Music, IM and Web 2.0

magnon · 11-03-2009, 06:35 AM

Hi Warriors,

I'm new to the IM game, and have only really begun reading about the (vast) amounts of ways to make money online. Really is quite overwhelming!

Anyway, I thought I would ask if any of you experts out there think there is any mileage in making money from high-quality music in an IM capacity? I've noticed that more and more marketers are embracing web 2.0 tools on their sites.

Well, I'm a music producer and compose music for TV docs here in Scotland and I've also had a couple of tracks licensed by Disney. The crux is, I'm looking for new markets to tap into, but as yet, have no real idea how to enter into IM from a music angle. I also know Flash quite well, and can embed and sync music/audio in Flash files, videos etc

The bottom line is that I love making music, and want to find a way to monetize that in between my contracts for TV and other licenses, so that I have a more steady income stream - although I do realise it could never be wholly predictable.

So, do you think there is a market for licensing music in an IM capacity?

Any ideas?

Thanks.

SurviveUnemployment · 11-03-2009, 06:54 AM

Are you looking to license music to IMers for their own sites or sell downloads? If you're looking to license to IM people you should look at sites like iStockPhoto.com -- you can sell videos, and I think music there. I've heard of people doing very well with it.

Irishman · 11-03-2009, 06:58 AM

Not 100% sure I understand exactly what you "do" but thought I would throw out a couple of thoughts in the hopes it sparks a thought.

If you "create" original music:
One of the fastest growing trends online is video due to the increasing bandwidth adoption globally... people are able to stream it better. With that said, from an IM perspective, many article marketers and offline marketers create videos for their promotions which can be nicely "upgraded" with the correct background music tracks.

Due to (c) laws, there is currently a market for selling background music tracks rights. You could potentially enter via that angle if the music is right for it and serve the IM niche for rights to your original music.

Just a thought.

Best,

Will

magnon · 11-03-2009, 07:08 AM

Thanks. Yeah, I do write and produce my own music. I will look into the istockphoto idea. That might be the easiest route to selling to IMers.

Will, I'm a bit unsure of the ramifications of selling the copyright to a.n other. I am also currently searching for a publishing deal, so this may scupper that. It could potentially mean that I only get a one-off payment, whilst someone else could profit indefinitely from my music - if I'm thinking rightly about that.

I could also provide bespoke music to IMers, but maybe istock is a good place to start...

St Croix · 11-03-2009, 07:18 AM

In my opinon mate, you're entering IM with a dying niche in mind.

The major labels are going broke, music is now essentially free online and trying to make it with original music / publishing deals, synch etc. is going to be a downward spiral. Believe me, I started IM in the same boat while signed to a major with a shelved record.

You will make more money online in another niche that has 'buyers' instead of 'freeloaders'

Having said that....

If you want to sell your original music online, I would suggest creating royalty free backing tracks for instructional video. You know, the funky "b'boom boom chic" type stuff that can sound good with an IM'er talking up his/her product in the foreground. You could crate an array of backing tracks and sell them as a WSO to internet marketers here in Warrior forums.

If you want to make it as an artist, I have some pretty slick methods for doing this online.

As a producer, this is honestly my best advice as to how to monetize original music.

Peace.

avenuegirl · 11-03-2009, 07:20 AM

Rights to music that can be used for commercial purpose on the web for IM'ers are always in demand.

I do video work, and have used bits from Ginny Culp (she has wso's and produces music).

She actually just zipped out an email for a membership site that allows users to take/use samples - and some sound like spoken articles as well.

If you are looking to create residual income, this may be the way to go.

You can charge members a monthly fee, and deliver some new materials monthly. You can decide the rights to this music - IE: may not be resold but can be used to create projects for yourself or used in a piece you create for someone else.

Something like a members site, you can offer 20 new tracks a month for $20 a month (as an example) and then it is a matter of figuring out how many members you will need to make your monthly quota.

Tracks can be stored in a private members area for download, or links to the files to download can be easily stored on your host where you can set up an autoresponder to go out to members that alerts them when new music samples have been added or are available.

The whole thing can be time released, so if someone joins a month after the others, they start with the first months materials.

magnon · 11-03-2009, 07:43 AM

St Croix, I hear what you're saying that's why I'm looking at alternative ways to earn cash. I'm trying to find ways to make money from music which is difficult right now. Are you suggesting ditching the music angle and looking at other niches?

I'm also finishing a 2nd album and looking for ways to help that along, and what you say sounds interesting re: your online methods for promotion. I'm always open to new partnerships on that front!

I would keep the background music seperate to that venture.

Jill, I have thought about the membership site, and it's something I'd really need to investigate to get it all up and running, as I don't have the knowledge for that quite yet. Any good links for solid info on how to do that?

Thanks again guys.

11-03-2009, 06:35 AM	#1
magnon Music Warrior Join Date: Nov 2009 Location: Edinburgh Posts: 3 Thanks: 0 Thanked 0 Times in 0 Posts	Music, IM and Web 2.0 Hi Warriors, I'm new to the IM game, and have only really begun reading about the (vast) amounts of ways to make money online. Really is quite overwhelming! Anyway, I thought I would ask if any of you experts out there think there is any mileage in making money from high-quality music in an IM capacity? I've noticed that more and more marketers are embracing web 2.0 tools on their sites. Well, I'm a music producer and compose music for TV docs here in Scotland and I've also had a couple of tracks licensed by Disney. The crux is, I'm looking for new markets to tap into, but as yet, have no real idea how to enter into IM from a music angle. I also know Flash quite well, and can embed and sync music/audio in Flash files, videos etc The bottom line is that I love making music, and want to find a way to monetize that in between my contracts for TV and other licenses, so that I have a more steady income stream - although I do realise it could never be wholly predictable. So, do you think there is a market for licensing music in an IM capacity? Any ideas? Thanks.

