Why is This Never Mentioned When Talking About Articles and Social Bookmarking?

[Ouroboros]

I have read tons of stuff about how to write articles and how important Social Marketing is, but I've never seen anyone cover the 'important' thing(s) you need to do.

Headlines are by far the most important because "if it don't get opened, it don't get read!". And of course, the author's bio box is critical because you want that click.

Something that has been largely overlooked, and is critical to the success of any article post, squidoo lens, or social bookmark is very important. It doesn't matter if you are at ezinearticles or digg, you are going to be asked for two things.

They want a brief article synopsis with a word limit and a group of tags that describe the article. I'm guilty of trying to "digg" an article or blogpost of mine only to get there and think, "Oh Hell, What do I use for that?"

Most of the time I wind up using the lead in paragraph as my 'article description' and then trying to attach tags that come to mind to fill in.

The point is, I've started developing these important parts of the promotion and saving them in a text file, so that when I submit an article or whatever to either an article directory or a social site, I've already got an 'optimized' text to use for this.

Hope that helps somebody

Steve

[summer07]

Originally Posted by Ouroboros

...They want a brief article synopsis with a word limit and a group of tags that describe the article. I'm guilty of trying to "digg" an article or blogpost of mine only to get there and think, "Oh Hell, What do I use for that?"....

The point is, I've started developing these important parts of the promotion and saving them in a text file, so that when I submit an article or whatever to either an article directory or a social site, I've already got an 'optimized' text to use for this.

Hope that helps somebody

Steve

The only places I've seen these ideas discussed are in SEO blogs and forums. You've pinpointed a great opportunity for pre-planning backlinks and stratgically using keywords. I think most IM tutorials are geared toward beginners, and this is a more advanced strategy. Glad you're bringing it out of the shadows!

Audre

[Ouroboros]

Audre,

It's not like you don't get faced with this every time you submit an article or try to bookmark something you want to promote. You have to include a brief review of the article or post and some tags.

If you haven't thought it through and have something ready, you're just basically wasting that part of the submission. Finally dawned on me that this was pretty simple sh*t, if you were prepared.

Steve

[Emailrevealer]

How about putting my url in that article synopsis? It's not like its going to get rejected when bookmarking...

[Ouroboros]

Probably wouldn't be a problem when bookmarking, but the article directories that are worth your time won't allow it.

Maybe have two different versions saved so you can use them as needed.

Steve

[JMichaelZ]

I suspect that many marketers don't really have a plan in place when they begin. OK, I suspect that I did not used to have a plan in place.

But I do now, and life is ever so much easier.

[summer07]

Originally Posted by Ouroboros

Audre,

It's not like you don't get faced with this every time you submit an article or try to bookmark something you want to promote. You have to include a brief review of the article or post and some tags.

If you haven't thought it through and have something ready, you're just basically wasting that part of the submission. Finally dawned on me that this was pretty simple sh*t, if you were prepared.

Steve

It's so true! It's one of those little details that gets left out of so many IM tutorials and reports...one of the information gaps that can really make you feel like you're spinning your wheels. You know, you're doing everything the report says to do, but not getting the same results....

Little details, but they can really make a difference as to whether or not all of your writing and posting pays off. Great catch, Steve!

Audre