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| Senior Warrior Member War Room Member Join Date: Mar 2006 Location: Guadeloupe (Caribbean Sea)
Posts: 3,376
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Here is my no fluff autoresponder plan... After three years online and dealing with many different autoresponders, I've learned a couple of things, and this could help some of you who are just getting started. List Building Without A Good Autoresponder = List Suicide 1. Mistake to Avoid At All Costs First, avoid this mistake... I started without aweber, and over time, I've run into undeverability issues. Remember, get a GOOD autoresponder right from the start. If you think that you will save money by buying a cheap autoresponder, thing again... you will lose way MORE money in the long run. I advise you start with Email Marketing Software, Email Newsletters and Autoresponders by AWeber (or a good alternative with deliverability and tracking) right away... BUT make sure that when you register with aweber, you leave your first list to "single optin". I'll explain why below... 2. Already have an autoresponder? If you are already using an autoresponder service, here is what to do: step 1: Register to your own list with several different email address (hotmail, aol,yahoo,gmail,etc.) and see if you get the confirmation emails. If they end up in the spam or junk folder, it's BAD for your bottom line. That means that many of your emails NEVER make it to your subscribers' inbox. What to do in this case? Export your lists (people who actually optin to your newsletter) into Email Marketing & Surveying Software by iContact Why icontact? Simple, because your current subscribers will NOT have to confirm again (unfortunately, aweber don't have this feature) 3. How To Use Your Three Lists? Now, you have 3 different autoresponders: 1. The old one 2. Aweber 3. icontact Here is what I suggest: 1. The old one: Don't cancel this one unless you are able to change all your optins form on existing websites, otherwise, you are going to lose a lot of subscribers overtime. Just keep the old one. Take all your contact and add them to icontact. Use the awesome list segmentation feature. Overtime, you will develop a highly responsive list. I don't use icontact on my current sites, but I use... 2. Aweber: Start using it on your NEW sites. You can also use them on some of your current sales pages as well. From now on, all your new pages and sites will use aweber. You track, you segment, and you make sure that emails are delivered... Trick: Single optin feature When should you use it? Use it when you do ad swap with lists owner. Even if you use a thank you page with your upsell, adding everyone in single optin is good in this occasion. 3. Icontact: Backup autoresponder Whenever someone fail to confirm with aweber or your old autoresponder, add him to your list in icontact. That's it, here is my plan. 4. Buyers Whenever someone buy your product, make sure to remove him from your 'prospects list'. Add him in a V.i.p list and make him some special offers only a fool can refuse... And don't forget those who buy from your affiliate promotion or bonuses offer. Add them in another VIP list... and send them offers they can't refuse What's an offer they can't refuse you ask? If you are selling a product, give them free access, or free month trial, or special discount, etc. Here is my plan (in a nutshell). What's yours? |
| >> Click to start with My Underground Online Marketing Blueprint << Warriors love My Simple $2000+/ Month IM Plan (2 Years To Figure it out, but it was worth it)! Kevin Riley said: "Franck, glad to see you bringing out MORE and MORE GREAT stuff" | |
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| | #2 |
| Compulsive Clicker War Room Member Join Date: Oct 2008 Location: Abbotsford, BC
Posts: 548
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Thanked 53 Times in 31 Posts
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Interesting.. I've only ever been with Aweber, so I can't really comment on the rest, but I'm curious why you go to a lot of effort to keep the people that don't confirm addresses and are old? I know of other marketers who swear by cleaning their lists - in other words, completely removing unresponsive names. I guess that burns your bridges a little bit.. but I'm curious what sort of results you've had with your 'old' or 'unresponsive' lists... is it still worth the time to maintain them? Cheers |
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| | #3 |
| DesDrec War Room Member Join Date: Jan 2008 Location: Peterborough , United Kingdom.
Posts: 313
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This is a great post aboutalhah and I even asked a sinilar question in one of my own threads about using Aweber. Thanks! |
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| | #4 | |
| Senior Warrior Member War Room Member Join Date: Mar 2006 Location: Guadeloupe (Caribbean Sea)
Posts: 3,376
Blog Entries: 50 Thanks: 42
Thanked 164 Times in 91 Posts
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Hey Jonathan, Actually, the people that I keep are not "unresponsive names", they are in my previous autoresponder that has some deliverability issues and lack of tracking and segmentation feature. In other words, they are responsive, but most of them don't receive my messages... I'm just making sure that my messages make it to their inbox. As for the "real unresponsive", as I said, I segment my list, and send the good stuff to my best subscribers. I also make sure that I let them know that they are my best subscribers and that it's a special offer uniquely for them. Plus... I wouldn't delete anyone before going offline with them. I ignore many emails, but to date, I always opened direct mails from Internet marketers (even if it's just to study what they are doing). All the best, Franck Quote:
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| >> Click to start with My Underground Online Marketing Blueprint << Warriors love My Simple $2000+/ Month IM Plan (2 Years To Figure it out, but it was worth it)! Kevin Riley said: "Franck, glad to see you bringing out MORE and MORE GREAT stuff" | ||
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| | #5 |
| Marketing Strategist War Room Member Join Date: Jan 2003 Location: Punta Gorda, FL, USA.
Posts: 3,242
Thanks: 149
Thanked 1,130 Times in 500 Posts
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I may be the most ruthless email marketer when it comes to list cleaning. I'll change autoresponder services and ask the 'old' list to optin again if they want to stay on my list. I wouldn't advice this method to anyone else--just a crazy side of how I do things sometimes. -Ray Edwards |
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| | #6 |
| Senior Warrior Member War Room Member Join Date: Mar 2006 Location: Guadeloupe (Caribbean Sea)
Posts: 3,376
Blog Entries: 50 Thanks: 42
Thanked 164 Times in 91 Posts
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| >> Click to start with My Underground Online Marketing Blueprint << Warriors love My Simple $2000+/ Month IM Plan (2 Years To Figure it out, but it was worth it)! Kevin Riley said: "Franck, glad to see you bringing out MORE and MORE GREAT stuff" | |
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| | #7 |
| Senior Warrior Member War Room Member Join Date: Mar 2006 Location: Guadeloupe (Caribbean Sea)
Posts: 3,376
Blog Entries: 50 Thanks: 42
Thanked 164 Times in 91 Posts
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You can test aweber for $1.00 for a full month. Just register to the two, and choose the one you like best. In my opinion, it's the best way to get an an answer to your question. Cheap Fast and Easy. Franck |
| >> Click to start with My Underground Online Marketing Blueprint << Warriors love My Simple $2000+/ Month IM Plan (2 Years To Figure it out, but it was worth it)! Kevin Riley said: "Franck, glad to see you bringing out MORE and MORE GREAT stuff" | |
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| | #8 |
| Robert Deveau War Room Member Join Date: Nov 2007 Location: Woodstock, Ontario, CANADA
Posts: 426
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I still don't understand how we know who has clicked and who hasn't. My list has a lot of dead weight. I would love to purge it.
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------------------------------------------------------------------------------------- How is your online business coming along? Why don't you let my team build it for you? http://www.robertdeveau.com/doneforyou -------------------------------------------------------------------------------------- | |
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| acceleration, autoresponder, backend, brilliant, plan, profit |
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