Why the so called pre-sell?

Cryp · 10-17-2009, 12:35 PM

Okay lets keep it simple, why should I presell on a blog when the traffic comes from article marketing? Isn't the article information enough to fire up the prospect and do most of the 'preselling' already?

Looking forward to the replies!

TLTheLiberator · 10-17-2009, 12:39 PM

What are you going to say when your prospects land on your blog??

Yes an article can be used for preselling.

If you're convinced they've already been pre-sold from the article, then use a re-direct or something and send your prospects straight to the merchant's sales page.

I would test both methods.

TL

Matt Maiden · 10-17-2009, 12:42 PM

If you own the sales page that the links go to fine but if you are an affiliate then EzineArticles for one, does not allow affiliate links.

So you would have to send them to your site and if you are an affiliate then your site should be pre-selling the product page where you are going to send them.

Matt

James Clark · 10-17-2009, 12:43 PM

Okay, you said keep it simple. You have to know what to say at every step of the process. Its the copy that will do the selling.

mikemcmillan · 10-17-2009, 01:17 PM

I would also add that your pre-sell page is the place to opt visitors into your list before you send them to the sales page.

Daniel Brock · 10-17-2009, 01:26 PM

Quote:

Originally Posted by mikemcmillan

I would also add that your pre-sell page is the place to opt visitors into your list before you send them to the sales page.

That is some good advice.

I have personally found that adding an intermediate page between the vendor page and your article dramatically increases your sales conversion.

I tested this with a batch of 10 articles before. One page sent to a review page, while the other batch sent right to the vendor.

I have still yet to make any sales off the straight to vendor version while my other set of articles that have a presell page have made multiple sales.

jitterbug978 · 10-17-2009, 01:48 PM

The trick to a successful presell is to make it seem like your not promoting/selling the product...

You can never pre-sell too much..

opportunites · 10-17-2009, 01:54 PM

Presell is important!

In the presell process you are building trust...

In affiliate marketing that can make or break you

whateverpedia · 10-17-2009, 03:29 PM

Consider a pre-sell to be an hors d'oeuvre.

Something that whets the appetite for the main course.

Or another way of looking at it... foreplay.

JayXtreme · 10-17-2009, 03:32 PM

An affiliate marketing process without a good pre-sell is like Harold Melvin without the Blue Notes....

You'll never go platinum!

Peace

Jay

Cryp · 10-17-2009, 05:45 PM

Thanks for all the responses so far!

@Clearview - Don't have enough stats, still a newbie :$

@Mikemcmill - Bootstrapping all the way, don't have an autoresponder - yet ... But at some point I'll obviously need to get one if I want to grow my business.

The reason as to why Im asking is doesn't an extra click frustrate the searcher? Meaning give him what he wants NOW. I write an article to really motivate the prospect to get a solution, not to read an entirely different story on my blog that is not congruent with the article.

mikeyman120 · 10-17-2009, 06:12 PM

Quote:

Originally Posted by mikemcmillan

I would also add that your pre-sell page is the place to opt visitors into your list before you send them to the sales page.

This is a great way to do it. Build your list and then send them through to the offer. I have reviewed a fellow warriors course on the pre sell and it is pretty darn good stuff. I learned a lot from it. Here it is:

Presell Secrets X | #1 Strategy Super Affiliates Use

Mike

10-17-2009, 12:39 PM	#2
TLTheLiberator Please get a net biz plan War Room Member Join Date: Apr 2008 Location: , , USA. Posts: 1,428 Blog Entries: 3 Thanks: 1,106 Thanked 559 Times in 427 Posts	Re: Why the so called pre-sell? What are you going to say when your prospects land on your blog?? Yes an article can be used for preselling. If you're convinced they've already been pre-sold from the article, then use a re-direct or something and send your prospects straight to the merchant's sales page. I would test both methods. TL

