Any Hints For Separating The Good Stuff From The Plain Lies About Products?

[blesslane7]

Hello Warriors,

I'm new here and trying to figure out how to distinguish between fancy words and the real thing. It seems this learning curve is longer than I had expected. Do any of you have hints for newbies. Any kind of checklist for authentic products vs. scams? All suggestions are welcome.

Thanks,
Glenda

[Kurt]

First, check out the Warrior's review forum:
Internet Marketing Product Reviews & Ratings

Then think like an Olympic swimmer and toss out the 1-2 "highest" reviews and the 1-2 "lowest" reviews and form your opinion based on the rest.

Everyone has a friend or two that will give a very positive review. And each person also has a competitior that will bad mouth their product. So do a little accounting for this and what you'll have left is the most accurate opinions you'll find.

But nothing is perfect and what is truly good (or bad) for one, may be the opposite for another.

The truth is, you will have to take some risks and life doesn't come with any guarantees.

[Allan Rich]

Hey Glenda,

When you read someones sales pitch, try not to read it entirely as a consumer. Try reading it from a marketing point of view. You'll learn the Psychology triggers marketers use, which maybe one day you can incorporate with your own product(s). It will also help you to not get sucked into the hype.

Don't believe every proof of income screenshot you see... They can be faked.

Anyone who can guarantee you make a certain amount of money... is 9/10 false.

Don't purchase products thinking it's the holy grail and you'll start making money instantly... instead treat it as a tool and additional knowledge.

If your buying from the forums... watch out for "inner circles" in MY opinion it seems like some people get their friends to submit positive feedback just to hype the product. Instead of the feedback being truly genuine, they use it as a sales tool.

If it's a big purchase, try sleeping on it... a lot of marketers rely on impulse buys.

Try researching the company/person your buying from and see if they have a good track record.

Hope this helps!

[Kenster]

I always look for as many reviews as possible. Reviews on the salespage itself are worthless to me, but go on boards, forums, etc and try to speak to people who actually had experience with the product.

So yes, get independent reviews. If the product is that bad, it should be decently easy to determine.

[Scorched Earth]

Glenda - assume most things are not good products - and trust your instincts. When you are assessing them (I'm thinking you are talking ebooks, tools, etc rather than real world products) ask yourself a simple question...

Are you convinced enough to buy the product you are looking at?

If you are, and you actually care about offering value to your visitors, consider buying and testing.

Even better avoid such 'products', avoid the Clickbank 'get rich quick merchants', and stick to reputable affiliate programs like Amazon, Ebay, CJ, Shareasale and affiliate future.

[ShaneRQR]

The suggestions above are already very good. I also recommend looking for independant reviews.
Also: If the product badly under-delivers, get a refund. That's what the refund policies are for.

[Steven Carl Kelly]

Yes: don't buy from liars.

[eamwf]

Hmmmm......interesting topic as I'm about to release my eBook, "4 Critical Keys To Choosing The Right Internet Marketing Product For You"

I spent the last year plus trying everything under the sun including “guru” products. Some are good, others not so good. But what I have found is that while “gurus” might have a formula for success, that doesn’t mean that they know how to teach their god-given or acquired skill to others (quote from my book J). To me that is where so many products fall flat on their face.

Case in point, I tried a 12 week course earlier this year (at the cost of $2K+). And while I think the techniques were solid, the course well-thought out, the actual delivery of the material really lacked. What so many “gurus” and others seem to lack is the inability to put themselves in the shoes of their students and thus they leave out critical steps. This leads to frustration on the part of the student because they have to go back and figure certain elements out themselves.

In general I'd be careful of the "guru" products but if you have no idea where to start, spend some time reading about products. I also think you can go to something like Facebook and join in the conversation on various groups on Affiliate Marketing for example. You could even ask about a program there.

In general, the more you get out (like submitting a post as you have here) and explore, the more you will learn.