RANT - This Makes Me Sick!

[JaniG]

this is a quick rant

i sell lots of products as an affiliate and make thousands of dollars a week doing so...

However some of the products i have promoted, especially to my list of valued subscribers sometimes do not deliver what is promised on the sales page.

This makes me sick!

the fact that the sales page is soo over hyped up with the biggest promise in the world, but then when you get in the members area and go through the product, ebook or video course..

And some of these products get to Clickbank Page 1! and are 'Best Sellers'

Now i am not talking about all of them because there are some exceptions...

But please, if you are making a product, please deliver on what you promise on the sales page.

It just makes YOU look bad and more importantly, makes the affiliates who promote your product look bad aswell.

This will ruin the industry and already has a little.

From now on if you want me to promote your product, you better make sure its GOOD!

Rant Over

Jani G

[Chrissy Allen]

Hey JaniG

Dont you check out the product before you push it?

After all its your reputation here,

Kick some ass man !!

Chunkynuts

[Jeremy Kelsall]

As someone that is promoting products...Why aren't you doing one of the following:

1. Make sure the product is good before you ask your list to buy it
2. Only promoting products from people you KNOW put out good stuff

Trust me, I know the name of the game is to jump on these at launch time, but if you want your list to trust you when you say something is good, you have to be selective.

[Paul Hancox]

There's an old copywriting phrase - sell the sizzle, not the steak. However, there is supposed to be a STEAK behind the sizzle! Unfortunately, some products are all sizzle and no steak.

Sometimes that's the reason for hyped up sales letters - because there is no substance behind it, so hype is all they've got.

[JaniG]

Originally Posted by Jeremy Kelsall

As someone that is promoting products...Why aren't you doing one of the following:

1. Make sure the product is good before you ask your list to buy it
2. Only promoting products from people you KNOW put out good stuff

Trust me, I know the name of the game is to jump on these at launch time, but if you want your list to trust you when you say something is good, you have to be selective.

thanks

well yes most of the time i do review products before i promote them.

however there have been a few which i have not had time to review and just promoted because it 'looked' good.

Most of the time i promote only my marketing friends products which always deliver.

But it so happened that the ones i didnt review, turned out to be BS

Jani G

[Zeus66]

Might not be the answer you want to hear, but pump out your own stuff. I only rarely promote someone else's stuff to my list. And then it's something I've read/used myself. Really, when you make the jump from affiliate commissions to selling your own stuff, your business takes off. Not that you can't make a lot being an affiliate, as it sounds like you're doing now. Good for you! But it does eliminate the problem you're talking about when you focus almost exclusively on your own products.

John

[JaniG]

Originally Posted by Paul Hancox

There's an old copywriting phrase - sell the sizzle, not the steak. However, there is supposed to be a STEAK behind the sizzle! Unfortunately, some products are all sizzle and no steak.

Sometimes that's the reason for hyped up sales letters - because there is no substance behind it, so hype is all they've got.

Yep true

there needs to be STEAK with Fries and Salad!

[JaniG]

Originally Posted by Zeus66

Might not be the answer you want to hear, but pump out your own stuff. I only rarely promote someone else's stuff to my list. And then it's something I've read/used myself. Really, when you make the jump from affiliate commissions to selling your own stuff, your business takes off. Not that you can't make a lot being an affiliate, as it sounds like you're doing now. Good for you! But it does eliminate the problem you're talking about when you focus almost exclusively on your own products.

John

yep i do have my own products

i have 6 products

but still promtoe other products as an affiliate

[Jonathan 2.0]

Something like that shouldn't make you sick. I mean, seriously, how small a World are people living in today. If you're going to be sick about something then target child abuse/neglect and raise some money for charity.

[GeorgR.]

>>
From now on if you want me to promote your product, you better make sure its GOOD!
>>

I am promoting a pretty known product in the health niche - let's say it has to do with cleaning your colon

If i do a google search for the product, two things happen:

a) I am actually on page #1 in google for that search term
b) The google entries over me all talk about what a SCAM that product is

;/

[Frank Donovan]

Originally Posted by JaniG

From now on if you want me to promote your product, you better make sure its GOOD!

That's a strange demand. Who's holding a gun to your head to force you to promote their product?

If you set yourself up as an affiliate, the onus is squarely on you to do your due diligence and ensure that any product you recommend delivers what it promises. Otherwise, what is the point of you? What value do you bring to the transaction?

You're ranting about a situation that's entirely of your own making.


Frank

[JaniG]

Originally Posted by Frank Donovan

That's a strange demand. Who's holding a gun to your head to force you to promote their product?

If you set yourself up as an affiliate, the onus is squarely on you to do your due diligence and ensure that any product you recommend delivers what it promises. Otherwise, what is the point of you? What value do you bring to the transaction?

