What is a good open and click out %?

tpettit · 10-28-2009, 10:17 PM

Hey,

When I first started building my list and I only had 700+ opt ins, I was getting 40% open rate and 30% click rate. Then all of a sudden my click out rate dropped to 5-10%. I then started to do some research and found out that some people are only getting 2-4% click out rate.

Is 5-10% click out rate really good? Or should I be worried.

Sirago · 10-28-2009, 10:31 PM

Are you checking your emails before hand for spam factors? I wonder if they're getting picked up as spam.. or maybe in the beginning people found your information useful but now they recognize who you are and don't care to open your stuff?

In my opinion, a 10% click rate is pretty decent though.

10-28-2009, 10:17 PM	#1
tpettit Super Warrior War Room Member Join Date: Jul 2007 Location: Brentwood, TN , USA. Posts: 218 Blog Entries: 1 Thanks: 19 Thanked 93 Times in 23 Posts	What is a good open and click out %? Hey, When I first started building my list and I only had 700+ opt ins, I was getting 40% open rate and 30% click rate. Then all of a sudden my click out rate dropped to 5-10%. I then started to do some research and found out that some people are only getting 2-4% click out rate. Is 5-10% click out rate really good? Or should I be worried.
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10-28-2009, 10:31 PM	#2
Sirago Active Warrior War Room Member Join Date: Oct 2009 Posts: 69 Thanks: 2 Thanked 4 Times in 3 Posts	Re: What is a good open %? Are you checking your emails before hand for spam factors? I wonder if they're getting picked up as spam.. or maybe in the beginning people found your information useful but now they recognize who you are and don't care to open your stuff? In my opinion, a 10% click rate is pretty decent though.