Who Can Write Killer Press Releases?

thunderbird · 10-10-2009, 12:52 PM

Is there a writer you'd recommend who can craft press releases so well that they have a good chance of actually being published in newspapers?

Alexa Smith · 10-10-2009, 12:57 PM

Press releases are not normally published in newspapers, and that isn't their intended purpose. They're intended to give factual information to journalists/staffers at newspapers in the hope that someone will include a mention of their content next time anything related is published, or even (occasionally) write a paragraph or two specially as a "news" item in the paper. But they're not quoted in their entirety in print media.

JayXtreme · 10-10-2009, 01:14 PM

You need:

Dana Willhoit

Dana Willhoit (Dana_Willhoit) on Twitter

http://thepressreleasesite.com

This girl just plain rocks with PR promotion. Smart, classy and a damn good promo queen. I cannot speak highly enough of her talents.

Peace

Jay

thunderbird · 10-10-2009, 01:39 PM

Quote:

Originally Posted by Alexa Smith

Press releases are not normally published in newspapers, and that isn't their intended purpose. They're intended to give factual information to journalists/staffers at newspapers in the hope that someone will include a mention of their content next time anything related is published, or even (occasionally) write a paragraph or two specially as a "news" item in the paper. But they're not quoted in their entirety in print media.

That's it. I'd want it to be enticing enough that it would lead them to do a real write-up on it. After all, they want interesting stories, full of intrigue, star-power, enticing, hip, and whatever other annoying adjective to that effect.

thunderbird · 10-10-2009, 01:41 PM

Quote:

Originally Posted by JayXtreme

You need:
<much snippage>

http://thepressreleasesite.com

Thanks, appreciate the link. I'm checking it out now.

Sylvia Meier · 10-10-2009, 04:04 PM

Kate is your go to gal for this.

I used her for one recently, and it was picked up by two news stations, and a newspaper, ALL FOR FEATURES.

She crafts it perfectly so that they wanna pick up the phone to call you, so that you get the feature story, and extra attention that you are writing a press release for. And if you have any questions or concerns she is great. I had never dealt with media attention before and she helped me know what to say, ways to direct the conversation etc. A+ and beyond in my books for sure.

Her WF username is K F

Sylvia

P.S
Plus she's a fellow Canadian, and she actually resides close to you, over in Victoria.

thunderbird · 10-10-2009, 05:04 PM

Quote:

Originally Posted by Sylvia Rolfe

Kate is your go to gal for this.

I used her for one recently, and it was picked up by two news stations, and a newspaper, ALL FOR FEATURES.
<snip>

Very impressive results. Holy cajole! Thanks for the heads-up.

(I must say, kf's warrior profile is kind of enigmatic)

10-10-2009, 12:52 PM	#1
thunderbird Advanced Warrior War Room Member Join Date: Jun 2007 Location: Vancouver, BC, Canada. Posts: 797 Thanks: 344 Thanked 492 Times in 371 Posts Social Networking	Who Can Write Killer Press Releases? Is there a writer you'd recommend who can craft press releases so well that they have a good chance of actually being published in newspapers?

10-10-2009, 12:57 PM	#2
Alexa Smith Wordsmith (& Skepchick) War Room Member Join Date: Sep 2008 Posts: 13,587 Thanks: 7,475 Thanked 9,486 Times in 4,926 Posts	Re: Who Can Write Killer Press Releases? Press releases are not normally published in newspapers, and that isn't their intended purpose. They're intended to give factual information to journalists/staffers at newspapers in the hope that someone will include a mention of their content next time anything related is published, or even (occasionally) write a paragraph or two specially as a "news" item in the paper. But they're not quoted in their entirety in print media.
	Alexa Smith ... ... writes stuff that snaps, crackles and pops - even if it's only about cauliflowers.

10-10-2009, 01:14 PM	#3
JayXtreme Lookin at You.... War Room Member Join Date: May 2008 Location: Out Of My Mind - Brandy Too Posts: 4,120 Blog Entries: 3 Thanks: 2,885 Thanked 1,344 Times in 710 Posts Social Networking	Re: Who Can Write Killer Press Releases? You need: Dana Willhoit Dana Willhoit (Dana_Willhoit) on Twitter http://thepressreleasesite.com This girl just plain rocks with PR promotion. Smart, classy and a damn good promo queen. I cannot speak highly enough of her talents. Peace Jay
	Bare Murkage.........

10-10-2009, 04:04 PM	#6
Sylvia Meier Money Making Momma War Room Member Join Date: Mar 2008 Location: Canada. Posts: 1,599 Blog Entries: 60 Thanks: 462 Thanked 308 Times in 166 Posts Social Networking	Re: Who Can Write Killer Press Releases? Kate is your go to gal for this. I used her for one recently, and it was picked up by two news stations, and a newspaper, ALL FOR FEATURES. She crafts it perfectly so that they wanna pick up the phone to call you, so that you get the feature story, and extra attention that you are writing a press release for. And if you have any questions or concerns she is great. I had never dealt with media attention before and she helped me know what to say, ways to direct the conversation etc. A+ and beyond in my books for sure. Her WF username is K F Sylvia P.S Plus she's a fellow Canadian, and she actually resides close to you, over in Victoria.
	Help A Family In Need --> Cancer Kills \| I Donated to KimW - give a sig link to Kim W \| I've Got A Lot To Be Grateful For... What About You?! \| I'm Back! Ready To Write More Great Content For You! \| My Bucket List \| OWN A SQUIDOO EMPIRE ALL YOUR OWN! CREATED FOR YOU!