How to determine my conversion rates?

Simon Stanley · 10-02-2009, 05:37 AM

Hey all

I wondered is there any software or anything to easily determine the average conversion rate of my sales copy?

I have a big launch coming soon and will need the conversion rates to attract the big gun affiliates.

Thanks

Simon

MikeHumphreys · 10-02-2009, 05:54 AM

Simon,

I would recommend you use split testing or multi-variate testing software... any of them will track your conversion rates.

Use them on your prelaunch sales letter. Test a couple of different headlines (at the very least) and find what pulls the best conversion rate. Once you have some solid testing data, you can tell your affiliates what the current salesletter (called the control) is converting at.

Hope that helps,

Mike

Simon Stanley · 10-02-2009, 08:01 AM

That's a great help, thanks Mike

10-02-2009, 05:37 AM	#1
Simon Stanley HyperActive Warrior War Room Member Join Date: May 2009 Posts: 243 Thanks: 28 Thanked 20 Times in 10 Posts	How to determine my conversion rates? Hey all I wondered is there any software or anything to easily determine the average conversion rate of my sales copy? I have a big launch coming soon and will need the conversion rates to attract the big gun affiliates. Thanks Simon
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10-02-2009, 05:54 AM	#2
MikeHumphreys Copywriter and Marketer War Room Member Join Date: Apr 2005 Location: Philly Suburbs, USA Posts: 2,786 Thanks: 788 Thanked 696 Times in 373 Posts Social Networking	Re: How to determine my conversion rates? Simon, I would recommend you use split testing or multi-variate testing software... any of them will track your conversion rates. Use them on your prelaunch sales letter. Test a couple of different headlines (at the very least) and find what pulls the best conversion rate. Once you have some solid testing data, you can tell your affiliates what the current salesletter (called the control) is converting at. Hope that helps, Mike
	Kick-A$$ Seven-Figure Producing Copywriting Gun For Hire \| Easy Multi Tracking Copywriters: How To Get More Clients FAST! \| Marketing & Copywriting Blog

10-02-2009, 08:01 AM	#3
Simon Stanley HyperActive Warrior War Room Member Join Date: May 2009 Posts: 243 Thanks: 28 Thanked 20 Times in 10 Posts	Re: How to determine my conversion rates? That's a great help, thanks Mike
	-- VIDEO PROOF INSIDE -- How I Stuff Cash Into My PayPal Using This Incredible Traffic Method FREE WSO >> Swipe my EXACT $531.66 in 20 Days Cash-Cow Campaign