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Can anyone explain Alexa ranking?

by artwebster
3 replies
Although none of my sites have great Alexa rankings I have two that rank at 1,001,000 and 801,000.

What I don't understand is that the better ranked has less content, less back-links and less visitors. Trying to work out where the 25% difference lies is very confusing.:confused:

Is there a way to influence Alexa rankings and do thay actually mean anything?
#alexa #explain #ranking
  • Profile picture of the author Johnathan
    It is a generic measurement/rough estimate of the amount of daily traffic you receive.

    Alexa calculates this by the number of people using the alexa toolbar & equivalents, and then ranks you accordingly. Usually it is not too useful information until you get into the higher rankings (i.e., 1-100,000)... but based on what you said, I would be able to 'guess' that you probably get 200-300 unique visitors/day.

    If I was doing competitive analysis on your business, it would give me a bit of a success indicator, and/or desire for your particular market/niche. Of course it wouldn't be the only tool I would use to judge the success of your business, but that would help. And that is one thing that a lot of people probably use that information for.

    Johnathan
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  • Profile picture of the author JayXtreme
    Originally Posted by artwebster View Post


    Is there a way to influence Alexa rankings and do thay actually mean anything?
    The long and short of it is this:

    There are ways to manipulate Alexa rankings.. but it doesn't really mean anything..

    I don't pay attention to Alexa rankings...

    They are an Old School ranking.. I'm not saying all Old School is useless, but the Alexa wing of the old school is

    Peace

    Jay
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  • Profile picture of the author priyankeshu
    you might want to consider Compete.com as a measuring tool.. it is way more accurate and more informative than Alexa
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