Evaluating a Site's wealth potential?

4 replies
Guys need your help.
I'm looking to start to build my IM business.
I have 2-3 sites I am currently building (and more importantly learning with)
these i plan to build from scratch.

however i also have a $1000 budget for other projects and was considering purchasing some sites in my expertise area and also similar niche to my developing sites. I'm currently looking on flippa at a few potential options, but determine if they are going to pay back the investment or not?

i've searched the forum and cant find good posts, articles, products from trusted Warriors on how to assess sites.

before i head to the net for advice I wanted to ask my warrior brothers first.

thanks for the help.
#evaluating #potential #site #wealth
  • Profile picture of the author Sirago
    I've done 2 transactions from Flippa and made ~$9000 in the process. By no means am I claiming to know everything about this, but this is what I did:

    I searched around and looked for a site that had a stat that stood out to me. The first site I had didn't really have much income but had over 1 million page views a month, the design of the site was so-so but it was a free web host with a semi-active user base with about 50 new sign ups per day.

    I knew I would be able to redesign the site to look a little better, I knew that with over 1 million page views a month I should be able to generate some money with the traffic and I knew that with 50 new sign ups per day, I would be able to just sit on the site and in 6 months I'd have roughly 9000 more users from when I bought it and I'd be able to resell it at a higher price... which is exactly what I did and that's where the profit ended up being on that site.

    The next site I bought was a press release site. The design was pretty good, the traffic was there and it was already making income from people submitting press releases. I liked the idea of this because it was offering a legitimate service and already had people using the service. I advertised the crap out of this site and just let it run itself (I had to process the press releases) and I vastly improved the design of the site and ended up selling it for $5000 more than I bought it for about 3 months later.

    I think you just need to evaluate how well a site is doing already and look for areas that you're able to improve it (redesign, more advertising, etc) and if you find a site that is already in a decent position but could be improved, that's one to get.

    And another thing, you need to be patient. A lot of sites on Flippa are crap. A lot of people caught on that you could make a crap site, hold it for a few months and sell it on Flippa and you could make money... but now the market is flooded with crap. If it doesn't look GREAT and if EVERYTHING doesn't line up, keep on looking.
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  • Profile picture of the author Akky
    Potential Sites can also be seen in the warriorforum website marketplace . Flippa, hmm 10% are good sites while 90% are crap sites. I wish they changed back to sitepoint once again .

    G'day,
    Akky
    Signature

    Just a random guy. Learning Ruby On Rails at the moment.

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    • Profile picture of the author danjensen
      Thanks sirago that was really useful.

      Thanks for the tip on patience, i'm planning 3 months on my main site, so will keep my eyes open over those months.
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  • Profile picture of the author Sirago
    I'm glad you found it useful. Best of luck to you when you decide to move forward.
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