Buying expired domain - I need your opinion

5 replies
I am about to start a new blog about fishing and after some research I found an expiring domain that might be interesting.

I`ve read some guides on what to look out for when attempting to buy an expired/dropped domain and from my newbie perspective it looks pretty promising. But since I never bought an expired domain before I would like to get some opinions from people who actually have experience with this.

Here are the Metrics:
Similarweb - Total Visits: <5000 (no visitors at the moment)
MOZ - DA: 23/100; PA: 34/100; Spam Score 3/17;
Domain Age - 2000
MajesticSEO - Trust Flow: 23; Citation Flow: 25; External Backlinks: 186; Refering Domains: 34
Google penalties/Adsense block - No penalties or Adesense block

One thing in advance, I am fully aware that this is no high authority domain. And since 2013 there are basically no more visitors on that site, because all the content had been removed, but the domain never dropped. The original site was about a fishing pond so it is basically the same niche, even tho they didn't sell/promote anything.

Considering all these factors, do you guys think that this would be domain worth buying and if so, how much would you pay? I know it`s nothing big, but it would be better than starting a brand new domain, right?
#buying #domain #expired #opinion
  • Profile picture of the author Steve B
    Unless the domain is exactly what you want, I would pass on it and register a brand new name.

    There are really no benefits to buying an expired name that gets no traffic unless the name is a very short, one word name, and it expresses what you want about your new site.

    Google and the other search engines are not dummies. They know when a domain changes hands. They know when a new owner comes on board. They know when a new site is created on an old domain and any authority or advantage of the previous site is not going to be given the new web site. They know the in-coming links are for the old site - not the brand new one.

    Money wise, you can register a new dot com domain for $.99 so why would you want to over-spend for an old domain? Plus, you don't know the history of the old domain. Maybe it was banned from some search engines or other authority sites. Do you want that baggage for your new site?

    Years ago expired domains were all the rage, but I think the technical advancements and new algorithms of the search engines don't give them any "love" these days. To me, the only reason to consider one is if the name itself is short, memorable, and a name you would want for your new site knowing that it wasn't going to give you any SE advantages.

    Steve
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    • Profile picture of the author Corovus
      Thanks for your help. Everything you say sounds reasonable and I was not aware of the fact that aged/expired domains are not as useful anymore as they where a few years back.
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  • Profile picture of the author mike1miller
    Normally, when you want to create an own blog and start writing about fishing, it's better to start from the scratch. That's what I think, at least. When you are a newbie, there are a lot of risks when getting such a domain. It's possible that the previous owner have used bad tactics and the domain could be banned.
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  • Profile picture of the author kpmedia
    Ignore the aged part.
    Does the name of that site have branding that you want to use?
    That's all that matters.
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  • Profile picture of the author writeaway
    Spam score of 3/17 for an expired domain is quite high

    You're on the right track about using an expired domain for your blog though

    However, it has to be in the same niche as the blog you're thinking of putting up
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