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| | #1 |
| Stud! War Room Member Join Date: Feb 2004 Location: Austin, TX
Posts: 2,993
Thanks: 118
Thanked 1,194 Times in 190 Posts
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I'm working on a new salesletter for a mass traffic campaign me and my partners are working on, and something just hit me pretty hard. Here's what it is: "I know this **** like the back of my hand." I mean, I've written so many salesletters, I can do this in my sleep. My son is running around my house (he's almost 2 now) and laughing, screaming, breaking things and my wife has the TV on full blast, and my sister-n-law is slamming doors as she goes from one room to the next upstairs (not sure what she is doing)... And I'm busting out a wicked salesletter during all this commotion. In one hour, I have what most would pay $2500 or more for -- wicked copy. When I teach students this stuff, it's like... in a matter of seconds I can tell why they are sucking and failing. I can see why others are kicking ass and making fortunes. I can even see on here when someone stands out as a sure-to-be-successful marketer... and I can certainly see when someone comes along just bitching and attacking, all negative and a pain in the ass. Then it dawned on me, most people never put even a fraction of this hard work into ANYTHING in their lives. Maybe they can swing a mad golf club... or can tell you the names and backgrounds of every character on their favorite TV show... but how many actually get to the point where they can do anything (that makes them money) so well, they can do it in their sleep? maybe they can do payroll, or taxes, or work some machinery like the back of their hands (because that's what they do at work), but what do they master? What do they do so well they cant help but make themselves a fortune? Or, many are just a tiny bit good at everything right? How many actually bust their asses to the point where there is no doubt. There is no question. There is no hesitation or wonder or reluctance to do something (take action) because they know something so well? I think very little. But yet, we have people who continue to buy things, continue to bash and bitch about not making money in this field. I bet none of them have paid their dues. None of them know this stuff like the back of their hands. None of them can do this stuff in their sleep. What stuff? Any stuff that makes money. I guess it really is what my old ball coach taught me: --Desire --Discipline --Determination --Dedication I guess that paid off. To the tune of millions. And, the wind sprints were not so bad now looking back either. ![]() Eric Louviere |
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| | #2 | |
| JohnYeo.name War Room Member Join Date: Jul 2008 Location: Singapore
Posts: 2,639
Blog Entries: 2 Thanks: 453
Thanked 237 Times in 123 Posts
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It is not easy and it requires tons of hard work. We have been there and we know it. Even for those who do make money with "this" or "that" product, they have been working hard to understand the concepts over the months and that is why they made money now... John | |
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| | #3 | |
| Senior Warrior Member War Room Member Join Date: Jan 2005 Location: Stumpwoody Holler
Posts: 2,293
Blog Entries: 2 Thanks: 80
Thanked 683 Times in 113 Posts
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| Chris W. Sutton | ||
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| | #4 |
| Senior Warrior Member Join Date: Jan 2009 Location: Oregon
Posts: 1,196
Thanks: 3
Thanked 69 Times in 61 Posts
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Great work, its just motivation, confidence and perseverance that keeps us moving.
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| | #5 |
| Senior Warrior Member War Room Member Join Date: May 2009 Location: USA
Posts: 2,035
Blog Entries: 1 Thanks: 682
Thanked 486 Times in 293 Posts
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Right now my mom has the TV on and there is some boring ad of ActiveStyle on the TV and I have no idea what I am typing. I hope I was something like you. |
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| | #6 |
| Lookin at You.... War Room Member Join Date: May 2008 Location: Out Of My Mind - Brandy Too
Posts: 4,120
Blog Entries: 3 Thanks: 2,885
Thanked 1,344 Times in 710 Posts
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I just fell asleep in my office, and it appears I was still making money.. Eric.. are you hypnotist or just boring? |
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Bare Murkage.........
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| | #7 |
| Licensing Specialist War Room Member Join Date: Aug 2009 Location: Brisbane, Australia
Posts: 88
Thanks: 44
Thanked 3 Times in 3 Posts
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| | #8 |
| HyperActive Warrior War Room Member Join Date: Jun 2006
Posts: 299
Thanks: 19
Thanked 44 Times in 34 Posts
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Eric - so now your copy snores big time? ;-)
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