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SORRY TO BE A DOWNER-FTC's NEW RULES - TAKE HEED!

by wiley1
8 replies
Hello Warriors,

Sorry to be the bearer of bad news (that's debatable) but, as you all know:

The Federal Trade Commission has issued new rules regarding the use of testimonials and endorsements. These rules take effect on December 1, 2009 and can be found at:

http://www.ftc.gov/os/2009/10/091005endorsementguidesfnnotice.pdf


This is a complete compilation of the background, discussions, and final rules and guidelines that have now been mandated.


It may be a bore, but Please review these guidelines to ensure your website and ads are consistent with these rules.
#downerftc #ftc #guidelines #heed #rules
  • Profile picture of the author scrofford
    There have been hundreds of posts about this already...Have you not been here?
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    • Profile picture of the author wiley1
      Originally Posted by scrofford View Post

      There have been hundreds of posts about this already...Have you not been here?
      I thought that if someone had insomnia this tome could help them out.

      Just trying to be helpful in supplying the entire manuscript for anyone who's not in the loop.

      Sorry if I offended you.
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      Full Service Accounting, Bookkeeping and Tax Services by a Warrior who Knows What Warriors Need~

      LouiseBakerAccounting.com
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    • Profile picture of the author goindeep
      Originally Posted by scrofford View Post

      There have been hundreds of posts about this already...Have you not been here?
      Well i haven't in a while, so thanks Wiley1.
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      • Profile picture of the author goindeep
        This has been required for some time now. I seriously hope this scares all the scumbags out there that write false reviews on articles and blogs, that tweet utter nonsense on twitter and that hype up their product with 1 in a million testimonials and or even use fake ones.

        Personally im a HUGE advocator of ethical selling (ive had my fair share of posts and threads taken down after going after people a little to strongly). Its Because i have been burnt many times, i feel its cheating for competing marketers to lie and cheat their way to a sale and i hate the bad name it gives all of the honest IMers.

        All that needs to happen is for a handful of IMers to be caught every year.

        However i doubt there is much they can do about people in other countries.
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  • Profile picture of the author JustVisiting
    Just did a search for FTC threads on warrior forum and returned:
    "The following words are either very common, too long, or too short and were not included in your search: ftc"
    Oops!!!! So wiley1, you are excused
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    "...If at first you don't succeed; call it Version 1.0"
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    • Profile picture of the author wiley1
      Originally Posted by JustVisiting View Post

      Just did a search for FTC threads on warrior forum and returned:
      "The following words are either very common, too long, or too short and were not included in your search: ftc"
      Oops!!!! So wiley1, you are excused
      Hi Just Visiting,

      Thanks very much. Your kind reply has made me feel much better.

      Take care.
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      Full Service Accounting, Bookkeeping and Tax Services by a Warrior who Knows What Warriors Need~

      LouiseBakerAccounting.com
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  • Profile picture of the author Dave777
    Those still interested in FTC related issues! Pretty much everything you need and want to know through the following blog resource...

    Including warrior and other FTC threads throughout the web. No affiliation, just an Excellent link collection and overview on FTC info. Just scroll down the main web page for the rest of the story...
    FTC Publishes Final Guides Governing Endorsements, Testimonials

    Dave
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  • Profile picture of the author shearerc
    "Hundreds of posts about this already......"

    I just did a search for "FTC" in thread titles and got only two results.
    Thanks for the official FTC link and the blog as well.
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