competitive niches even though they pay well as they feel you don't have a chance of getting organic traffic but I was thinking if you paid for traffic it would be worth it and being new I just thought it would be helpful to hear some different prospectives. Thank you!
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  • People are earning good income from top affiliate networks that is the reason it is competitive, Invest $50 and earn $100 that is the smart way to earn good commission in the affiliate network

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    • Profile picture of the author simplyrosha
      Thank you for responding Christyjohnson. I was just wanting to hear some feedback as I've heard some coaches advise against going into the highly competitive niches even though they pay well as they feel you don't have a chance of getting organic traffic but I was thinking if you paid for traffic it would be worth it and being new I just thought it would be helpful to hear some different prospectives. Thank you!
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  • Profile picture of the author DIABL0
    I've been promoting affiliate / CPA offers for over 16 years and I only work with highly competitive niches because that's where the mass appeal / money is.

    However, I do things quite differently than most.

    I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

    I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

    Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

    The bulk of the offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

    Bottom line: it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.

    I drive traffic by acquiring 3rd party email data, which is data that the users have shown an interest in a specific vertical(niche) and have given permission to receive messages from third parties. You get the opt-in record for every user and it's 100% can-spam compliant.

    By acquiring data, I'm building assets that I then own and can market to over and over at very low cost. So I control and can drive traffic on-demand to the offers I'm promoting. Which is key to CPA / affiliate marketing success. However, 3rd party data will rarely be as responsive as a high-quality opt-in list you build yourself. But it really doesn't matter because it is much cheaper and highly scalable compared to convention list building.

    The real long-term key to making it work is to always be collecting your opens / clickers, segmenting, and removing unresponsive users. That way over time you are building smaller, but more responsive lists that you should eventually be able to send less and make more with each mailing. Essentially you are converting the data from quantity to quality.

    Basically, I monetize the data using PPL offers because they offer the path of least resistance to generating conversions($$$) and converting the data into cash producing assets.

    Obviously, there is more to it, but done right it can be extremely profitable. Everyone that I know that is in the business and knows what they are doing, for the most part, does 6-7 figures. While that's a huge range, much comes down to one's ability to scale and effectively build / manage the infrastructure needed to scale.

    Something to think about.
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    How to Build LARGE EMAIL LISTS on a Budget and MONETIZE Like a PRO
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    • Profile picture of the author simplyrosha
      Thank you so much for the feedback. I appreciate you taking your time to provide such a thorough and informative response.
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    • Profile picture of the author simplyrosha
      Diablo if you don't mind, I have a question. When you say fill out a short form I don't know what you're referring to, can you elaborate there? If they aren't purchasing anything with their credit cards, how do you generate money from them? Thank you!
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      • Profile picture of the author Risktaker89
        There is something called a CPA (Cost Per Action) network. Publishers will pay you money if you help them complete something.

        One of the "Action" involved is if you can get somebody to opt in to the publisher's list. You help to promote the publisher's page, and if somebody leaves their email address / name on that particular page, you have completed that "Action" and you will get paid.

        Publisher's do that because they know the lifetime value of their customers and they know how well their funnel can convert. So instead of trying to get all the leads by themselves, they pay people to help them advertise their page to get even more leads/subscribers/opt ins.

        You as an advertiser can monetize your traffic by getting your prospects to sign up for something free, a win-win situation for both you as an advertiser and the publisher
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      • Profile picture of the author DIABL0
        Originally Posted by simplyrosha View Post

        Diablo if you don't mind, I have a question. When you say fill out a short form I don't know what you're referring to, can you elaborate there? If they aren't purchasing anything with their credit cards, how do you generate money from them? Thank you!
        Through CPA networks or as an affiliate you can promote lead generation offers for companies and they pay X dollars for each lead generated.

        Below is an example of a life insurance lead generation offer.

        https://www.aigdirect.com/protect-your-family

        Life insurance leads like the one above typically pay $15-$20 per lead depending on the advertiser. All anyone has to do is fill out the form and click submit for you to make money.

