I've been approached...

14 years ago

I think you have a great opportunity in front of you.

The secret to make money is:

1. Finding out what people want

2. Creating it

3. Giving (selling) it to them

You can ask those people what kind of info they would like your product to contain, this way they get what they want.

If you think you can create a solid course, just go ahead and do it.

[ 1 ] Thanks

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Darren Cottingham

14 years ago

It's not that much about the content of the course, it's in your ability to market it.
There are loads of resources and courses out there for this kind of thing, so you really will need an edge/angle, and preferably to build a list of interested people.
Marlon Sanders sent out a video recently as an example (go to his website - marlonsvideos dot com and put /freevid after the URL - I can't post actual URLs in threads yet)

Thanks

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Michael Oksa

14 years ago

Hi Steve,

The market is crowded with such guides. Some are good, some are a festering pile of garbage, but I know that's not news.

I like to ask these three questions before moving forward on a project.

1. Why do they need it?

2. What happens if they don't get it?

3. Why should they get it from you?

Each of these questions can be answered in different ways.

You need to figure out what makes your guide better or more valuable. How much experience do you have in creating info-products? How successful have they been?

Another thing to consider is who are you targeting? People who know how to create Word documents? That only know how to turn a computer on and surf the web?

I believe people are looking for guides like this, but you need the right "hook" and offer something others don't. Or at least be able to connect with your market in the right way.

That's my take on it.

Best of luck,
Michael

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1 reply

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scrofford

14 years ago

Originally Posted by Michael Oksa

Hi Steve,

The market is crowded with such guides. Some are good, some are a festering pile of garbage, but I know that's not news.

I like to ask these three questions before moving forward on a project.

1. Why do they need it?

2. What happens if they don't get it?

3. Why should they get it from you?

Each of these questions can be answered in different ways.

You need to figure out what makes your guide better or more valuable. How much experience do you have in creating info-products? How successful have they been?

Another thing to consider is who are you targeting? People who know how to create Word documents? That only know how to turn a computer on and surf the web?

I believe people are looking for guides like this, but you need the right "hook" and offer something others don't. Or at least be able to connect with your market in the right way.

That's my take on it.

Best of luck,
Michael

Excellent advice! Thank you! I will keep all of this in consideration.

Thanks

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Robyn8243

14 years ago

There are many courses available on how to create info products.

What that means is there is big demand for this topic.

If you can present it in a clear way, and add your own spin, I say go for it!

Whether it makes money for you will depend on how you present your offer, and how you drive traffic.

Robyn

Thanks

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scrofford

14 years ago

Thanks everybody for your input! What I think I want to do is create this course and also try to place it on Click Bank and see how it does. Maybe I will even do a product launch! The wheels in my brain are turning now.

Thanks
1 reply

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scrofford

14 years ago

Originally Posted by Steve Porcaro

If money is being spent in the niche and you have the talent then it is worth it to make your product.

Think of the self-improvement market, there are so many themes on the same concepts but yet the books and the authors keep coming out.

What really does Harv Eker have to offer much different than a Tony Robbins or others?

Himself and the way he delivers the message, that is the key.... Good luck

This seems true to me too! I just would like to come up with a different "spin" or "hook".

Thanks

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CDarklock

14 years ago

Originally Posted by scrofford

Is there anyone here who thinks they would benefit from a course like this? My skills are mainly in writing, so I don't think it would be hard to research this and create a good solid course to help people. I just would like some opinions.

I've bought no less than three courses like that.

You'll have to come up with some compelling benefits before I'll buy a fourth, but I'm pretty sure a lot of people haven't even bought one yet.

Thanks

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KatyaSenina

14 years ago

Hey Steve (I assume your name is Steve?)

Anyway I would say...give it a go. I certainly wouldn't stop from creating one because there are already so many of those beginner guides out there. Most are rubbish, trust me I've read quite a lot.

Most beginner guides are not written from a beginners perspective. They mention hey this is a beginners guide and they just jump right into it, and use difficult marketing terms without explaining them first, most don't even have a step by step system and it turns into a big mess...

If you're able to write something that will be super easy to grasp for a beginner you can rake in huge profits if you know how to make YOUR GUIDE stand out. Trust me there are still tons of people out there who are in need of this information especially in today's economy

Thanks

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Mr Money Maker

14 years ago

I think it's been done into the ground on the Internet.....infact ask us all..we are experts at doing what you want to do.
But what really makes us money is by being creative and 100% original and doing what no one has done before - yet creating something everyone must purchase and can't live without.....this is the true secret of making money online !

Thanks

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scrofford

14 years ago

I think I agree about the success of it...It will be in how it is marketed, but I am going to target those who would rather be product merchants and not affiliates. I have talked to a lot of people who would rather not play the affiliate game and think that creating their own product to sell would be easier and possibly bring in a better income.

I also want to go very in depth with this course, because I don't see a whole lot out there as far as product creation from start to finish. And that includes sales pages and copy. Anyway, thanks for all of your comments!

Thanks

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scrofford

14 years ago

Originally Posted by Matt Jutras

Kevin Riley has an excellent "home course" on product creation that starts from registering your domain, setting up your site, creating the info product (complete with ebook templates), to sales letters, all the way up to driving traffic to your sales page.

A good way to create and market a product is to see exactly how others have done the same thing, and then fill in any "gaps" they may have left out or find even easier ways of presenting the material.

Good luck.

Yeah I know about Kevin's website...It is excellent. And yes I agree about filling in any gaps that have been left out in other products. That is why I want mine to be very in depth.

Thanks
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Kevin AKA Hubcap 14 years ago

Hi Steve

As people have already mentioned there are numerous courses like that already.

There's no need to create something from scratch. Purchase a couple from people who you 'know' are knowledgeable. Keep the good, get rid of the bad, add whatever you think is missing, stir in a medium bowl for two minutes and viola:: your info product.

More importantly, find a marketing angle. Maybe your product is for stay at home moms, or stay at home dads, or busy professionals who want to earn additional money, or teachers looking to pad their bank account.

In fact, by changing the cover and a few words (and the cost of buying a new domain) , you can use the same product to target many markets.

Hope this helps,

Kevin

P.S. Go Forth and Conquer
- Thanks
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uzomaeze

14 years ago

Steve my 3cents for you is this go one with it and give it your best shot, if i'm to add try to do a video on it then resell to folks telling them how you had your family and friends for lunch on a course on internet marketing, you could create a blog on it and post part of it there for reviews am telling you mate you're bound to see surprises

Thanks

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Rachel Rofe

14 years ago

If it's not in your current business plan or if you're not over-the-top passionate about it from the getgo, I'd say not to do it.

Whenever people ask me to create them an info course, I refer them to the 30 day challenge: Thirty Day Challenge

It's free, archived all year long, and goes into painstaking detail, with forums to cover any missed answers.

I find that's enough to stop most people as they usually don't take action... and the ones who DO learn a ton from the course. Makes your life a whole lot easier either way.

Thanks
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KatyaSenina

14 years ago

Originally Posted by Rachel Rofe

If it's not in your current business plan or if you're not over-the-top passionate about it from the getgo, I'd say not to do it.

Whenever people ask me to create them an info course, I refer them to the 30 day challenge: Thirty Day Challenge

It's free, archived all year long, and goes into painstaking detail, with forums to cover any missed answers.

I find that's enough to stop most people as they usually don't take action... and the ones who DO learn a ton from the course. Makes your life a whole lot easier either way.

Agree The Thirty Day Challenge is a nice way to explain to relatives/friends what you're doing online if they are interested in making money online too.

Thanks

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