11-03-2009, 06:54 AM	#2
SurviveUnemployment Glad I Got Canned Join Date: Sep 2008 Location: NY Posts: 509 Thanks: 260 Thanked 53 Times in 39 Posts Social Networking	Re: Music, IM and Web 2.0 Are you looking to license music to IMers for their own sites or sell downloads? If you're looking to license to IM people you should look at sites like iStockPhoto.com -- you can sell videos, and I think music there. I've heard of people doing very well with it.
	FYI - a primer on 21st Century SEO Promote yourself from "Internet Marketer" to Web Publisher

11-03-2009, 06:58 AM	#3
Irishman Will Irish War Room Member Join Date: Jul 2007 Location: Washington, D.C. USA Posts: 125 Blog Entries: 1 Thanks: 36 Thanked 15 Times in 9 Posts Social Networking	Re: Music, IM and Web 2.0 Not 100% sure I understand exactly what you "do" but thought I would throw out a couple of thoughts in the hopes it sparks a thought. If you "create" original music: One of the fastest growing trends online is video due to the increasing bandwidth adoption globally... people are able to stream it better. With that said, from an IM perspective, many article marketers and offline marketers create videos for their promotions which can be nicely "upgraded" with the correct background music tracks. Due to (c) laws, there is currently a market for selling background music tracks rights. You could potentially enter via that angle if the music is right for it and serve the IM niche for rights to your original music. Just a thought. Best, Will
	"Offliner's, Are You Being Lied To?" It's Time To Clear the Air. Offline Lies Exposed - FREE WSO Report!

11-03-2009, 07:08 AM	#4
magnon Music Warrior Join Date: Nov 2009 Location: Edinburgh Posts: 3 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Music, IM and Web 2.0 Thanks. Yeah, I do write and produce my own music. I will look into the istockphoto idea. That might be the easiest route to selling to IMers. Will, I'm a bit unsure of the ramifications of selling the copyright to a.n other. I am also currently searching for a publishing deal, so this may scupper that. It could potentially mean that I only get a one-off payment, whilst someone else could profit indefinitely from my music - if I'm thinking rightly about that. I could also provide bespoke music to IMers, but maybe istock is a good place to start...

11-03-2009, 07:18 AM	#5
St Croix Active Warrior Join Date: Jun 2009 Posts: 54 Thanks: 12 Thanked 19 Times in 11 Posts	Re: Music, IM and Web 2.0 In my opinon mate, you're entering IM with a dying niche in mind. The major labels are going broke, music is now essentially free online and trying to make it with original music / publishing deals, synch etc. is going to be a downward spiral. Believe me, I started IM in the same boat while signed to a major with a shelved record. You will make more money online in another niche that has 'buyers' instead of 'freeloaders' Having said that.... If you want to sell your original music online, I would suggest creating royalty free backing tracks for instructional video. You know, the funky "b'boom boom chic" type stuff that can sound good with an IM'er talking up his/her product in the foreground. You could crate an array of backing tracks and sell them as a WSO to internet marketers here in Warrior forums. If you want to make it as an artist, I have some pretty slick methods for doing this online. As a producer, this is honestly my best advice as to how to monetize original music. Peace.
	IM tips, advice and "what-have-you" - http://bradstcroix.com

11-03-2009, 07:20 AM	#6
avenuegirl Jill Carpenter War Room Member Join Date: Feb 2008 Location: USA, typically hovering around the North East Coast Posts: 1,663 Blog Entries: 18 Thanks: 281 Thanked 347 Times in 212 Posts Social Networking Contact Info	Re: Music, IM and Web 2.0 Rights to music that can be used for commercial purpose on the web for IM'ers are always in demand. I do video work, and have used bits from Ginny Culp (she has wso's and produces music). She actually just zipped out an email for a membership site that allows users to take/use samples - and some sound like spoken articles as well. If you are looking to create residual income, this may be the way to go. You can charge members a monthly fee, and deliver some new materials monthly. You can decide the rights to this music - IE: may not be resold but can be used to create projects for yourself or used in a piece you create for someone else. Something like a members site, you can offer 20 new tracks a month for $20 a month (as an example) and then it is a matter of figuring out how many members you will need to make your monthly quota. Tracks can be stored in a private members area for download, or links to the files to download can be easily stored on your host where you can set up an autoresponder to go out to members that alerts them when new music samples have been added or are available. The whole thing can be time released, so if someone joins a month after the others, they start with the first months materials.
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11-03-2009, 07:43 AM	#7
magnon Music Warrior Join Date: Nov 2009 Location: Edinburgh Posts: 3 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Music, IM and Web 2.0 St Croix, I hear what you're saying that's why I'm looking at alternative ways to earn cash. I'm trying to find ways to make money from music which is difficult right now. Are you suggesting ditching the music angle and looking at other niches? I'm also finishing a 2nd album and looking for ways to help that along, and what you say sounds interesting re: your online methods for promotion. I'm always open to new partnerships on that front! I would keep the background music seperate to that venture. Jill, I have thought about the membership site, and it's something I'd really need to investigate to get it all up and running, as I don't have the knowledge for that quite yet. Any good links for solid info on how to do that? Thanks again guys.