Best paid PR distribution service

Nic Lynn · 11-01-2009, 01:33 PM

Any opinions on the best press release distribution services? A couple of firms recently upped their pricing (way up!). Any thoughts on other options would be appreciated!

wordwizard · 11-01-2009, 02:04 PM

Well, Press Release Distribution Services - WebWire still distributes theirs for $19 (as of today anyway -- I just sent one out!).

And then there's Free Press Release - Online Press Release Distribution Service where I would go for the 1 buck option (though I can't tell just how much exposure I'm getting from that).

Which ones are the ones that have increased their prices?

Thanks.

Elisabeth

jazbo · 11-01-2009, 02:31 PM

I use PR Web, and have found them to bring better quality traffic and a stronger chance of a journalist or site owner actually reading it.

mmurtha · 11-01-2009, 03:01 PM

Yeah,

I say ditto to PR Web. Their about the best in the business, and the places they distribute to, are most of the best place you can be listed.

SurviveUnemployment · 11-01-2009, 03:27 PM

Call me old-fashioned, but the only way I've ever gotten traction out of a press release is to blast it to actual reporters myself. What's so hard about making your own list? Sure, it might take a few hours of research, but you can target it specifically to those reporters in those outlets that are most relevant.

vicone · 11-01-2009, 03:47 PM

Quote:

Call me old-fashioned, but the only way I've ever gotten traction out of a press release is to blast it to actual reporters myself. What's so hard about making your own list? Sure, it might take a few hours of research, but you can target it specifically to those reporters in those outlets that are most relevant.

Your thoughts on how to compile such a list would be helpful.

Ivan

wordwizard · 11-01-2009, 07:38 PM

Actually, I too supplement my online press releases with some direct submissions to targeted print media.

I just Google "[state] newspaper" and all the info I need can be gotten there.

I go to the newspaper link, find out where to send press releases etc.

If I know any of the reporters or their work, I send them the info directly.

And then I compile a list of the fax numbers and email addresses for future reference.

SurviveUnemployment · 11-01-2009, 07:46 PM

Quote:

Originally Posted by vicone

Your thoughts on how to compile such a list would be helpful.

Ivan

Go to publications in your niche, find the editors' contact information, put it in a spreadsheet. Rip the e-mails out of the spreadsheet and blast your release. Do the same for fax #s.

11-01-2009, 01:33 PM	#1
Nic Lynn Internet Junkie War Room Member Join Date: Mar 2009 Location: Texas Posts: 103 Thanks: 6 Thanked 10 Times in 10 Posts	Best paid PR distribution service Any opinions on the best press release distribution services? A couple of firms recently upped their pricing (way up!). Any thoughts on other options would be appreciated!
	Nic'ed

11-01-2009, 02:04 PM	#2
wordwizard HyperActive Warrior War Room Member Join Date: Oct 2007 Location: Virginia, USA. Posts: 495 Thanks: 58 Thanked 43 Times in 28 Posts Social Networking	Re: Best paid PR distribution service Well, Press Release Distribution Services - WebWire still distributes theirs for $19 (as of today anyway -- I just sent one out!). And then there's Free Press Release - Online Press Release Distribution Service where I would go for the 1 buck option (though I can't tell just how much exposure I'm getting from that). Which ones are the ones that have increased their prices? Thanks. Elisabeth
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11-01-2009, 02:31 PM	#3
jazbo HyperActive Warrior War Room Member Join Date: Oct 2009 Location: Norfolk, England. Posts: 243 Thanks: 17 Thanked 15 Times in 15 Posts	Re: Best paid PR distribution service I use PR Web, and have found them to bring better quality traffic and a stronger chance of a journalist or site owner actually reading it.
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11-01-2009, 03:01 PM	#4
mmurtha Senior Warrior Member War Room Member Join Date: Dec 2005 Location: Hubbard, Ohio, USA. Posts: 4,190 Thanks: 170 Thanked 91 Times in 70 Posts Social Networking Contact Info	Re: Best paid PR distribution service Yeah, I say ditto to PR Web. Their about the best in the business, and the places they distribute to, are most of the best place you can be listed.
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11-01-2009, 03:27 PM	#5
SurviveUnemployment Glad I Got Canned Join Date: Sep 2008 Location: NY Posts: 508 Thanks: 260 Thanked 53 Times in 39 Posts Social Networking	Re: Best paid PR distribution service Call me old-fashioned, but the only way I've ever gotten traction out of a press release is to blast it to actual reporters myself. What's so hard about making your own list? Sure, it might take a few hours of research, but you can target it specifically to those reporters in those outlets that are most relevant.
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11-01-2009, 07:38 PM	#7
wordwizard HyperActive Warrior War Room Member Join Date: Oct 2007 Location: Virginia, USA. Posts: 495 Thanks: 58 Thanked 43 Times in 28 Posts Social Networking	Re: Best paid PR distribution service Actually, I too supplement my online press releases with some direct submissions to targeted print media. I just Google "[state] newspaper" and all the info I need can be gotten there. I go to the newspaper link, find out where to send press releases etc. If I know any of the reporters or their work, I send them the info directly. And then I compile a list of the fax numbers and email addresses for future reference.
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