How do I sell an website that has a list of subscribers?

8 replies
I have an website, in the "how to make money online" niche. The site has over 1,000 subscribers.

I want to sell this site. What should I do with the subscribers? How do I transfer them as well to the new owner?

Right now, the subscribers are on my AWeber account. Should I make another AWeber account and to transfer them there?

How much would you ask for such a site, based solely on the number of subscribers?

I've never done this, so I'm grateful for any hint you can give me.


Thank you,
Sergiu FUNIERU
#aweber #list #sell #subscribers #website
  • Yes, the easiest way is to transfer also the Aweber account so you gotta open a new one for yourself. Before selling, try to create another opt-in page on another domain offering something free and mail blast that list so at least on the new Aweber account you will still have a list on that niche.
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    • Profile picture of the author David Mcalorum
      Originally Posted by Anonymous Affiliate View Post

      Yes, the easiest way is to transfer also the Aweber account so you gotta open a new one for yourself. Before selling, try to create another opt-in page on another domain offering something free and mail blast that list so at least on the new Aweber account you will still have a list on that niche.
      Yea! some good advice.

      You can also use my system (in my sig) and transfer your account.
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  • Profile picture of the author dotcomdude
    If it were me, I'd move the subscribers over into a db hosted on the website itself - so there are no third party costs or accounts that need to be transferred.

    Build in double opt-in, unsubscription functionality and newsletter sending by subscriber demographics (depending upon what info you have on each of them).

    Then its virtually self-sufficient!
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  • Profile picture of the author ForumJoiner
    If I transfer the subscribers, it's not the same as selling them? You know, "I'll never sell your eMail address and such".

    Sergiu FUNIERU
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    • Profile picture of the author Adrian Jock
      Originally Posted by ForumJoiner View Post

      If I transfer the subscribers, it's not the same as selling them? You know, "I'll never sell your eMail address and such".
      1) Of course it is! (The problem is sharing personal info)

      2) Re: your bolded question from the OP - The simple info that there are 1,000 subs doesn't mean too much. There are situations when numbers don't matter (5 active members may "produce" a higher income than 5,000 dead email addresses, etc - the examples can continue)
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      • Profile picture of the author ForumJoiner
        Originally Posted by ezine ads View Post

        1) Of course it is! (The problem is sharing personal info)
        How should I proceed in this case? Am I to understand that nobody sells sites with subscribers?

        Sergiu FUNIERU
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        • Profile picture of the author Adrian Jock
          Originally Posted by ForumJoiner View Post

          How should I proceed in this case? Am I to understand that nobody sells sites with subscribers?
          I didn't say that. It depends on what was your privacy policy stated very clear, from the very beginning, to your subscribers. If there is written something like "you may share their info with third parties", it's fine.

          Anyway, I wouldn't buy such subscribers even if your privacy policy allows it. Very few people read privacy policies and I don't like being reported as spamming someone [this is buyer's problem, not yours]

          However, if your privacy policy was an usual one or didn't exist ... [you may ignore this detail of course, but it's like ignoring rules, laws, regulations. You make it on your own risk ]
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  • Profile picture of the author miset
    Hey,

    If you are selling a website that has subscribers on it already it you can pass on the subs to the new owner, this is what I have done in the past,

    I look at subs as an asset of the company, it is ok to pass them on to the new owner, thats the way i look at it anyway

    Best of luck
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