        There are many verticals (niches) that you can generate leads for and the market is HUGE. Online lead generation is multi-billion dollar industry.

        I've been doing it for over 16 years and it's hard to beat.
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        How to Build LARGE EMAIL LISTS on a Budget and MONETIZE Like a PRO
        20+ Years Exp . . . . . . . . . . . . Email - CPA - PPL
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  • Profile picture of the author simplyrosha
    Quadagon and Cathy Cone, I see that you responded to my question. Unfortunately, I only see the first 4 responses and I don't see anything indicating how to view the other messages.
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  • Profile picture of the author Rory Singh
    Highly competitive niches are the sweetest fruit.

    They are profitable bar none.

    But only for the people who are very knowledgeable in that niche (and who are skilled in at least one form of marketing).

    I saw a comment above that said there are easier ways to make money other than getting someone to pull out there credit cards.

    But the hardest to do things online pay the most.

    There is nothing like the feeling of getting a total stranger to pull out there credit cards to buy your products.
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    • Profile picture of the author DIABL0
      Originally Posted by Rory Singh View Post

      Highly competitive niches are the sweetest fruit.

      I saw a comment above that said there are easier ways to make money other than getting someone to pull out there credit cards.

      But the hardest to do things online pay the most.

      There is nothing like the feeling of getting a total stranger to pull out there credit cards to buy your products.
      However, it is far easier to get conversions when the user doen't have to make a purchase and in many cases, you could be making the same amount of money compared to an offer that required a sale to be made.

      There is nothing like the feeling of making money regardless if someone pulled out their credit card to make a purchase or they just submitted a form.
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      How to Build LARGE EMAIL LISTS on a Budget and MONETIZE Like a PRO
      20+ Years Exp . . . . . . . . . . . . Email - CPA - PPL
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      • Profile picture of the author Rory Singh
        Originally Posted by DIABL0 View Post

        However, it is far easier to get conversions when the user doen't have to make a purchase and in many cases, you could be making the same amount of money compared to an offer that required a sale to be made.

        There is nothing like the feeling of making money regardless if someone pulled out their credit card to make a purchase or they just submitted a form.
        That's cool. Yes the joy of making income any way you can ethically is a good feeling.

        I am sure that you can sell stuff that requires credit card purchases (and maybe you do this as well...sell stuff).

        But for me personally...

        I get a more accomplished feeling of gratification by the skill of getting total cold market strangers that I have never met personally (and who found me instead of the other way around) to take out their credit cards and buy my products.
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  • Profile picture of the author yukon
    Banned
    Originally Posted by simplyrosha View Post

    Hi! I would love some feedback from our community. I was looking at more profitable affiliate programs and was considering doing debt relief but in doing a little research I see they are highly competitive and it doesn't seem likely that I would get my site ranked. With that being said, for this niche or any other that falls into this category (lucrative yet highly competitive), does it make sense to stay away all together or would a better alternative be to go with it but use paid traffic? Thanks for the feedback.


    You only have competition when you're targeting the exact same traffic source as someone else. The web is HUGE, there's traffic everywhere.

    True story...

    I have 2 links on a niche forum, these links were built by my traffic (organic links), I average right around 500 unique traffic combined from these two links every single day and have been for years. I'm not even a member of that forum, never have been, never will be, because I don't want to jeopardize those link sources. I just leave it alone and keep getting traffic.

    My point here is, I'm the only site with links on these two niche forum threads/pages, there's literally no competition.

    Just because you see competition on one traffic source means nothing for the other thousands of potential traffic sources out there on the web.
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  • Profile picture of the author scull79
    Competitive niches are more profitable, i would concentrate less on getting a site ranked and concentrate on generating business, if you do that well, the rankings will take care of themselves, by then you probably won't be to bothered about being highly ranked as you should have generated enough income by then anyway.
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  • Profile picture of the author quanghieu
    People are earning good income from top affiliate networks that is the reason it is competitive, Invest $50 and earn $100 that is the smart way to earn good commission in the affiliate network
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