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| | #1 |
| Mike-Nagle.com War Room Member Join Date: Jan 2008 Location: NY, USA
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Hello All, I subscribe to an awful lot of other marketers and gurus newsletters. I use one email address for all of them. So I am also always subscribing to new newsletters. I have just noticed a trend of marketers saying in their subject line - "Thank you, Here is your download link". At first I thought it was something I signed up for the first time I saw this but it wasn't. Then it happened again and it wasn't something I requested it was just another email. I have gotten 5 of these emails now. It seems to be the new trend to get you to open the email like when someone sends an email with RE: in the subject it tends to make you thimk it is a reply to one of your emails. Is anyone else noticing this? And does it seem like a cheesy move just to get someone open an email? Or is it clever marketing? Mike |
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| | #2 |
| Bruce Hopkins War Room Member Join Date: Mar 2006 Location: Atlanta, Georgia, USA.
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It depends is there actually a download link in the email? I've noticed a lot of new tricks to get people to open the mails.
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| | #3 |
| Info Philanthropist War Room Member Join Date: Jul 2002 Location: USA
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Yeah, I've seen it and think its very cheesy. Then again; this technique and any other version of the rubber neck technique of marketing (to me) is cheesy, misleading and bit over the top. But, I'm a programmer and think a lot of techniques employed by "marketers" are a little cheesy. ![]() PLP, tecHead |
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| | #4 |
| Mike-Nagle.com War Room Member Join Date: Jan 2008 Location: NY, USA
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| | #5 |
| Ross Vaughn Join Date: Apr 2009 Location: Manhatten
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I use a few variations of this subject line where I give them a direct download link right there in the email after explaining and prepping them for what it is that I'am about to give them. I don't use it very often though because I dont want my list to expect me to give them stuff for free all the time, I am in this market to make money; but I do definitely see the potential for abuse here, even though as of now it works pretty well to boost open rates ... until of course every list subscriber on the face of the earth starts getting 3 to 4 of them a day and the technique just becomes as worn out and stale as a 50 year old toothless prostitute ... but i digress :-P I find that using similiar subject lines 2 or 3 times in a 7 day period helps help develop 'mini sales funnels' as I like to call them, prepping and teasing them with information directly relevant to a coming sales email. When I set it up like this I can expect pretty good open rates, usually between 35-60 %, thus ensuring maximum return on my sales page. |
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| | #6 |
| . Join Date: Aug 2008 Location: Mumbai, India
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Yeah.. It's Reed Floren! The email is usually about a giveaway launch! I got fed up and unsubscribed from his list.
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| | #7 |
| Leaves Fall War Room Member Join Date: Jul 2002 Location: Somewhere Out There
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Hehehe... I was wondering when someone would bring this up. Yep, got a TON of those -- with real download links. They served only to point out to me who among those I've subscribed to are mere "followers" and lack imagination. And I usually unsub from them. |
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| | #8 |
| Kindle Book Author War Room Member Join Date: Nov 2006 Location: Marion TWP,MI , USA.
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I think most people would unsubcribe one away.
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| | #9 | |
| Ross Vaughn Join Date: Apr 2009 Location: Manhatten
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I don't have much respect for marketers who have a philosophy of just puking on the wall and seeing what sticks. | |
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| | #10 |
| Leaves Fall War Room Member Join Date: Jul 2002 Location: Somewhere Out There
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I got "thank-you's" from a whole lot of marketers promoting a whole bunch of products, not just any one individual.
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| | #11 | |
| . Join Date: Aug 2008 Location: Mumbai, India
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| Quote:
And just whilst we were talking: http://i33.tinypic.com/289bk2v.png Ok.. So, this time he didn't use Download Link. But this one works the same. | |
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| | #12 |
| Bill Skywalker Edwards War Room Member Join Date: Nov 2002 Location: Arizona
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I guess we all know what subject line NOT to use.
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| | #13 |
| DesDrec War Room Member Join Date: Jan 2008 Location: Peterborough , United Kingdom.
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I think these type of subject lines are cheesy when everyone's doing it. If Reed was one of the first and it worked, Power to him I say.....
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| | #14 |
| Kindle Book Author War Room Member Join Date: Nov 2006 Location: Marion TWP,MI , USA.
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| | #15 |
| Bruce Hopkins War Room Member Join Date: Mar 2006 Location: Atlanta, Georgia, USA.
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| Then I would agree that this is cheesy. I give away stuff all the time to me lists so I may do this sometimes, but there is always a link in the mail. Most of the time I won't even send them to a OTO after getting the freebie as I believe the more you can help someone the more loyal they will be and in the end you will make more money than just trying to use sneaky tactics Bruce |
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| | #16 |
| Wordsmith (& Skepchick) War Room Member Join Date: Sep 2008
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| Alexa Smith ... ... writes stuff that snaps, crackles and pops - even if it's only about cauliflowers. | |
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| | #17 |
| HyperActive Warrior War Room Member Join Date: Dec 2006 Location: USA.
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I unsubscribed from all of his crap a long time ago and now he's spamming me on Facebook. I think I'm going to have to block him there too.
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| | #19 |
| HyperActive Warrior Join Date: Jan 2009 Location: Missouri
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I've seen a few also. All of mine have come from Reed Floren also.
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| | #20 |
| . Join Date: Aug 2008 Location: Mumbai, India
Posts: 657
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Thanked 246 Times in 153 Posts
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