You're ranting about a situation that's entirely of your own making.


Frank

What i am talking about is when people message me asking me to promote their product.

i get lots of JV requests, and that is what i am reffering to.

So if anyone wants me to promote their product to my list, then the product better be good

[JaniG]

Originally Posted by ZigZag

Something like that shouldn't make you sick. I mean, seriously, how small a World are people living in today. If you're going to be sick about something then target child abuse/neglect and raise some money for charity.

Well the fact that some products are garbage and take peoples money does make me sick

that money could be sent to starving children YES!

[1960Texan]

Originally Posted by JaniG

What i am talking about is when people message me asking me to promote their product.

i get lots of JV requests, and that is what i am reffering to.

So if anyone wants me to promote their product to my list, then the product better be good

There's your answer right there. When someone sends you a JV request, let them know you'll start to take them seriously after you've had the opportunity to evaluate the review copy.

Will

[JaniG]

Originally Posted by 1960Texan

There's your answer right there. When someone sends you a JV request, let them know you'll start to take them seriously after you've had the opportunity to evaluate the review copy.

Will

Yep that is what i do usually

but for some of the products i have promoted them without reviewing them (my mistake)...

i make money, but some customers were unhappy...

and i would rather my customers and subscribers be Happy

[Michael Oksa]

Hi JaniG,

You are 100% correct when you say, "if anyone wants me to promote their product to my list, then the product better be good".

Here is the truth of the matter: From your list's standpoint "if YOU (Jani) promote someone else's product to your list YOU (Jani) better make darn sure it's good". I know there are a lot of overhyped products out there - and by your own admission - you know this, too.

Therefore, it's even more important that you actually check out any product you promote first.

If you're going with "something that looks really good" without checking, then the unintended message to your list is that you don't care about them...UNLESS they put money in your pocket. Not the best message to be sending.

Anyway, I do get your point. But there really are no excuses when it's YOUR name that's on the line. Take the advice in this thread, promise to really care about what you send your list by doing your due diligence...it will benefit you in the long run.

All the best,
Michael

[JaniG]

Originally Posted by Michael Oksa

Hi JaniG,

You are 100% correct when you say, "if anyone wants me to promote their product to my list, then the product better be good".

Here is the truth of the matter: From your list's standpoint "if YOU (Jani) promote someone else's product to your list YOU (Jani) better make darn sure it's good". I know there are a lot of overhyped products out there - and by your own admission - you know this, too.

Therefore, it's even more important that you actually check out any product you promote first.

If you're going with "something that looks really good" without checking, then the unintended message to your list is that you don't care about them...UNLESS they put money in your pocket. Not the best message to be sending.

Anyway, I do get your point. But there really are no excuses when it's YOUR name that's on the line. Take the advice in this thread, promise to really care about what you send your list by doing your due diligence...it will benefit you in the long run.

All the best,
Michael

Thanks MIcheal,,,

and whats even Sad is that i personally know some of the Big Name Gurus
(i wont name any names)....who promote all the hyped up products without ever going through the product as well and people keep buying from them!

i guess the moral here is, even though we can make a lot of money promoting hyped up products that WILL convert...

It will Hurt you more in the long run...

Jani G

[LegitIncomes]

Originally Posted by Paul Hancox

There's an old copywriting phrase - sell the sizzle, not the steak. However, there is supposed to be a STEAK behind the sizzle! Unfortunately, some products are all sizzle and no steak.

Sometimes that's the reason for hyped up sales letters - because there is no substance behind it, so hype is all they've got.

Have you ever sat down at a nice steakhouse and been served a nice plate of sizzle? HOW DISAPPOINTING!

[mywebwork]

Originally Posted by JaniG

i sell lots of products as an affiliate and make thousands of dollars a week doing so...

From now on if you want me to promote your product, you better make sure its GOOD!

If you're making "thousands of dollars a week" doing this then it seems even more imperative that you try out these products before you mail out to your list. Even if you can't get a free copy it sounds to me like you should be able to afford it - it's a business expense! And if you consistently make "thousands a week" doing this then I don't see why you'd need to rush to get a product onto your list, you should have time to give each one a thorough review.

If you keep sending out products without testing them yourself you're risking offending your list, and they are the source of the thousands of dollars you pocket each week. And once they are gone, what does that leave you?

With your income you could always hire someone to review products for you - a couple of hundred bucks for the product and to pay your reviewer shouldn't put a huge dent in your bottom line.

You're in a position that most Warriors would love to be in - don't blow it by skipping steps.

Bill

[Steven D Smith]

1 thing I really hate as a customer, is buying a very hyped up product. After purchase you get all the upsells. It makes me feel like the original product wasn't good at all.

