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The Romance of Internet Marketing

by J. Barry Mandel
20 replies
For those of you who are newbies, internet marketing seems glorious...

Brilliant graphics, incredibly persuasive copy, chances at earning *big* money, photos of people who have become great friends having a jolly old time smiling at IM seminars at exotic places, videos of gurus saying what they want and tens of thousands of people all waiting on pins and needles to find out more, and the chance to live the internet marketing lifestyle by.

You are being sold on having FREEDOM to do what you want when you please.

All you need is an internet connection!

Surely, what could be better than that?

But, what is happening behind the curtain that you DON'T see?

That 4 letter word no one want to tell you about...

WORK.

And I mean lots of it.

Hard work.

Really hard work.

And for most people with years of experience they have nothing to show for it

But, they are still after the illusive possibility that IT will happen to them too, that they will have the internet marketing lifestyle.

But, as romantic as all this terrific stuff seems it takes hours of work to put it all together and make a buck out of it.

So are YOU caught up in the romance of internet marketing?
#internet #marketing #romance
  • Profile picture of the author James Schramko
    Glad to see someone's realistic. There is a lot of work before the rewards come. If you do the right work the rewards do exist and the freedom is a reality.
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  • Profile picture of the author James Schramko
    Yes, and "doing the right things"
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  • Profile picture of the author Deepak Raj
    IM business is as hard as the real one, but the BIG difference is

    SPEED OF IMPLEMENTATION AND GROWTH.

    It is like a brink and mortar store running on steroids.
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  • Profile picture of the author Loren Woirhaye
    In Dan Poynter's "the Self-Publishing Manual" (a real book) he opens
    by saying: "Everyone wants to 'write a book.' Most people have the
    ability, some have the drive, and few have the organization."

    It's not only that you have to WORK in order to succeed as a
    marketer, you'll have to prioritize how you spend your time and build,
    in your mind, a more sophisticated model of your business than
    you would think.

    Sure it's possible too get lucky and make money here and there
    but to do it consistently takes a level of mental clarity that is
    difficult for most people to get to. Unfortunately the path is seldom
    a "paint by numbers" thing - because everybody's mind works
    differently. It's a process of discovery and the majority who try
    to do it will experience frustration and failure in the early stages
    of personal mental growth... and like piano lessons it's easy to quit
    before you really learn how to create anything.
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  • Profile picture of the author Trivani
    internet, make a site thats actually good and get some several thousand hits a day. after that then advertising companies will pay you to put their adds on your website.

    Network Marketing - Social Networking, Social Entrepreneurship, Internet Marketing, Social Network Marketing. Humanitarian Business
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  • Profile picture of the author yuyuan
    I totally agreed that internet marketing takes a lot of time, effort, sweat and hard work. It seems easy and glorious at the front - sales page presenting never-ending clickbank bars, tons of paypal email invoices, etc. But at the back, it is all work and action that made these happened.

    IM is definitely worth all these work as once done right, one will have a profitable businesses online.

    Definitely into the romance with IM.
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  • Profile picture of the author Jess Hartley
    This is so true.

    Someone said 'the harder I work, the luckier I get' and that has certainly been the case with my internet career.

    I still wouldn't swap it for going back to employment - no matter how hard I have to work :-)
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  • Profile picture of the author seodeveloping
    Sure a lot of hard work gives you the possibility of making money. Or, using proven techniques give you the guarantee for success.

    A full time job can be made on the internet very fast.
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    • Profile picture of the author braver55b
      Once you learn the basics and know what people are passionate about (ie finding profitable niches) you can have that freedom. Don't give up, keep learning and taking action.
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  • Profile picture of the author chanvh
    I'd say its all about being able to drive your list to trust you and eventually buy from you again and again.

    Vern
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  • Profile picture of the author Mark Brian
    Yes absolutely correct, we should not forget that IM is just like any other business. A business owner works harder, gives more hours way more than his employees and sometimes never gets a good night sleep. But also, just like any business, it doesn't mean forever, you can always stop/retire and start outsourcing or hire a CEO when you're that big.
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  • Profile picture of the author Daniel E Taylor
    I use to use the term hard work,
    but part of my growing process and awareness
    I have found that the work really isn't hard
    if you are doing the correct actionable steps
    that get you towards your vision.

