Here Come Da Feds! FTC To Regulate Bloggers...

Scot Standke · 10-05-2009, 08:26 PM

Well, we all saw it coming...

Starting December 1st, the FTC will start cracking down on bloggers doing reviews.

"The Federal Trade Commission will try to regulate blogging for the first time, requiring writers on the Web to clearly disclose any freebies or payments they get from companies for reviewing their products."

FTC To Regulate Blogging

This should be very interesting.

Scot

Catalyst eMarketing · 10-05-2009, 08:30 PM

Thanks Scot.

There are already 2 long threads about this and 2 other short ones.
Maybe a mod should merge them all?

Scot Standke · 10-05-2009, 08:47 PM

Hmmm, I looked for them, they must have scrolled down quite a bit because I didn't see anything when I posted it.

Scot

Zeus66 · 10-05-2009, 08:53 PM

They'll get their foot in the door with this and I predict in a few years the 'Wild West' aspect of the Web will be long gone. What a complete shame. Sigh.

John

Catalyst eMarketing · 10-05-2009, 08:55 PM

No worries Scot, I've done that before too. (too many times to count)

For the purpose of trying to make sure everyone gets all the info, because there are some really good points being made, here are the 2 longest and most involved threads.

FTC Publishes Final Guides Governing Endorsements, Testimonials

Bloggers, Marketers & Affiliates Beware! FTC Has Laid The Smackdown!

l23bc · 10-05-2009, 09:10 PM

i beleive this is what can happen no matter were you are in the world remember watching this in the news

no affilate link here just news
Landmark Ruling: Judge Orders Google to Hand Over Identity of Anonymous Blogger

scary stuff

Traffic-Bug · 10-05-2009, 10:39 PM

But what about bloggers in other countries? If the FTC passes such kind of law then what will happen is that the bloggers will just start writing blogs on web hosts that are located offshore. Then the American law cannot be able to penalize them.

LegitBlogger · 10-05-2009, 11:03 PM

Hmmmm, I wonder how they will handle BILLIONS of blog posts.

Daniel Scott · 10-05-2009, 11:19 PM

Let's be real... this isn't going to change much.

Great theory but even if the FTC were competent (which they're not)...

They can't handle a problem this big.

After all... I still get lots of spam in my email.

They'll get maybe a couple of people but my guess is the blogosphere will remain unchanged.

-Dan

Liz Morgan · 10-05-2009, 11:32 PM

Quote:

Originally Posted by Daniel Scott

Let's be real... this isn't going to change much.

Great theory but even if the FTC were competent (which they're not)...

They can't handle a problem this big.

After all... I still get lots of spam in my email.

They'll get maybe a couple of people but my guess is the blogosphere will remain unchanged.

-Dan

I was about to say the exact same thing, these obscure regulations are largely just fear mechanisms. This is a blatant freedom of speech violation that will spawn massive objection.. I don't think it will hold water.

lee schmidt · 10-05-2009, 11:55 PM

That article is hillarious! Right in the middle of it, there's an ad that says "Unemployed Mom Makes $77/Hr", clearly an affiliate ad.

I click on it and am taken to one of those "fake news story landing pages" promoting some kind of Google Cash System garbage - the exact type of sites the FTC is cracking down on! I love it!

10-05-2009, 08:26 PM	#1
Scot Standke Senior Warrior Member War Room Member Join Date: Jan 2003 Location: Oshkosh B'Gosh Posts: 1,359 Blog Entries: 1 Thanks: 41 Thanked 165 Times in 52 Posts Social Networking	Here Come Da Feds! FTC To Regulate Bloggers... Well, we all saw it coming... Starting December 1st, the FTC will start cracking down on bloggers doing reviews. "The Federal Trade Commission will try to regulate blogging for the first time, requiring writers on the Web to clearly disclose any freebies or payments they get from companies for reviewing their products." FTC To Regulate Blogging This should be very interesting. Scot
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10-05-2009, 08:30 PM	#2
Catalyst eMarketing GooglePlaces Optimization War Room Member Join Date: Nov 2004 Location: SoCal Posts: 811 Thanks: 55 Thanked 196 Times in 113 Posts Social Networking	Re: Here Come Da Feds! FTC To Regulate Bloggers... Thanks Scot. There are already 2 long threads about this and 2 other short ones. Maybe a mod should merge them all?
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10-05-2009, 08:47 PM	#3
Scot Standke Senior Warrior Member War Room Member Join Date: Jan 2003 Location: Oshkosh B'Gosh Posts: 1,359 Blog Entries: 1 Thanks: 41 Thanked 165 Times in 52 Posts Social Networking	Re: Here Come Da Feds! FTC To Regulate Bloggers... Hmmm, I looked for them, they must have scrolled down quite a bit because I didn't see anything when I posted it. Scot
	Discover A New & Profitable Niche Every Day... FREE Niche Ideas + 2 Killer Bonus Items With Resale Rights!

