How do you know if a keyword is good?

by RoxanneKing

Posted: 14 years ago 13 replies

INTERNET MARKETING

I am using the google keyword tool to look up my key words. The thing is I don't know what paramaters to be looking for...as far as search volume and advertiser competition.

Is there a range of numbers you should look for that makes a keyword good?

Thanks for your help...

#good #keyword

Morgan Richman 14 years ago

I like to see if there is any user generated content page (like youtube or eza) on the first page of google for a specific keyword (without quotes)

If there is, and the keyword has good searches, I go for it.

I hope this helps.

MorganRichman
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-Jericho- 14 years ago

Two ways I check competition for my website is by doing a keyword search in quotes and using the allintitle:keyword command.

The allintitle is great because you know how many sites are targeting that keyword in the title which is likely the keywords they are targeting for the whole page. Usually anything under 500 is easy pickings.

For search volume it really comes down to the particular keyword. If it's a buying type keyword then it doesn't really matter as long as the competition is low. Those will be much easier to get sales from and you can use all sorts of variations for it.

If you are only talking about advertising using ppc I'm no expert but I look for keywords in my budget that are good with as low of competition as I can find.
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travlinguy 14 years ago

A simple way to check the competition for a keyword is simply do a Google search using the word or phrase. Here's an example: work at home

A Google search shows 326,000,000 pages. Obviously there's a ton of competition for that phrase, and it's very unlikely you will ever get close to the front of the line.

I like to find words and phrases with a couple of million pages or less. That way you have a fighting chance. Good luck.
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RoxanneKing 14 years ago

Thanks Mark, this is a huge help!
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seobro 14 years ago

OK use Google Adwords to find the total number of searches for the keyword. Please remember to ignore partner searches as those are places like Youtube. For me a good rule of thumb is that about half of total searches are partner. Those do not convert as well.
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Charles Washington 14 years ago

You are going to get a lot of answers telling you to go for low competition keywords. DO NOT neglect those keywords! There is a reason why certain keywords have higher competition...it's because they are often the best converting keywords. Just dont tell everybody
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rodie151 14 years ago

A really quick and basic way is to type the keyword into google and see if an ezine article or squidoo lens comes up. If it does then the keywords not too competitive. it's not science but it's an indication.
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ebizman87 14 years ago

There are 2 ways to use your keywords..
1)Main Site, look for keywords with EXACTLY more than 3000 monthly search(use Google keyword tool)
2)Articles,, any keywords from 300-1000 MOnthly search..

To analyze your competition, go to google and type this code allintitle:"your keywords". If you find less than 1,000 competition then it's good..

Then search google for your keywords without any code..and then analyze the strength of your competition..Look for the number of backlinks, domain's age, and also find out whether the keyword is in the url of the competing sites or not..

If there're less than 500 backlinks and the're no KEYWORDS in your competition's URL within the TOP 10 search results, then you can consider targeting the KEYWORD!!

My 2c..
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redcat444 14 years ago

Hi
How do you know how many backlinks the competition has?

Julie
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- dspa72 14 years ago
  
  Originally Posted by redcat444
  
  Hi
  How do you know how many backlinks the competition has?
  
  Julie
  
  You can search Google by:
  
  link:www.yourcompetitionsite.com
  
  But, I don't know why, the results are usually incorrect
  
  The best way is to go to yahoo.com and make the same search:
  
  link:www.yourcompetitionsite.com
  
  Thanks
  
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dwilk12 14 years ago

Also, you can go to seobook.com and get all the free data on the search volume of all the keywords in your niche. If you want to target one site in particular you can go to statbrian.com to get free data of a certian websites daily search volume
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redcat444 14 years ago

Thanks--I am going to check out the two above sites. Also, when I search google for the competition amount using the actual search toolbar, do you place the keywords in quotes or without quotes? I have one keyword that has 7k searches in quotes, but then jumps WAY higher (couple hundred thousand, maybe a million) without.

What exactly does the all in title tag do? With that I get 497.

Thanks!!
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redcat444 14 years ago

Okay---I am focusing on a niche--one of main competitors has about 130 back links...I am a totally newbie--bare with me Good, bad, okay? Most are in article directories.
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