10-17-2009, 12:42 PM	#3
Matt Maiden Senior Warrior Member War Room Member Join Date: Apr 2003 Location: California Posts: 1,694 Thanks: 646 Thanked 893 Times in 432 Posts Social Networking	Re: Why the so called pre-sell? If you own the sales page that the links go to fine but if you are an affiliate then EzineArticles for one, does not allow affiliate links. So you would have to send them to your site and if you are an affiliate then your site should be pre-selling the product page where you are going to send them. Matt

10-17-2009, 12:43 PM	#4
James Clark Advanced Warrior War Room Member Join Date: Dec 2006 Location: USA Posts: 618 Thanks: 25 Thanked 86 Times in 74 Posts Social Networking	Re: Why the so called pre-sell? Okay, you said keep it simple. You have to know what to say at every step of the process. Its the copy that will do the selling.
	ZMG Marketing Group Custom Content Writing Online FREE Software For Warrior Members

10-17-2009, 01:17 PM	#5
mikemcmillan Mike McMillan War Room Member Join Date: Jan 2009 Location: MI Posts: 1,302 Blog Entries: 5 Thanks: 861 Thanked 1,019 Times in 389 Posts Social Networking	Re: Why the so called pre-sell? I would also add that your pre-sell page is the place to opt visitors into your list before you send them to the sales page.

10-17-2009, 01:48 PM	#7
jitterbug978 Rock 'N Roll Warrior War Room Member Join Date: Jul 2009 Location: United States Posts: 516 Blog Entries: 1 Thanks: 2 Thanked 23 Times in 22 Posts Social Networking	Re: Why the so called pre-sell? The trick to a successful presell is to make it seem like your not promoting/selling the product... You can never pre-sell too much..
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10-17-2009, 12:35 PM	#1
Cryp Active Warrior Join Date: May 2009 Location: South-Africa Posts: 78 Thanks: 18 Thanked 13 Times in 10 Posts	Why the so called pre-sell? Okay lets keep it simple, why should I presell on a blog when the traffic comes from article marketing? Isn't the article information enough to fire up the prospect and do most of the 'preselling' already? Looking forward to the replies!

10-17-2009, 01:54 PM	#8
opportunites HyperActive Warrior Join Date: Sep 2009 Posts: 307 Thanks: 41 Thanked 21 Times in 21 Posts	Re: Why the so called pre-sell? Presell is important! In the presell process you are building trust... In affiliate marketing that can make or break you
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10-17-2009, 03:29 PM	#9
whateverpedia Yeah, yeah, whatever War Room Member Join Date: Aug 2009 Location: Wherever Posts: 400 Thanks: 272 Thanked 537 Times in 329 Posts Social Networking	Re: Why the so called pre-sell? Consider a pre-sell to be an hors d'oeuvre. Something that whets the appetite for the main course. Or another way of looking at it... foreplay.
	Which one of you buggers stole my sig file? Last edited by whateverpedia; 10-17-2009 at 03:45 PM. Reason: spelling

10-17-2009, 03:32 PM	#10
JayXtreme Lookin at You.... War Room Member Join Date: May 2008 Location: Out Of My Mind - Brandy Too Posts: 4,120 Blog Entries: 3 Thanks: 2,885 Thanked 1,344 Times in 710 Posts Social Networking	Re: Why the so called pre-sell? An affiliate marketing process without a good pre-sell is like Harold Melvin without the Blue Notes.... You'll never go platinum! Peace Jay
	Bare Murkage.........

10-17-2009, 05:45 PM	#11
Cryp Active Warrior Join Date: May 2009 Location: South-Africa Posts: 78 Thanks: 18 Thanked 13 Times in 10 Posts	Re: Why the so called pre-sell? Thanks for all the responses so far! @Clearview - Don't have enough stats, still a newbie :$ @Mikemcmill - Bootstrapping all the way, don't have an autoresponder - yet ... But at some point I'll obviously need to get one if I want to grow my business. The reason as to why Im asking is doesn't an extra click frustrate the searcher? Meaning give him what he wants NOW. I write an article to really motivate the prospect to get a solution, not to read an entirely different story on my blog that is not congruent with the article.