10-05-2009, 08:53 PM	#4
Zeus66 John Schwartz War Room Member Join Date: Jul 2008 Location: Near Dallas, TX, USA Posts: 3,734 Thanks: 1,660 Thanked 3,336 Times in 1,179 Posts Social Networking	Re: Here Come Da Feds! FTC To Regulate Bloggers... They'll get their foot in the door with this and I predict in a few years the 'Wild West' aspect of the Web will be long gone. What a complete shame. Sigh. John

10-05-2009, 08:55 PM	#5
Catalyst eMarketing GooglePlaces Optimization War Room Member Join Date: Nov 2004 Location: SoCal Posts: 811 Thanks: 55 Thanked 196 Times in 113 Posts Social Networking	Re: Here Come Da Feds! FTC To Regulate Bloggers... No worries Scot, I've done that before too. (too many times to count) For the purpose of trying to make sure everyone gets all the info, because there are some really good points being made, here are the 2 longest and most involved threads. FTC Publishes Final Guides Governing Endorsements, Testimonials Bloggers, Marketers & Affiliates Beware! FTC Has Laid The Smackdown!
	Linda Buquet :: Google Places Optimization Specialist :: Catalyst eMarketing Google Places Optimization :: ADVANCED GOOGLE PLACES TRAINING Available Google Places Optimization & Local SEO BLOG :: Latest Google Places News and Tips BEST Google Places Software & FREE Local SEO Tools

10-05-2009, 09:10 PM	#6
l23bc Senior Warrior Member War Room Member Join Date: Dec 2008 Location: From Liverpool U.k But now in a small cottage in wicklow,Dublin, soon to be heading to miami, Posts: 1,491 Blog Entries: 9 Thanks: 97 Thanked 110 Times in 97 Posts Social Networking Contact Info	Re: Here Come Da Feds! FTC To Regulate Bloggers... i beleive this is what can happen no matter were you are in the world remember watching this in the news no affilate link here just news Landmark Ruling: Judge Orders Google to Hand Over Identity of Anonymous Blogger scary stuff
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10-05-2009, 10:39 PM	#7
Traffic-Bug Senior Warrior Member Join Date: Jan 2009 Location: Oregon Posts: 1,196 Thanks: 3 Thanked 69 Times in 61 Posts Social Networking	Re: Here Come Da Feds! FTC To Regulate Bloggers... But what about bloggers in other countries? If the FTC passes such kind of law then what will happen is that the bloggers will just start writing blogs on web hosts that are located offshore. Then the American law cannot be able to penalize them.
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10-05-2009, 11:03 PM	#8
LegitBlogger HyperActive Warrior War Room Member Join Date: Sep 2006 Location: , , . Posts: 473 Thanks: 21 Thanked 59 Times in 33 Posts	Re: Here Come Da Feds! FTC To Regulate Bloggers... Hmmmm, I wonder how they will handle BILLIONS of blog posts.
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10-05-2009, 11:19 PM	#9
Daniel Scott The Cake Is A Lie War Room Member Join Date: Oct 2004 Location: Mackay, QLD, Australia Posts: 2,199 Thanks: 298 Thanked 685 Times in 390 Posts Contact Info	Re: Here Come Da Feds! FTC To Regulate Bloggers... Let's be real... this isn't going to change much. Great theory but even if the FTC were competent (which they're not)... They can't handle a problem this big. After all... I still get lots of spam in my email. They'll get maybe a couple of people but my guess is the blogosphere will remain unchanged. -Dan
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10-05-2009, 11:55 PM	#11
lee schmidt Active Warrior Join Date: Oct 2009 Posts: 44 Thanks: 0 Thanked 3 Times in 2 Posts	Re: Here Come Da Feds! FTC To Regulate Bloggers... That article is hillarious! Right in the middle of it, there's an ad that says "Unemployed Mom Makes $77/Hr", clearly an affiliate ad. I click on it and am taken to one of those "fake news story landing pages" promoting some kind of Google Cash System garbage - the exact type of sites the FTC is cracking down on! I love it!