I know it's marketing but as a customer I hate feeling like the product I just bought wasn't a "high end" product.

Steve

[Imran Naseem]

The OP makes a good point - if some products are crap they are not really worth promoting and yet people still buy them based on the "hype" surrounding them.

However, there are good products that I have purchased and that deliver on their promises.
Its all about the quality of the information and whether it was worth the money.

Internet Marketing is a competitive industry where everyone is trying to make their mark in order to establish themselves as "the guru". One has to also network with other marketers before they promote their product just to get a better idea of the person they are going to be promoting for.

But overall, Jani makes an excellent point

[JaniG]

Originally Posted by mywebwork

If you're making "thousands of dollars a week" doing this then it seems even more imperative that you try out these products before you mail out to your list. Even if you can't get a free copy it sounds to me like you should be able to afford it - it's a business expense! And if you consistently make "thousands a week" doing this then I don't see why you'd need to rush to get a product onto your list, you should have time to give each one a thorough review.

If you keep sending out products without testing them yourself you're risking offending your list, and they are the source of the thousands of dollars you pocket each week. And once they are gone, what does that leave you?

With your income you could always hire someone to review products for you - a couple of hundred bucks for the product and to pay your reviewer shouldn't put a huge dent in your bottom line.

You're in a position that most Warriors would love to be in - don't blow it by skipping steps.

Bill

Thanks Bill

Yes i admit

sometimes the money gets to us

we know we can make a killing my mailing out one promo

but yes it will hurt in the long run

My subscribers are important to me and i try to provide them with the best information possible as well as promote offers to them..

yes if they all went then i could not offer them anything anymore...

This is not my only source of income online, but a part of it as any IM marketer should know, your LIST is your biggest asset.

But yes good point about hiring someone to review a product.

Like i said, not ALL of the products i have promoted to my list has not been reviewed.

I had a successful launch with my friend George Brown who launched Google Sniper last month.

I tested it and even made money with it before he launched, then i offered it to my list and everyone loved it...

Anyway, if anyone here is on my list, just know that from now i am only going to send out products that i have reviewed and tested!!

thanks

Jani

[Michael Oksa]

Originally Posted by Steven D Smith

1 thing I really hate as a customer, is buying a very hyped up product. After purchase you get all the upsells. It makes me feel like the original product wasn't good at all.

I know it's marketing but as a customer I hate feeling like the product I just bought wasn't a "high end" product.

Steve

Hi Steve,

You're right that it IS marketing, but I'm also sure that other customers feel the same way as you.

Hopefully this will help...

An upsell, OTO (one-time offer) isn't always an improved version of what was just bought. Sometimes it's a bundle of related things, a different format (such as a live event), or a way to enhance the product (such as software).

The best upsells are those that are logical to the customer. The kind where they can see the value of the offer.

BUT...from a marketing standpoint, most marketers are willing to lose a sale or two (like you describe) to sell more. In other words, for every customer that's turned off by the upsell, there may be 9 that aren't bothered in the least and go on to buy it.

That's one of the tricky parts of IM, we deal with real people, but it's also a numbers game - and both elements need to be balanced.

All the best,
Michael

[JaniG]

Originally Posted by Michael Oksa

Hi Steve,

You're right that it IS marketing, but I'm also sure that other customers feel the same way as you.

Hopefully this will help...

An upsell, OTO (one-time offer) isn't always an improved version of what was just bought. Sometimes it's a bundle of related things, a different format (such as a live event), or a way to enhance the product (such as software).

The best upsells are those that are logical to the customer. The kind where they can see the value of the offer.

BUT...from a marketing standpoint, most marketers are willing to lose a sale or two (like you describe) to sell more. In other words, for every customer that's turned off by the upsell, there may be 9 that aren't bothered in the least and go on to buy it.

That's one of the tricky parts of IM, we deal with real people, but it's also a numbers game - and both elements need to be balanced.

All the best,
Michael

The best way to do an upsell or OTO
is not to position it as an OTO.

You need to tell them to 'Customize Their Order'

Tell them that they are going to get their download on the next page but you want to make sure they make the most of their order...

This wont sound like you are trying to get more money from them.

Look at how Go Daddy, Amazon do it...

you offer them MORE VALUE as apposed to Sell them something else

its all in the positioning

Jani

[Martin Luxton]

Originally Posted by JaniG

Yep that is what i do usually

but for some of the products i have promoted them without reviewing them (my mistake)...

i make money, but some customers were unhappy...

and i would rather my customers and subscribers be Happy

That's an easy one.

Tell your customers the product was crap and they should get a refund.

Solved.

Martin

[Dan Briffa]

Good point Jani !!

I've seen this a million times.. and I have been through it myself. Buying on the promise then the product not actually delivering.. or just some re-hashed stuff of some sort. :-(