What Do YOU Do To Prevent Emails Landing In The Spam Folder

[Adam Carn]

I'm signed up to a few lists. Most are of famous internet marketers, but even their emails land in my spam folder. This got me wondering...

What are some of the methods you use to minimise the chances of your email messages landing in the spam folder of your subscribers?

Discuss...

Adam

[askloz]

if you recognise them and want to continue receiving their emails, filter their email into a folder, and or reply back, ie, just click the reply button, the email goes into your acception list automatically, ie, your address book.

those GR and Aweber rewritten tracking urls are the cause of the problem, too many links, or ulgy links.

[euhlir]

Simple. Use aweber.

The ones landing in your spam folder are usually from GR.

[chrisgarrett]

Aweber is supposed to have greater deliverability but in my experience the content of the email matters a great deal. Minimize the use of terms commonly found in spam and you have a better chance of getting through, along with red flags like more HTML than content Whitelisting is the only way to make sure emails arrive in your inbox though. Or using RSS

(Actually even though I am a blogging advocate, I personally get my most wanted content via email and therefore go the whitelist route)

[um1001]

Originally Posted by euhlir

Simple. Use aweber.

The ones landing in your spam folder are usually from GR.

Agreed. This is exactly my experience, as well.

From what I understand, Aweber has agreements with major e-mail sites to make sure they get delivered.

I tried to do my own autoresponder (it's not a difficult technology) and it was a dismal failure for that very reason.

[chrisgarrett]

Originally Posted by um1001

From what I understand, Aweber has agreements with major e-mail sites to make sure they get delivered.

They still end up in spam folders, delivered by Aweber or not. There is only so much that a service can do, no email list has 100% delivery rate

[Adam Carn]

Originally Posted by euhlir

Simple. Use aweber.

The ones landing in your spam folder are usually from GR.

That's scary, I use GetResponse!

Originally Posted by chrisgarrett

They still end up in spam folders, delivered by Aweber or not. There is only so much that a service can do, no email list has 100% delivery rate

That makes me feel a little better.

Adam

[shaddai]

Just an FYI from someone who's been on the delivering server side of life.

If you craft a message & send it from xyz.com, and it has a link from abc.com in it, it's more likely to get caught in a spam filter on the receiving SERVER. Aka: the end user will never see it. It also might send off Outlook's spam filters too. Always link back to the sending site & redirect the user from that site.

If you're sending to a Yahoo or Hotmail address...good luck. Yahoo/Hotmail users don't know how much mail they're interested in receiving that Yahoo/Hotmail trashes for them, whether they've got that sender in their address book or not. I've noticed at least 30-40% of the mail I send from my home Adelphia account never makes it to my Yahoo account, and which does make it is always in the spam folder, even though my adelphia address is in my address book. Yahoo has an incredible big brother complex. Aweber may have an agreement with Yahoo, I don't know.

Gmail will at least deliver it to the end user & stick it in their spam folder to see if it's marked 'not spam' if they're not sure.

If you're running your mailing list off of shared hosting, your deliverability is most likely suffering. Shared servers can get blacklisted by IP address, due to some other hosting account spamming people. Also, if your server is primarily a web hosting server, it probably won't make it on to a "trusted senders" list for email. It's best to take your mailing script & have it send SMTP through Gmail..like seobook does.

Anyway, hope this helps...
Todd