    In fact I'd go as far to say, after you do the
    mind work, meditation/visualization on the end result,
    the work is actually FUN.

    I just finished optimizing one of my niche sites,
    which entailed ALOT of work, but it wasn't hard.

    that site went from 50 optins per day
    to 800-1000 per day. and sales have exploded.

    And I don't consider the work hard. It was actually
    quite easy.

    Daniel
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  • Profile picture of the author MomOnline
    I'm glad that so many people agree that making money online is not easy. It took me over two years to make my first dollar.

    But I'm glad that I persevered and now I'm working on increasing that income.

    I'm definitely caught up in the romance of Internet Marketing and wouldn't stop doing it for anything in the world.
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  • Profile picture of the author pjs
    Awesome post! Unfortunately a lot of people think it's "click a button and I'm rich" type thing.. They give up when they realize it's not a free ride.
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  • Profile picture of the author sinela
    IM is like any other offline business. It involves project management, knowledge, skills and planning. The work is hard if you expect to see your bank account full of money overnight. You have not to assume that you get rich while you are learning or implementing your online business that involves hundreds and hundreds of working hours and efforts.
    Be patient, perseverant and fall in love with IM.
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  • Profile picture of the author pmore
    I had to spend over a year being distracted and learning the ropes of IM, but once the ball starts rolling I don't know if I would really call it HARD work. Obviously it is work, but it's a lot easier for me than roofing (which I used to do years ago).
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    • Profile picture of the author Christie Love
      While making money may be easier for some than others, it's just silly to think that money will come rolling in without ever doing any work. It just doesn't happen. However, I don't know why so many people expect internet marketing to be so different.

      I find that I work harder getting my Internet Marketing business of the ground than I ever have at my current job. Although the work I do on the internet is truely enjoyable to me, it's still no piece of cake.

      Take this a lesson learned. You should only stick with something if it ignites your passion. If it doesn't, you will find yourself in a puddle of "burn out" sooner than you expected because making IM work is not easy.
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      • Profile picture of the author Steven Wagenheim
        I was never caught up in it. From the very beginning when everybody I ran
        into said it was a piece of cake to make money online, I was very skeptical.

        And when it didn't happen right away, like they said, I got plenty pissed off,
        not because I expected it but because I was lied to.

        I've been a realist almost since the day I started doing this.

        And even now that I'm successful, I have no illusions about any glamor with
        this business.

        It's just work.
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  • Profile picture of the author cashcorpinc
    If you think IM is hard work, try running another "real" (offline) business...
    100 times the work for the same amount of net!

    I love IM for one simple reason- do it once, and your site does for you forever after that, 24/7/365!

    Besides, i can sleep in every day and still get everything done

    IM's only hard when you have too many decisions to make and don't know what's the best thing to do. But hey, I used to dig and sink dock pilings and seawalls- havy manual labor- 50-60 hours a week.

    This is cake by comparison!
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    • Profile picture of the author AndrewCavanagh
      From fairly early on I started making real money online with very little outlay.

      But I did work my arse off and more importantly I kept focusing and refocusing on the things that were actually making me money.

      And I stopped doing the things that weren't making me money.

      A lot of people studying internet marketing keep doing just that...studying.

      It's like they're trying to collect all the information they possibly can before they take some real, measurable action.

      You simply can't make money that way and you won't learn that way either.

      You learn by doing.

      I definitely have a heavy romance with internet marketing because I've made my living this way for several years.

      But I didn't make that living by sitting behind a computer waiting for the newest scheme to work.

      I went out and helped real business owners use online marketing to make money.

      I also went out into the real world and got onto radio stations, television in newspapers etc and used online marketing as one of my integrated marketing methods.

      If you're thinking along the lines of "I'm doing this internet marketing so I won't have to do [enter your own lame excuse]" then chances are you won't start making real money until you dump that attitude and start doing what it takes to make money.

      You do have to work and you will have to stretch and grow to make money.

      Kindest regards,
      Andrew Cavanagh
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