Subscribers who subscribed for freebies, how targeted they are?

radhika · 11-10-2009, 06:18 PM

Well .. I always ask this question to myself. If we offer something free and people subscribe using free email accounts ... how targeted that list would be?

How will you use this list?

Couple of ways I can think of are:

* Send affiliate links that are related to the freebie they have signed up. (Instead of general product promotions)
* Giveaway basic product free while signing up and offer upgraded version for a fee.

Any other comments or ideas?

.

JMPruitt · 11-10-2009, 06:22 PM

Many people will tell you to ignore all freebie seekers. It will depend on your niche. If you ignore all freebie seekers, you could be passing up a chance of someone who will buy later. Especially with this economy, they may not have the money now, but will buy later. They could also refer their friends to you who are buyers.

Free promotions can help, but you may wind up witha list of non buyers. This is the trouble with free giveaways.
Still, I recommend just providing a valuable list and promote products occasionally but not every time. If they recieve value from your emails, they are more likely to buy when they can, and refer you to others even if they never buy.

davtom · 11-10-2009, 06:32 PM

You can certainly convert freebie seekers into customers if the offer is right. One thing very useful about offering something for free is that you can advertise that thing for free, which tends to attract a high click-through rate - very useful with Google AdWords.

It tends to work well to provide the prospect with an immediate one-time or limited-time offer after they have signed up for the freebie.

Mike Shain · 11-10-2009, 06:46 PM

Here is a video from Lee McIntyre that might give you some ideas on working your lists.

I enjoyed watching it and thought it might help someone.

11-10-2009, 06:18 PM	#1
radhika Senior Warrior Member War Room Member Join Date: Aug 2003 Location: Jamaica. Posts: 2,405 Blog Entries: 3 Thanks: 71 Thanked 135 Times in 109 Posts	Subscribers who subscribed for freebies, how targeted they are? Well .. I always ask this question to myself. If we offer something free and people subscribe using free email accounts ... how targeted that list would be? How will you use this list? Couple of ways I can think of are: * Send affiliate links that are related to the freebie they have signed up. (Instead of general product promotions) * Giveaway basic product free while signing up and offer upgraded version for a fee. Any other comments or ideas? .
	* Follow up Autoresponder PRO - FREE Shopping cart, FREE Digital download protection and FREE Membership area protection!! * TRACKtheCLICK - CLICK & LINK Tracking, CAMPAIGN Tracking, ROI Tracking Script!

11-10-2009, 06:22 PM	#2
JMPruitt James P War Room Member Join Date: Sep 2009 Location: Orlando Florida Posts: 238 Blog Entries: 3 Thanks: 68 Thanked 43 Times in 39 Posts Social Networking Contact Info	Re: Subscribers who subscribed for freebies, how targeted they are? Many people will tell you to ignore all freebie seekers. It will depend on your niche. If you ignore all freebie seekers, you could be passing up a chance of someone who will buy later. Especially with this economy, they may not have the money now, but will buy later. They could also refer their friends to you who are buyers. Free promotions can help, but you may wind up witha list of non buyers. This is the trouble with free giveaways. Still, I recommend just providing a valuable list and promote products occasionally but not every time. If they recieve value from your emails, they are more likely to buy when they can, and refer you to others even if they never buy.
	follow my relationship marketing blog for tips on building more traffic without relying on Google's whims.

11-10-2009, 06:32 PM	#3
davtom Active Warrior War Room Member Join Date: Feb 2006 Location: United Kingdom. Posts: 48 Blog Entries: 1 Thanks: 7 Thanked 11 Times in 9 Posts	Re: Subscribers who subscribed for freebies, how targeted they are? You can certainly convert freebie seekers into customers if the offer is right. One thing very useful about offering something for free is that you can advertise that thing for free, which tends to attract a high click-through rate - very useful with Google AdWords. It tends to work well to provide the prospect with an immediate one-time or limited-time offer after they have signed up for the freebie.

11-10-2009, 06:46 PM	#4
Mike Shain HyperActive Warrior War Room Member Join Date: Oct 2008 Location: Illinois Posts: 354 Thanks: 103 Thanked 56 Times in 43 Posts	Re: Subscribers who subscribed for freebies, how targeted they are? Here is a video from Lee McIntyre that might give you some ideas on working your lists. I enjoyed watching it and thought it might help someone.